Census-designated place · Arkansas

Landmark, Arkansas

Landmark, census-designated place, in Pulaski County, Arkansas. Landmark had 3,585 residents in the 2020 Census, a full count; the ACS 2020-2024 5-year estimates put it at 3,948 (±1,004). GEOID 0538540.

Residents, 2020 Census

3,585

Census count or controlled total
ACS 2020-2024 estimate: 3,948 ±1,004

Median household income

$53,788

±$14,539 (90% margin)
Arkansas: $60,773

Median home value

$156,600

±$22,648 (90% margin)
Arkansas: $188,000

Median gross rent

$778

±$32 (90% margin)
Arkansas: $947

Where is Landmark and what county is it in?

Landmark is a census-designated place: an unincorporated community the Census Bureau draws for counting, with no city government of its own, in Pulaski County, Arkansas. It covers 9.8 square miles of land, 365 residents per square mile in 2020.

Landmark is in the Little Rock-North Little Rock-Conway, AR metropolitan statistical area, which takes in 6 counties (Census Bureau delineation, July 2023).

Landmark (marked with a dot) in Pulaski County, Arkansas. Boundaries: Census Bureau 2024.

Source: 2024 Gazetteer and 2020 place-by-county files, U.S. Census Bureau · Census reference files

How many people live in Landmark, and is it growing?

The 2020 Census counted 3,585 residents in Landmark, a full count rather than a sample. The 2020-2024 American Community Survey, a sample, estimates 3,948 (±1,004).

The Census Bureau publishes yearly population estimates for incorporated places only; Landmark is a census-designated place, so its figures come from the ACS and the 2020 Census.

ACS 2020-2024 5-year estimates (counts) with the change from 2015-2019
Measure LandmarkPulaski CountyArkansas Change since 2015-2019
Total population 3,948 ±1,004 399,818 3,049,391 no clear change
Households 1,376 ±297 172,409 1,205,987 no clear change
Average household size 2.87 ±0.48 2.27 2.46 no clear change
Housing units 1,534 ±287 193,408 1,394,673 no clear change

Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026); Census PEP Vintage 2025 (SUB-EST2025, CO-EST2025); 2020 Census P.L. 94-171 · Check it at data.census.gov

Who lives in Landmark?

The median resident of Landmark is 38.5 years old; 29.9% are under 18 and 17.1% are 65 or older. The largest group is non-Hispanic white residents at 66.8%, then non-Hispanic Black residents at 18.6%.

Age, origin, education and moves, ACS 2020-2024 5-year estimates. Race groups are non-Hispanic; Hispanic includes any race.
Measure LandmarkPulaski CountyArkansas Change since 2015-2019
Median age 38.5 ±13.0 37.6 38.5 no clear change
Under 18 years 29.9% ±10.8 pts 23.3% 23.1% –
65 years and over 17.1% ±5.7 pts 16.7% 17.6% –
Male 45.8% ±4.3 pts 47.8% 49.4% –
Hispanic or Latino (any race) 9.3% ±7.8 pts 8.4% 9.0% –
White alone, not Hispanic 66.8% ±11.3 pts 48.2% 67.4% no clear change
Black or African American alone, not Hispanic 18.6% ±8.0 pts 36.7% 14.6% no clear change
Asian alone, not Hispanic 0.2% ±0.3 pts 2.2% 1.6% –
American Indian and Alaska Native alone, not Hispanic 0.0% ±1.0 pts 0.2% 0.3% –
Native Hawaiian and Other Pacific Islander alone, not Hispanic 0.0% ±1.0 pts 0.0% 0.4% –
Two or more races, not Hispanic 4.7% ±2.8 pts 4.1% 6.3% –
Some other race alone, not Hispanic 0.4% ±0.7 pts 0.3% 0.3% –
Born outside the United States 3.0% ±2.5 pts 6.1% 5.4% –
Speak a language other than English at home (age 5+) 5.4% ±4.9 pts 9.8% 8.3% –
Civilian veterans (age 18+) 7.6% ±4.1 pts 8.0% 7.4% –
With a disability 14.3% ±5.7 pts 16.0% 18.0% –
No health insurance coverage 7.2% ±4.7 pts 9.7% 9.0% no clear change
High school graduate or higher (age 25+) 84.0% ±9.0 pts 92.2% 88.7% –
Bachelor's degree or higher (age 25+) 14.2% ±5.4 pts 37.9% 25.7% no clear change
Graduate or professional degree (age 25+) 3.6% ±2.6 pts 15.4% 9.5% –
Lived in the same house a year earlier 92.7% ±4.5 pts 86.6% 87.4% –
Moved from another state in the past year 0.4% ±0.7 pts 2.5% 2.4% –

Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profiles DP02, DP05) · Check it at data.census.gov

What do households in Landmark earn?

Half of Landmark's 1,376 households earn less than $53,788 a year (±$14,539), against $62,873 in Pulaski County and $60,773 in Arkansas. In 2015-2019 it was $60,690 in 2024 dollars; the margins of error cannot tell the two periods apart. 40.8% of residents live below the poverty line.

Income and poverty in 2024 dollars, ACS 2020-2024 5-year estimates; 2015-2019 dollars adjusted with the R-CPI-U-RS
Measure LandmarkPulaski CountyArkansas Change since 2015-2019
Median household income $53,788 ±$14,539 $62,873 $60,773 no clear change
Mean household income $107,114 ±$47,608 $92,992 $84,759 –
Per capita income $37,355 ±$17,187 $40,670 $34,225 no clear change
People below the poverty line 40.8% ±16.7 pts 16.7% 16.0% +22.4 pts
Children under 18 below the poverty line 76.6% ±20.3 pts 24.6% 21.1% –
Households receiving SNAP 21.7% ±11.3 pts 10.0% 10.2% –
Households with a computer 86.2% ±9.3 pts 95.5% 93.6% –
Households with a broadband subscription 83.4% ±9.6 pts 89.5% 86.7% –

Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP03) · Check it at data.census.gov

What does housing cost in Landmark?

Owners occupy 85.2% of Landmark's occupied homes and renters 14.8%. The median owner-occupied home is valued at $156,600 by its owner (±$22,648). The median renter pays $778 a month including utilities, and 74.0% of renters pay 35% or more of their income on rent.

Housing, ACS 2020-2024 5-year estimates. Home values are owners' own estimates.
Measure LandmarkPulaski CountyArkansas Change since 2015-2019
Median home value (owner-occupied) $156,600 ±$22,648 $214,700 $188,000 +$28,608
Median gross rent $778 ±$32 $1,080 $947 −$232
Renters paying 35% or more of income on rent 74.0% ±34.6 pts 38.5% 35.9% no clear change
Median monthly owner costs, with a mortgage $1,284 ±$191 $1,493 $1,345 –
Owner-occupied homes 85.2% ±9.2 pts 57.0% 66.4% +12.4 pts
Renter-occupied homes 14.8% ±9.2 pts 43.0% 33.6% –
Housing units 1,534 ±287 193,408 1,394,673 no clear change
Homeowner vacancy rate 0.0% ±3.2 pts 1.4% 1.1% –
Rental vacancy rate 4.2% ±7.3 pts 8.7% 6.4% –
Single-family detached homes 69.2% ±8.7 pts 64.0% 70.0% –
Mobile homes 25.4% ±9.1 pts 4.9% 11.0% –
Built 2020 or later 0.0% ±2.6 pts 1.4% 2.1% –
Built 2010 to 2019 12.4% ±7.6 pts 11.5% 12.1% –
Built 1939 or earlier 1.5% ±1.6 pts 5.5% 4.1% –
Households with no vehicle 8.6% ±9.3 pts 7.2% 5.9% –

Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP04) · Check it at data.census.gov

How do people in Landmark work and get to work?

90.3% of Landmark's workers drive alone. The average trip to work takes 30.4 minutes.

Work and commuting, ACS 2020-2024 5-year estimates (workers 16 and over)
Measure LandmarkPulaski CountyArkansas Change since 2015-2019
In the labor force (age 16+) 47.1% ±6.9 pts 62.4% 58.4% –
Unemployment rate 2.8% ±3.3 pts 4.7% 4.9% –
Drove alone to work 90.3% ±5.9 pts 76.3% 78.9% –
Carpooled 8.2% ±5.6 pts 8.6% 9.4% –
Public transportation 0.0% ±3.0 pts 0.7% 0.3% –
Walked 0.0% ±3.0 pts 1.0% 1.4% –
Worked from home 1.5% ±2.0 pts 11.9% 8.8% –
Mean travel time to work 30.4 min ±3.1 20.3 min 22.5 min no clear change

Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP03) · Check it at data.census.gov

What census tracts are in Landmark?

1 census tract lies mostly in Landmark, and 1 more reaches into it (2020 census blocks).

Census tracts in Landmark, ACS 2020-2024 5-year estimates
TractResidents, 2020-2024Median household incomeMedian home valueShare of tract in Landmark
Tract 40.04Pulaski County4,111 $59,702 $139,70051%
Tract 40.06Pulaski County2,841 $43,158 $152,40022%

Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026); 2020 block assignment files (tract share = share of the tract's census blocks in Landmark) · Census block assignment files

How does Landmark compare with other places in Arkansas?

Landmark ranks 83rd of 194 places in Arkansas with 1,000 or more residents and a reliable estimate, by median household income.

Landmark's rank in Arkansas (1 = highest): by population among the state's incorporated places with a 2025 estimate; by the other measures among places of 1,000+ residents with a reliable estimate
MeasureRankOf
Population (ACS 2020-2024)86th197
Residents per square mile166th197
Median household income83rd194
Per capita income35th197
Median home value95th193
Median gross rent109th186
Poverty rate3rd172
Bachelor's degree or higher128th189
Median age83rd196
Owner-occupied share12th197
Travel time to work12th197

Landmark's figures with every place in Arkansas (CSV)

Every place in Arkansas, sortable · Compare Landmark with other places

Source: PlainCities ranks computed from the American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) and PEP Vintage 2025 · How ranks are computed

How reliable are the figures for Landmark?

19 of the 57 figures for Landmark on this page carry a coefficient of variation over 40% and are marked with a ring: they come from a small sample, so read them as rough.

The American Community Survey samples about one household in eight over five years, so every figure is an estimate with a 90% margin of error (shown under each value). A ring marks an estimate whose coefficient of variation is over 40%. A change is called only when the gap between the two periods is larger than their combined 90% margin (the square root of the sum of the two squared margins), the Census Bureau's test. How to read a margin of error.

Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026): margins of error as published · ACS technical documentation

How these figures are made: methodology and release checks · reading a margin of error · every state · corrections

Not on this page: crime, weather and schools for Landmark are other agencies' records. Crime: the FBI's Crime Data Explorer · climate: NOAA's U.S. Climate Normals · schools: the National Center for Education Statistics' school search.