Side-by-side metrics and state or size-class ranks use the same Census and FBI fields shown on this profile. Results stay in the URL so you can bookmark or share them.
Place dossier plate
SheetOK-WILLOW-OK · Willow, OK 147 pop · income 29th pct
Instrument codes from this place’s ACS population and household income, BEA state COL, FBI safety, national income percentile, photo-finish peer city, home-value band, and matched Census-tract book - not a moving recommendation.
Income neighbourhood around Willow
Lowest/highest poles plus peers nearest Willow on median household income. Full ladder: /browse and /rankings.
median HH income
Braman · lowest
31,667
Braman · lowest
31,667 median HH income
37.4% of the leader · rank #1
Bentleyville · near
56,179
Bentleyville · near
56,179 median HH income
66.4% of the leader · rank #2
Willow · this city
56,181
Willow · this city
56,181 median HH income
66.4% of the leader · rank #3
Paragould · near
56,181
Paragould · near
56,181 median HH income
66.4% of the leader · rank #4
Vicksburg · near
56,184
Vicksburg · near
56,184 median HH income
66.4% of the leader · rank #5
Fairport Harb… · near
56,184
Fairport Harb… · near
56,184 median HH income
66.4% of the leader · rank #6
Cantrall · highest
84,583
Cantrall · highest
84,583 median HH income
100.0% of the leader · rank #7
What this shows Neighbourhood peers only - not a full nationwide city board. Open a near peer when the gap is small; open the poles when the spread is wide.
Compare beyond this state
Nationwide peers by population, income
Out-of-state nearest neighbors for Willow on ACS population and median household income
. Link sets are deduped so each column is a distinct comparison path, not a forecast that peers share a labor market or climate.
Similar population
Nearest out-of-state cities by ACS population. This city: 147.
Nationally, Willow sits in the 29th percentile for household income among US cities with a population of 1,000 or more. Source: Census ACS.
29th
percentile, household income
0th
percentile, home value
14th
percentile, median rent
📝 How we sourced this
Population, income, and housing-cost figures come from the U.S. Census Bureau American Community Survey 5-year estimates (B-series tables). Crime data uses FBI UCR; climate uses NOAA Climate Normals; school counts come from NCES Common Core of Data; permits use the Census Building Permits Survey (BPS). See our methodology page for the full ETL pipeline and OMB / FIPS join keys.
Data Snapshot: Willow, OK
Willow is a small town in Oklahoma, home to 147 residents per U.S. Census Bureau ACS 2023 estimates. Willow households earn a median of $56,181 annually, below the median for U.S. cities on this measure, with a poverty rate of 4.8%. Willow's housing stock carries a median value of $28,400, and the median resident age is 62.4 years. About 8.6% of adults hold a bachelor's degree or higher, while 74.4% of working-age residents are in the labor force.
Living costs in Oklahoma run below the national norm: BEA Regional Price Parities 2024 puts Oklahoma at 87.8 on a 100-equals-national-average scale (Well Below Average). Statewide, HUD pegs Fair Market Rent for a two-bedroom unit at $995 monthly. EIA 2023 residential energy data puts Oklahoma's average monthly utility costs around $205 (state average). Workers in Willow report an average commute of 13.5 minutes, with 100.0% driving alone and 0.0% working from home. On FEMA's National Risk Index, this area rates 55.5 out of 100 for natural-hazard exposure (Moderate).
A decision-led reading path
Useful questions to ask of Willow's data
How this reading path is ordered
This is not a composite city score. It is a city-specific route through the available public records, ordered for this profile so the page starts with questions the joined data can actually answer. The route here runs from housing and income to population change to work and mobility to comparison shortlist; another city can have a different sequence or fewer supported layers because the source joins are not uniform.
For Willow, city-specific coverage includes commute-mode shares, annual population history.
No matched row is reported here for within-city Census tract profiles, FBI reported-crime rates, matched public-school count, local building permits; the page leaves those layers out instead of substituting a statewide or national value.
1. Housing and income
How far does income reach against housing in Willow?
This is a citywide price-to-income reference, not a mortgage-affordability test; it does not include interest rates, taxes, insurance, household size, or an individual buyer's down payment. The ratio makes housing the clearest place to start this profile, but a low multiple can coexist with slow demand, older stock, or household-level hardship. Compare the home-value distribution and same-state peer table before treating it as an advantage.
The home-value-to-income reference is relatively compact: the ACS median home value is 0.5 times median household income. The ACS poverty estimate is 4.8%, which keeps the citywide median from describing every household.
Census PEP estimates show the population declined by -3 residents from 2020 to 2025, a -2.5% change. No comparable local building-permit series is available here, so population change should not be read as a housing-supply measure. PEP and ACS are different Census series, so the trend is kept separate from the headline ACS population.
Recent estimates point downward. A falling count can reflect migration, household size, annexation boundaries, or estimation noise, so it is a prompt to inspect the full series rather than a claim about local economic health.
What does the journey to work look like in Willow?
Driving alone is the largest reported mode at 100.0%. The reported mean trip to work is 13.5 minutes.
Mode share answers how workers usually travel; it does not measure congestion, reliability, distance to a particular job, or the quality of transit service. The profile is strongly car-oriented, so a relocation comparison should put trip distance, vehicle access, and household fuel costs ahead of a citywide commute average. The same-state peer links offer a more relevant benchmark than a national label.
Which cities make useful reference points for Willow?
Use the in-state set to hold state policy and broad price conditions more nearly constant. Use the nationwide size set to ask whether cities with a similar resident count produce different housing, income, or commute outcomes. The income set is a third lens, deliberately separate from population matching.
Within Oklahoma, the closest population matches are Braman (146 residents, $31,667 income); Foss (146 residents, $41,250 income); Garvin (148 residents, $51,875 income). Outside the state, the closest population matches in this dataset are Dry Creek, AK (147 residents); Hollis, AK (147 residents); Deer, AR (147 residents). A third, income-matched reference set of 6 out-of-state cities sits in the income neighbourhood chart near the Place Dossier plate. These are mechanical peer sets, not claims that the places share a labor market, climate, culture, or metro context.
Below median income · poverty 4.8% (Below-median poverty)
Cost of Living Index (state)
87.8 (US=100)
Very affordable · BEA RPP 2024, Oklahoma average
C-
City profile score · Willow, OK
50/100
4 published dimensions · ACS/FBI 2023
Comparative score against U.S. cities with population of 1,000 or more on Census ACS medians
(income, poverty, bachelor's share, cost of living) and FBI UCR violent-crime rates when
published. Higher means a stronger standing on those published figures, not a livability
rating, not a recommendation to move, buy, or pick a "best" city. Missing inputs drop out
and redistribute weight.
How it is calculated.
Cost of living A+
87.8 index
BEA state Regional Price Parities index (100 ≈ national average); lower is stronger on this axis. Same value for every city in the state.
Poverty rate B-
4.8%
Share of residents below the poverty line; lower scores better on this axis.
Household income F
$56,181
Median household income vs U.S. cities (pop ≥1,000); ACS.
Bachelor's+ share F
8.6%
Adults with a bachelor's degree or higher; ACS.
Violent crime N/A
N/A
No FBI UCR violent-crime rate for this place (coverage is incomplete).
Willow profile (scored ACS/FBI dimensions)Read the chart values
Cost of living: 94/100 (A+) · 87.8 index
Poverty rate: 67/100 (B-) · 4.8%
Household income: 29/100 (F) · $56,181
Bachelor's+ share: 3/100 (F) · 8.6%
How does Willow compare to other US cities?
Willow measured against every US city with 1,000+ residents, computed live from the same Census and FBI data shown throughout this page.
Household income29% higher than other cities
Home value0% pricier than other cities
Median rent14% pricier than other cities
"Safer than" reflects total crime rate from FBI UCR; the others use Census ACS estimates.
How we calculate these percentiles & ranks
Each percentile compares Willow against every qualifying US city; each in-state rank narrows that to Oklahoma only. Full formula and direction notes: methodology.
Oklahoma-relative analysis
Median Gross Rent places Willow near the bottom of Oklahoma's cities
Among the 671 Oklahoma cities PlainCities tracks with reported median gross rent data, Willow ranks #1 - the 0th percentile within the state. This is a different, narrower cut than the nationwide percentiles above: it compares Willow only against its own state's cities, not the full US field.
Median Household Income
#255 of 639
60th percentile in Oklahoma
Median Gross Rent
#1 of 671
0th percentile in Oklahoma
Median Home Value
#625 of 628
0th percentile in Oklahoma
Poverty Rate
#543 of 671
18th percentile in Oklahoma
Bachelor's Degree or Higher
#513 of 671
23rd percentile in Oklahoma
How in-state ranks are ordered
Ranked by raw value (highest first); a higher rank is not automatically "better" for every measure, see each metric's own context above. This is a comparison within Oklahoma only, not a livability score. See the methodology for the source and calculation.
Gauge source note
29th percentile nationally for median household income. Source: Census ACS 2023 / FBI UCR 2023.
How Willow's home value compares nationally
Median home value vs. every US city (population 1,000+)
$28,400Among the most affordablemore affordable than 100% of 15,600 US cities
Show national distribution
Each bar is a $25K-wide band; taller bars hold more US cities. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Census Bureau ACS 5-Year Estimates · 2023
Willow's home-value-to-income ratio: 0.5×
ACS median home value divided by median household income.
Band
affordable
< 3.0×
National rank
#5 of 15,516
More affordable than 100% of tracked cities (pop. 1,000+)
Size class
#5 of 11,323
Micro cities (under 10,000)
At 0.5×, Willow sits in the affordable band:
national rank #5 of 15,516 and #5 of 11,323micro cities (under 10,000).
The multiple is comparatively compact among tracked cities, but a low ratio can still coexist with slow demand or household-level hardship.
How this ratio is calculated
Ratio = Census ACS 2023 median home value ÷ median household income for cities with both fields and population ≥ 1,000.
Rank 1 = lowest ratio (most compact). Bands match the fleet affordability thresholds used on guides (<3.0 / 3.0–5.0 / >5.0).
This is not a mortgage payment estimate and does not include rates, taxes, insurance, or down payment.
Income distribution context
$56,181Willow, OK median household income (Census ACS)
Show U.S. national quintile / Lorenz context Willow, OK median household income (Census ACS 5-year) with U.S. national quintile shares for context. Diagonal = equality; the curve is national, not computed for Willow, OK.
Key socioeconomic indicators
Bachelor's degree or higher (adults 25+)8.6%
Census ACS S1501, educational attainment
Poverty rate (households below FPL)4.8%
Census ACS S1701, poverty status
Labor force participation (adults 16+)74.4%
Census ACS S2301, share of working-age residents in the labor force
Population
147
Median Income
$56,181
Median Home Value
$28,400
Median Age
62.4
Poverty Rate
4.8%
Labor force participation
74.4%
Bachelor's Degree+
8.6%
Population Change
PEP vintage
Annual U.S. Census Bureau Population Estimates Program (PEP) estimates, 2020–2025
Willow's Census PEP population estimates, 2020–2025.Read the chart as text
Period
Population
2020
118 residents
2021
118 residents
2022
119 residents
2023
118 residents
2024
117 residents
2025
115 residents
Commute Patterns
Commute source
How workers travel to work, Census ACS 2023
Average Commute Time
13.5 minutes
Drive Alone
100.0%
Carpool
0.0%
Public Transit
0.0%
Walk
0.0%
Work from Home
0.0%
Based on 96 workers 16 and over.
Monthly Utility Costs
Oklahoma statewide monthly utility average (EIA 2023): $205
EIA 2023 residential energy data puts average monthly utilities across Oklahoma at $205 (electricity about $115 , water and sewer about $40 ).
These are Oklahoma statewide averages, not a meter reading for Willow. Actual bills vary by home size, usage, and local rates. Source: U.S. Energy Information Administration (EIA) 2023.
Living Costs & Risk
Oklahoma's BEA cost-of-living index is 87.8 (Well Below Average; US average = 100, RPP 2024). HUD Fair Market Rent for a typical two-bedroom in the county around Willow is $995/mo. FEMA's National Risk Index, averaged to Oklahoma statewide on PlainCities, rates natural-hazard exposure at 55.5 / 100 (Moderate).
Cost/risk geography note
Cost of living is a Oklahoma statewide BEA average; rent is a county-level HUD Fair Market Rent for the county Willow sits in; the FEMA hazard score shown here is a statewide average of county NRI inputs, not a parcel-level reading.
How Willow compares to similar-size Oklahoma cities
Same-state peer method
Closest same-state population matches, not geographic neighbors. Population + median household income come from Census Bureau ACS 5-year B01001 and B19013.
Source: U.S. Census Bureau ACS 5-Year 2023, Census ACS B08301/B08136, U.S. Energy Information Administration (EIA) 2023, BEA Regional Price Parities 2024, HUD Fair Market Rents 2026, FEMA National Risk Index.