City profile · Michigan · Census ACS 2023

Holland, MI

Population, income, housing, safety, climate and schools for Holland - drawn straight from Census ACS, FBI UCR, NOAA, NCES, HUD and FEMA, refreshed on the 2024–2025 release cycle.

34,266
Residents
$72,905
Median income
$235,800
Median home
$1,519
Median rent (state)

Holland - the verdict

Out of every US city with 1,000+ residents, Holland places in the 54th percentile for household income and the 42nd percentile for safety. Source: Census ACS + FBI UCR.

54th
percentile, household income
52nd
percentile, home value
60th
percentile, median rent
42nd
percentile, safety
📝 How we sourced this

Population, income, and housing-cost figures come from the U.S. Census Bureau American Community Survey 5-year estimates (B-series tables). Crime data uses FBI UCR; climate uses NOAA Climate Normals; school counts come from NCES Common Core of Data; permits use the Census Building Permits Survey (BPS). See our methodology page for the full ETL pipeline and OMB / FIPS join keys.

Data Snapshot: Holland, MI

Census ACS 2023 estimates count 34,266 residents in Holland, a small city within Michigan. Holland households earn a median of $72,905 annually, above the median for U.S. cities on this measure, with a poverty rate of 7.3%. Home values in Holland run a median of $235,800, and the median resident age is 32.0 years. Educational attainment runs 34.6% of adults with a bachelor's degree or higher. Separately, 65.9% of working-age residents are in the labor force.

In 2024, 225 residential building permits were authorized in Holland (Building Boom), up 2400% from five years earlier, per Census BPS data. Holland reports a comparatively low crime rate: FBI UCR figures show 1615.4 crimes per 100,000 residents, below the national average (reporting is voluntary across agencies, so treat this as reporting activity rather than a definitive danger score).

Living costs in Michigan run below the national norm: the state registers 96.2 on a 100-equals-national-average index (Below Average) per BEA Regional Price Parities 2024. A typical two-bedroom carries a HUD Fair Market Rent of $1,519 per month statewide. Statewide, average monthly utility bills in Michigan run around $238, per EIA 2023 residential energy data. Workers in Holland report an average commute of 15.8 minutes, with 71.2% driving alone and 8.8% working from home. On FEMA's National Risk Index, this area rates 82.9 out of 100 for natural-hazard exposure (High).

Population

34,266 residents

Census ACS 2023 - Michigan

Median Household Income

$72,905 /yr

Poverty 7.3%

Cost of Living Index (state)

96.2 (US=100)

Below Average - BEA RPP 2024, Michigan average

How does Holland compare to other US cities?

Holland measured against every US city with 1,000+ residents, computed live from the same Census and FBI data shown throughout this page.

Household income 54% higher than other cities
Home value 52% pricier than other cities
Median rent 60% pricier than other cities
Safety 42% safer than other cities

"Safer than" reflects total crime rate from FBI UCR; the others use Census ACS estimates.

Zoom in to just Michigan and the picture shifts: Holland ranks #162 of 254 Michigan cities by lowest crime rate, a different read than the national percentile above.

How we calculate these percentiles & ranks

For each metric we count every US city with population 1,000+ and a non-null value, then compute what share of them fall below Holland's value: round(cities-below ÷ total × 100). Safety is inverted (percentile = share of cities with a higher crime rate) so a higher number always means safer. The in-state rank narrows that same crime-rate comparison to only the cities PlainCities tracks in Michigan, breaking ties alphabetically. See the methodology page for the full source-to-figure lineage.

54thIncome percentile
42ndSafety percentile

54th percentile nationally for median household income · 42nd percentile for safety (lower crime rate). Source: Census ACS 2023 / FBI UCR 2023.

Holland's profile vs. every US city

Income, affordability, and safety percentile

Holland's percentile rank on 3 favorable-direction measures (income, affordability, safety) vs. every tracked US city -- higher on every axis is more favorable. Not a composite quality score, just the arithmetic mean of the axes shown. 3-axis radar comparing 1 series across Income, Affordability, Safety. IncomeAffordabilitySafety 47 Avg. percentile National median
Holland's percentile rank on 3 favorable-direction measures (income, affordability, safety) vs. every tracked US city -- higher on every axis is more favorable. Not a composite quality score, just the arithmetic mean of the axes shown.

How Holland's home value compares nationally

Median home value vs. every US city (population 1,000+)

$235,800 48th percentile more affordable than 48% of 15,600 US cities

$0–$25,000: 5 US cities (0%). Below this entry. $25,000–$50,000: 54 US cities (0%). Below this entry. $50,000–$75,000: 352 US cities (2%). Below this entry. $75,000–$100,000: 1,086 US cities (7%). Below this entry. $100,000–$125,000: 1,516 US cities (10%). Below this entry. $125,000–$150,000: 1,170 US cities (8%). Below this entry. $150,000–$175,000: 1,278 US cities (8%). Below this entry. $175,000–$200,000: 1,229 US cities (8%). Below this entry. $200,000–$225,000: 1,035 US cities (7%). Below this entry. $225,000–$250,000: 976 US cities (6%). This entry sits in this band. $250,000–$275,000: 754 US cities (5%). Above this entry. $275,000–$300,000: 712 US cities (5%). Above this entry. $300,000–$325,000: 521 US cities (3%). Above this entry. $325,000–$350,000: 526 US cities (3%). Above this entry. $350,000–$375,000: 465 US cities (3%). Above this entry. $375,000–$400,000: 393 US cities (3%). Above this entry. $400,000–$425,000: 317 US cities (2%). Above this entry. $425,000–$450,000: 300 US cities (2%). Above this entry. $450,000–$475,000: 307 US cities (2%). Above this entry. $475,000–$500,000: 250 US cities (2%). Above this entry. $500,000–$525,000: 160 US cities (1%). Above this entry. $525,000–$550,000: 156 US cities (1%). Above this entry. $550,000–$575,000: 172 US cities (1%). Above this entry. $575,000–$600,000: 172 US cities (1%). Above this entry. $600,000–$625,000: 163 US cities (1%). Above this entry. $625,000–$650,000: 167 US cities (1%). Above this entry. $650,000–$675,000: 135 US cities (1%). Above this entry. $675,000–$700,000: 101 US cities (1%). Above this entry. $700,000–$725,000: 95 US cities (1%). Above this entry. $725,000–$750,000: 71 US cities (0%). Above this entry. $750,000–$775,000: 65 US cities (0%). Above this entry. $775,000–$800,000: 70 US cities (0%). Above this entry. $800,000–$825,000: 57 US cities (0%). Above this entry. $825,000–$850,000: 67 US cities (0%). Above this entry. $850,000–$875,000: 60 US cities (0%). Above this entry. $875,000–$900,000: 58 US cities (0%). Above this entry. $900,000–$925,000: 47 US cities (0%). Above this entry. $925,000–$950,000: 37 US cities (0%). Above this entry. $950,000–$975,000: 31 US cities (0%). Above this entry. $975,000–$1,000,000: 470 US cities (3%). Above this entry. $1,000,000–$1,025,000: 0 US cities (0%). Above this entry. Holland $0 $1,025,000 every US city, bucketed by value

Each bar is a $25K-wide band; taller bars hold more US cities. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau ACS 5-Year Estimates · 2023

Income distribution context

Household income distribution - Holland, MI Holland, MI's reported median household income shown against the U.S. national quintile-share pattern (not Holland, MI-specific quintile data). The Lorenz curve traces the national cumulative income share against cumulative population share, perfect equality is the diagonal; observed inequality bows below. $ Household Income Distribution Holland, MI median $72,905/yr, vs. U.S. national quintile pattern QUINTILE SHARE OF AGGREGATE INCOME Lowest 20% 3.4% Second 20% 9.2% Middle 20% 15.1% Fourth 20% 23.2% Top 20% 49.1% LORENZ CURVE cumulative income vs. population 100% 0% 100% pop. 0%
Holland, MI's median household income (Census ACS 5-year estimate) plotted against the U.S. national income-quintile distribution pattern for context; the quintile shares and Lorenz curve are national figures, not computed specifically for Holland, MI. Diagonal = perfect equality.

Key socioeconomic indicators

Bachelor's degree or higher (adults 25+) 34.6%

Census ACS S1501, educational attainment

Poverty rate (households below FPL) 7.3%

Census ACS S1701, poverty status

Labor force participation (adults 16+) 65.9%

Census ACS S2301, share of working-age residents in the labor force

Population
34,266
Median Income
$72,905
Median Home Value
$235,800
Median Age
32.0
Poverty Rate
7.3%
Labor force participation
65.9%
Bachelor's Degree+
34.6%

Safety & Crime

Total Crime Rate
1615.4
per 100,000 residents
Violent Crime
384.3
per 100,000 residents
Property Crime
1231.1
per 100,000 residents

Reflects incidents reported to the FBI's Uniform Crime Reporting program — agency participation is voluntary and reporting completeness varies by jurisdiction and year, so this reflects reporting activity, not a definitive danger score. Not adjusted for tourism, commuter, or daytime population.

Schools

Total Schools
28
Public schools in this city

Population Change

Annual U.S. Census Bureau Population Estimates Program (PEP) estimates, 2020–2025

See the fastest-growing cities →
33,500 residents34,000 residents34,500 residents35,000 residents35,500 residents36,000 residents 202020212022202320242025 34,347 residents 35,372 residents ▲ +3.0%
Holland's Census PEP population estimates, 2020–2025.

Housing Supply

Census Bureau Building Permits Survey (BPS) - annual residential permits authorized

📈 Building Boom
Total Permits (2024)
225
housing units authorized
Single-Family
23
detached homes
Multifamily
202
apartments & condos
Supply Intensity
6.6
permits per 1,000 residents

5-Year Permit Trend (2019–2024)

Year Total
2019 9
2020 10
2021 11
2022 294
2023 250
2024 225

Permit volume increased 2400% from 2019 to 2024.

Commute Patterns

How workers travel to work, Census ACS 2023

Average Commute Time
15.8 minutes
Drive Alone
71.2%
Carpool
8.8%
Public Transit
0.5%
Walk
8.4%
Work from Home
8.8%
Other
2.3%

Based on 18,310 workers 16 and over.

Monthly Utility Costs

State-average estimates for Michigan - EIA 2023 residential energy data

Electricity
$105
avg/month
Natural Gas
$85
avg/month
Water & Sewer
$48
avg/month
Total Utilities
$238
estimated/month

Estimates reflect Michigan state averages. Actual costs vary by home size, usage, and local rates. Source: U.S. Energy Information Administration (EIA) 2023.

Living Costs & Risk

Cost of living is a Michigan state average from BEA; rent and hazard risk are county-level figures from HUD and FEMA for the county Holland sits in

Cost of Living Index
96.2
Below Average
US average = 100 · BEA RPP 2024
Typical 2-BR Rent
$1,519/mo
HUD Fair Market Rent
County-level FMR estimate
Natural Hazard Risk
82.9 / 100
High
FEMA NRI composite score (county)

Similar Cities in Michigan

Eastpointe
34,003 people
Bay City
32,445 people
Muskegon
37,203 people
Jackson
31,206 people
Southgate
29,551 people
Burton
29,529 people

Cities of a Similar Size Nationwide

Population-matched peers from other states, closest to Holland's 34,266 residents (Census ACS 5-Year 2023).

Pikesville, MD
34,253 people
Westmont, CA
34,291 people
Stow, OH
34,317 people
Panama City, FL
34,211 people
Spanaway, WA
34,322 people
South Riding, VA
34,200 people

Cities with a Similar Household Income Nationwide

Median-household-income-matched peers from other states, closest to Holland's $72,905 (Census ACS 5-Year 2023, table B19013).

Milford, OH
$72,907 median income
Breese, IL
$72,900 median income
McCallsburg, IA
$72,898 median income
Encore at Monroe, NJ
$72,896 median income
Daisy, AR
$72,917 median income
South Windham, CT
$72,917 median income

Race & Ethnicity Composition

Race and ethnicity - Holland, MI Race categories sum to one hundred percent per Census methodology. Hispanic or Latino is shown separately as an ethnicity overlay; it cuts across all race categories per OMB Directive 15. Race & Ethnicity Composition Holland, MI - Census ACS, OMB race + ethnicity categories RACE, sums to 100% 72.5% 12.8% ETHNICITY, Hispanic or Latino (any race) 23.2% White 72.5% Black or African American 5.0% Asian 3.0% American Indian 0.7% Native Hawaiian 0.0% Some other race 5.9% Two or more races 12.8% Per OMB Directive 15: Hispanic/Latino ethnicity is reported separately from the race categories.
Race categories sum to 100%. Hispanic or Latino ethnicity is reported separately and cuts across race per Census/OMB methodology.

City-level race and ethnicity, Census ACS 5-year 2023 (tables B02001, B03001), OMB Directive 15 categories.

How Holland compares to nearby Michigan cities

Population + median household income, sourced from Census Bureau ACS 5-year B01001 (population) and B19013 (median household income).

City Population Median Household Income
Holland (this city) 34,266 $72,905
Eastpointe 34,003 $58,196
Bay City 32,445 $47,904
Muskegon 37,203 $46,342
Census ACS 5-year FIPS MI FBI UCR NCES CCD Census BPS 2024 OMB Bulletin 23-01

What do people ask about Holland, MI?

What is the population of Holland, MI? +

34,266 people live in Holland, MI according to U.S. Census Bureau ACS 2023 estimates.

What is the median household income in Holland, MI? +

Holland households earn a median of $72,905 annually, based on Census ACS 2023 data.

What is the cost of living in Holland? +

BEA does not publish a city-level cost-of-living figure for Holland; the closest available measure is the Michigan state average, a cost of living index of 96.2 (U.S. average = 100), rated "Below Average" based on BEA Regional Price Parities 2024 data. Costs within Michigan vary by metro area.

Is Holland, MI safe? +

Holland has a total crime rate of 1615.4 per 100,000 residents, which is below the national average. This reflects incidents reported to the FBI UCR program, not a definitive safety score -- agency reporting is voluntary and completeness varies by jurisdiction.

What is the median home value in Holland, MI? +

A typical home in Holland is worth $235,800, according to Census ACS 2023 estimates.

Source: U.S. Census Bureau ACS 5-Year 2023, FBI UCR, NCES CCD, Census BPS 2024, Census ACS B08301/B08136, U.S. Energy Information Administration (EIA) 2023, BEA Regional Price Parities 2024, HUD Fair Market Rents 2026, FEMA National Risk Index.

Read our methodology - how this data is sourced, computed, and verified.

Primary sources: Census ACS, FBI UCR, NOAA Climate Normals, NCES.

Citation & verification links Data sourced from the U.S. Census Bureau. See our methodology for details. Retrieved and formatted by PlainCities Editorial

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Every figure on PlainCities is rendered directly from Census ACS source data, no number is typed in by an editor. This page draws directly on Census ACS source data, no figure is typed in by an editor. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error.