City profile · Wisconsin · Census ACS 2023

Baraboo, WI

Baraboo's Census ACS profile: residents, income, housing, and the joined public-record layers available for this place.

12,506
Residents
$73,515
Median income
$201,800
Median home
$1,097
Median rent (state)
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State rank, size-class rank, and four peer cities for Baraboo.

Place dossier plate

Sheet WI-BARABOO-WI · Baraboo, WI 12,506 pop · income 54th pct · 24 tracts

POP-TOWN · INC-MID · COL-BELOW · SAFE-UNK · RANK-MID · PHOTO-FINISH · HOME-MID · BOOK-MID

  • POP-TOWN 12,506
  • INC-MID $73,515
  • COL-BELOW 94.1
  • SAFE-UNK Safety pending
  • RANK-MID 54th
  • PHOTO-FINISH ≈ Estelle
  • HOME-MID $201,800
  • BOOK-MID 24 tracts

Nearest income peer: Estelle, LA (+ $4 income $)

Instrument codes from this place’s ACS population and household income, BEA state COL, FBI safety, national income percentile, photo-finish peer city, home-value band, and matched Census-tract book - not a moving recommendation.

Income neighbourhood around Baraboo

Lowest/highest poles plus peers nearest Baraboo on median household income. Full ladder: /browse and /rankings.

median HH income

What this shows Neighbourhood peers only - not a full nationwide city board. Open a near peer when the gap is small; open the poles when the spread is wide.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2026-08-08

Compare beyond this state

Nationwide peers by population, income

Out-of-state nearest neighbors for Baraboo on ACS population and median household income . Link sets are deduped so each column is a distinct comparison path, not a forecast that peers share a labor market or climate.

Similar population

Nearest out-of-state cities by ACS population. This city: 12,506.

4 peers

Similar household income

Nearest out-of-state cities by ACS median household income. This city: $73,515. Population peers are excluded.

4 peers

Baraboo - the verdict

Nationally, Baraboo sits in the 54th percentile for household income among US cities with a population of 1,000 or more. Source: Census ACS.

54th
percentile, household income
43rd
percentile, home value
29th
percentile, median rent
📝 How we sourced this

Population, income, and housing-cost figures come from the U.S. Census Bureau American Community Survey 5-year estimates (B-series tables). Crime data uses FBI UCR; climate uses NOAA Climate Normals; school counts come from NCES Common Core of Data; permits use the Census Building Permits Survey (BPS). See our methodology page for the full ETL pipeline and OMB / FIPS join keys.

Data Snapshot: Baraboo, WI

Census ACS 2023 estimates count 12,506 residents in Baraboo, a small town within Wisconsin. Households in Baraboo report a median income of $73,515 per year, above the median for U.S. cities on this measure, with a poverty rate of 4.0%. Baraboo's housing stock carries a median value of $201,800, and the median resident age is 40.2 years. Educational attainment runs 26.7% of adults with a bachelor's degree or higher. Separately, 64.5% of working-age residents are in the labor force.

In 2024, 157 residential building permits were authorized in Baraboo (Building Boom), up 1327% from five years earlier, per Census BPS data. NOAA puts Baraboo's yearly average temperature at 46.6°F with 38.9 inches of precipitation per year and 42.7 inches of snowfall.

Living costs in Wisconsin run below the national norm: BEA Regional Price Parities 2024 puts Wisconsin at 94.1 on a 100-equals-national-average scale (Below Average). HUD Fair Market Rent for a typical two-bedroom in this state is $1,097 per month. EIA 2023 residential energy data puts Wisconsin's average monthly utility costs around $225 (state average). Natural-hazard exposure scores 59.1 out of 100 on FEMA's National Risk Index (Moderate).

A decision-led reading path

Useful questions to ask of Baraboo's data

How this reading path is ordered

This is not a composite city score. It is a city-specific route through the available public records, ordered for this profile so the page starts with questions the joined data can actually answer. The route here runs from schools and households to within-city variation to housing and income to climate and hazard context to work and mobility to population change to comparison shortlist; another city can have a different sequence or fewer supported layers because the source joins are not uniform.

For Baraboo, city-specific coverage includes matched public-school count, commute-mode shares, within-city Census tract profiles, local building permits, annual population history. No matched row is reported here for FBI reported-crime rates; the page leaves those layers out instead of substituting a statewide or national value.

1. Schools and households

What does the education layer cover for Baraboo?

The city has a broader matched school footprint, but count alone does not describe performance, capacity, program availability, or attendance boundaries. This profile deliberately avoids converting it into an unsupported family-friendliness score.

The NCES join finds 8 public schools within the city match. 26.7% of adults age 25+ hold a bachelor's degree or higher in the ACS estimate. These measures answer different questions: the school count describes local institutions, while adult attainment describes residents and cannot be used as a school-quality rating.

See how the family ranking is built →

Question 2

What can 24 Census tracts reveal inside Baraboo?

PlainCities matches 24 Census tracts to this city.

That layer breaks the citywide income, rent, and home-value medians into smaller Census geographies, which can reveal differences that one municipal median necessarily hides. A tract is a statistical area, not a locally defined neighborhood or a promise about conditions on a particular block. Start with the city profile for the broad comparison, then use the tract layer to test whether the same housing and income pattern is consistent across the city. Large within-city spreads are a reason to avoid treating any citywide median as a universal resident experience.

Explore Baraboo's tract profiles →

3. Housing and income

How far does income reach against housing in Baraboo?

This is a citywide price-to-income reference, not a mortgage-affordability test; it does not include interest rates, taxes, insurance, household size, or an individual buyer's down payment. Income and home value move within the same broad scale here. The useful next check is not a generic affordability label, but whether similar-size cities offer a materially different income, housing, or commute trade-off.

The home-value-to-income reference sits in a middle range: the ACS median home value is 2.7 times median household income. The ACS poverty estimate is 4.0%, which keeps the citywide median from describing every household.

Compare the housing trade-off →

4. Comparison shortlist

Which cities make useful reference points for Baraboo?

Use the in-state set to hold state policy and broad price conditions more nearly constant. Use the nationwide size set to ask whether cities with a similar resident count produce different housing, income, or commute outcomes. The income set is a third lens, deliberately separate from population matching.

Within Wisconsin, the closest population matches are Fort Atkinson (12,490 residents, $75,350 income); Port Washington (12,569 residents, $81,582 income); Brown Deer (12,615 residents, $91,567 income). Outside the state, the closest population matches in this dataset are Ridge, NY (12,506 residents); Winnetka, IL (12,508 residents); Lake Elmo, MN (12,504 residents). A third, income-matched reference set of 6 out-of-state cities sits in the income neighbourhood chart near the Place Dossier plate. These are mechanical peer sets, not claims that the places share a labor market, climate, culture, or metro context.

Open a side-by-side comparison →

Other supported questions

Why these stay compact

These joined records add useful context, but they do not need another full-size panel. Each remains a separate measure with its own geography and source boundary.

Climate and hazard context

What physical conditions frame life in Baraboo?

The two sources should not be blended into one comfort or safety score. Use the climate values for baseline conditions and the risk index as a prompt to inspect specific hazards, insurance, and local emergency guidance for a particular address.

NOAA normals put the annual mean temperature at 46.6°F, with 38.9 inches of precipitation and 42.7 inches of annual snowfall. FEMA's state-averaged National Risk Index score for Wisconsin is 59.1 out of 100. Climate normals describe long-run weather; the FEMA score on PlainCities is a state average of county NRI inputs and combines hazards, exposure, vulnerability, and resilience.

FEMA risk index (state avg)
59.1
Annual precipitation
38.9 in
Mean temperature
46.6°F

NOAA Climate Normals and FEMA National Risk Index (state-averaged on PlainCities). Hazard context is not address-level.

Read the source boundaries →

Work and mobility

What does the journey to work look like in Baraboo?

Driving alone is the largest reported mode at 77.8%. A reliable mean commute time is not available for this row, so the mode shares carry the comparison.

Mode share answers how workers usually travel; it does not measure congestion, reliability, distance to a particular job, or the quality of transit service. No single mode completely explains the work trip here. The mix is more useful than a one-number commute grade, especially when comparing places where transit, walking, and remote work divide the non-driving share differently.

Drive alone
77.8%
Work from home
7.2%
Public transit
0.0%

City-level Census ACS commuting estimates covering 6,537 workers age 16+.

Compare commute patterns →

Population change

Is Baraboo growing, shrinking, or holding steady?

Census PEP estimates show the population grew by +691 residents from 2020 to 2025, a +5.5% change. Separately, Census BPS recorded 157 housing units authorized in 2024. PEP and ACS are different Census series, so the trend is kept separate from the headline ACS population.

Recent estimates point upward. Growth can increase housing demand and service needs, but the permit record must move in the same direction before calling it a supply response; the two series measure different things.

2020 estimate
12,533
2025 estimate
13,224
Period change
+5.5%

Census Population Estimates Program, 2020–2025; permit context uses Census BPS.

See the national growth ranking →

Population

12,506 residents

Small city (10k–49k)

Median Household Income

$73,515 /yr

Above median income · poverty 4.0% (Below-median poverty)

Cost of Living Index (state)

94.1 (US=100)

Near national cost · BEA RPP 2024, Wisconsin average

City profile score · Baraboo, WI

61/100

4 published dimensions · ACS/FBI 2023

Comparative score against U.S. cities with population of 1,000 or more on Census ACS medians (income, poverty, bachelor's share, cost of living) and FBI UCR violent-crime rates when published. Higher means a stronger standing on those published figures, not a livability rating, not a recommendation to move, buy, or pick a "best" city. Missing inputs drop out and redistribute weight. How it is calculated.

Poverty rate B
4.0%

Share of residents below the poverty line; lower scores better on this axis.

Cost of living B-
94.1 index

BEA state Regional Price Parities index (100 ≈ national average); lower is stronger on this axis. Same value for every city in the state.

Household income C-
$73,515

Median household income vs U.S. cities (pop ≥1,000); ACS.

Bachelor's+ share C-
26.7%

Adults with a bachelor's degree or higher; ACS.

Violent crime N/A
N/A

No FBI UCR violent-crime rate for this place (coverage is incomplete).

Baraboo profile (scored ACS/FBI dimensions) 4-axis radar comparing 1 series across Poverty rate, Cost of living, Household income, Bachelor's+ share. Poverty rateCost of livingHousehold incomeBachelor's+ share 61 C+
Baraboo profile (scored ACS/FBI dimensions)
Read the chart values
  • Poverty rate: 72/100 (B) · 4.0%
  • Cost of living: 68/100 (B-) · 94.1 index
  • Household income: 53/100 (C-) · $73,515
  • Bachelor's+ share: 52/100 (C-) · 26.7%

How does Baraboo compare to other US cities?

Here's how Baraboo stacks up against the full field of US cities (population 1,000+), computed live from Census and FBI data.

Household income 54% higher than other cities
Home value 43% pricier than other cities
Median rent 29% pricier than other cities

"Safer than" reflects total crime rate from FBI UCR; the others use Census ACS estimates.

How we calculate these percentiles & ranks

Each percentile compares Baraboo against every qualifying US city; each in-state rank narrows that to Wisconsin only. Full formula and direction notes: methodology.

Wisconsin-relative analysis

Median Gross Rent places Baraboo near the bottom of Wisconsin's cities

Among the 761 Wisconsin cities PlainCities tracks with reported median gross rent data, Baraboo ranks #1 - the 0th percentile within the state. This is a different, narrower cut than the nationwide percentiles above: it compares Baraboo only against its own state's cities, not the full US field.

Median Household Income
#308 of 753
59th percentile in Wisconsin
Median Gross Rent
#1 of 761
0th percentile in Wisconsin
Median Home Value
#296 of 754
61st percentile in Wisconsin
Poverty Rate
#449 of 761
41st percentile in Wisconsin
Bachelor's Degree or Higher
#272 of 761
64th percentile in Wisconsin
How in-state ranks are ordered

Ranked by raw value (highest first); a higher rank is not automatically "better" for every measure, see each metric's own context above. This is a comparison within Wisconsin only, not a livability score. See the methodology for the source and calculation.

54thIncome percentile
Gauge source note

54th percentile nationally for median household income. Source: Census ACS 2023 / FBI UCR 2023.

How Baraboo's home value compares nationally

Median home value vs. every US city (population 1,000+)

$201,800 Among the most affordable more affordable than 57% of 15,600 US cities

Show national distribution $0–$25,000: 5 US cities (0%). Below this entry. $25,000–$50,000: 54 US cities (0%). Below this entry. $50,000–$75,000: 352 US cities (2%). Below this entry. $75,000–$100,000: 1,086 US cities (7%). Below this entry. $100,000–$125,000: 1,516 US cities (10%). Below this entry. $125,000–$150,000: 1,170 US cities (8%). Below this entry. $150,000–$175,000: 1,278 US cities (8%). Below this entry. $175,000–$200,000: 1,229 US cities (8%). Below this entry. $200,000–$225,000: 1,035 US cities (7%). This entry sits in this band. $225,000–$250,000: 976 US cities (6%). Above this entry. $250,000–$275,000: 754 US cities (5%). Above this entry. $275,000–$300,000: 712 US cities (5%). Above this entry. $300,000–$325,000: 521 US cities (3%). Above this entry. $325,000–$350,000: 526 US cities (3%). Above this entry. $350,000–$375,000: 465 US cities (3%). Above this entry. $375,000–$400,000: 393 US cities (3%). Above this entry. $400,000–$425,000: 317 US cities (2%). Above this entry. $425,000–$450,000: 300 US cities (2%). Above this entry. $450,000–$475,000: 307 US cities (2%). Above this entry. $475,000–$500,000: 250 US cities (2%). Above this entry. $500,000–$525,000: 160 US cities (1%). Above this entry. $525,000–$550,000: 156 US cities (1%). Above this entry. $550,000–$575,000: 172 US cities (1%). Above this entry. $575,000–$600,000: 172 US cities (1%). Above this entry. $600,000–$625,000: 163 US cities (1%). Above this entry. $625,000–$650,000: 167 US cities (1%). Above this entry. $650,000–$675,000: 135 US cities (1%). Above this entry. $675,000–$700,000: 101 US cities (1%). Above this entry. $700,000–$725,000: 95 US cities (1%). Above this entry. $725,000–$750,000: 71 US cities (0%). Above this entry. $750,000–$775,000: 65 US cities (0%). Above this entry. $775,000–$800,000: 70 US cities (0%). Above this entry. $800,000–$825,000: 57 US cities (0%). Above this entry. $825,000–$850,000: 67 US cities (0%). Above this entry. $850,000–$875,000: 60 US cities (0%). Above this entry. $875,000–$900,000: 58 US cities (0%). Above this entry. $900,000–$925,000: 47 US cities (0%). Above this entry. $925,000–$950,000: 37 US cities (0%). Above this entry. $950,000–$975,000: 31 US cities (0%). Above this entry. $975,000–$1,000,000: 470 US cities (3%). Above this entry. $1,000,000–$1,025,000: 0 US cities (0%). Above this entry. Baraboo $0 $1,025,000 every US city, bucketed by value

Each bar is a $25K-wide band; taller bars hold more US cities. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau ACS 5-Year Estimates · 2023

Baraboo's home-value-to-income ratio: 2.7×

ACS median home value divided by median household income.

Band
affordable
< 3.0×
National rank
#5,287 of 15,516
More affordable than 66% of tracked cities (pop. 1,000+)
Size class
#599 of 3,317
Small cities (10,000–49,999)

At 2.7×, Baraboo sits in the affordable band: national rank #5,287 of 15,516 and #599 of 3,317small cities (10,000–49,999). The multiple is comparatively compact among tracked cities, but a low ratio can still coexist with slow demand or household-level hardship.

How this ratio is calculated

Ratio = Census ACS 2023 median home value ÷ median household income for cities with both fields and population ≥ 1,000. Rank 1 = lowest ratio (most compact). Bands match the fleet affordability thresholds used on guides (<3.0 / 3.0–5.0 / >5.0). This is not a mortgage payment estimate and does not include rates, taxes, insurance, or down payment.

Income distribution context

$73,515 Baraboo, WI median household income (Census ACS)

Show U.S. national quintile / Lorenz context Household income distribution - Baraboo, WI Baraboo, WI's median household income ($73,515) against the U.S. national quintile-share pattern. The Lorenz curve and quintile bars are national context, not Baraboo, WI-specific shares. $ Household Income Distribution Baraboo, WI median $73,515/yr, vs. U.S. national quintile pattern QUINTILE SHARE OF AGGREGATE INCOME Lowest 20% 3.4% Second 20% 9.2% Middle 20% 15.1% Fourth 20% 23.2% Top 20% 49.1% LORENZ CURVE cumulative income vs. population 100% 0% 100% pop. 0%
Baraboo, WI median household income (Census ACS 5-year) with U.S. national quintile shares for context. Diagonal = equality; the curve is national, not computed for Baraboo, WI.

Key socioeconomic indicators

Bachelor's degree or higher (adults 25+) 26.7%

Census ACS S1501, educational attainment

Poverty rate (households below FPL) 4.0%

Census ACS S1701, poverty status

Labor force participation (adults 16+) 64.5%

Census ACS S2301, share of working-age residents in the labor force

Population
12,506
Median Income
$73,515
Median Home Value
$201,800
Median Age
40.2
Poverty Rate
4.0%
Labor force participation
64.5%
Bachelor's Degree+
26.7%

Climate

Avg Temperature
46.6°F
Annual Precipitation
38.9"
Annual Snowfall
42.7"

Schools

Total Schools
8
Public schools in this city

Population Change

PEP vintage

Annual U.S. Census Bureau Population Estimates Program (PEP) estimates, 2020–2025

See the fastest-growing cities →
12,000 residents12,500 residents13,000 residents13,500 residents 202020212022202320242025 12,533 residents 13,224 residents ▲ +5.5%
Baraboo's Census PEP population estimates, 2020–2025.
Read the chart as text
Period Population
2020 12,533 residents
2021 12,667 residents
2022 12,638 residents
2023 12,871 residents
2024 13,107 residents
2025 13,224 residents

Housing Supply

BPS source

Census Bureau Building Permits Survey (BPS) - annual residential permits authorized

📈 Building Boom
Total Permits (2024)
157
housing units authorized
Single-Family
17
detached homes
Multifamily
140
apartments & condos
Supply Intensity
12.6
permits per 1,000 residents

5-Year Permit Trend (2019–2024)

Year Total
2019 11
2020 8
2021 152
2022 19
2023 151
2024 157

Permit volume increased 1327% from 2019 to 2024.

Commute Patterns

Commute source

How workers travel to work, Census ACS 2023

Drive Alone
77.8%
Carpool
9.4%
Public Transit
0.0%
Walk
3.7%
Work from Home
7.2%
Other
1.9%

Based on 6,537 workers 16 and over.

Monthly Utility Costs

Wisconsin statewide monthly utility average (EIA 2023): $225

EIA 2023 residential energy data puts average monthly utilities across Wisconsin at $225 (electricity about $100 , water and sewer about $45 ).

These are Wisconsin statewide averages, not a meter reading for Baraboo. Actual bills vary by home size, usage, and local rates. Source: U.S. Energy Information Administration (EIA) 2023.

Living Costs & Risk

Wisconsin's BEA cost-of-living index is 94.1 (Below Average; US average = 100, RPP 2024). HUD Fair Market Rent for a typical two-bedroom in the county around Baraboo is $1,097/mo. FEMA's National Risk Index, averaged to Wisconsin statewide on PlainCities, rates natural-hazard exposure at 59.1 / 100 (Moderate).

Cost/risk geography note

Cost of living is a Wisconsin statewide BEA average; rent is a county-level HUD Fair Market Rent for the county Baraboo sits in; the FEMA hazard score shown here is a statewide average of county NRI inputs, not a parcel-level reading.

How Baraboo compares to similar-size Wisconsin cities

Same-state peer method

Closest same-state population matches, not geographic neighbors. Population + median household income come from Census Bureau ACS 5-year B01001 and B19013.

City Population Median Household Income
Baraboo (this city) 12,506 $73,515
Fort Atkinson 12,490 $75,350
Port Washington 12,569 $81,582
Brown Deer 12,615 $91,567
NOAA Normals NCES CCD Census BPS 2024
Primary sources on this page

Source: U.S. Census Bureau ACS 5-Year 2023, NOAA Climate Normals, NCES CCD, Census BPS 2024, Census ACS B08301/B08136, U.S. Energy Information Administration (EIA) 2023, BEA Regional Price Parities 2024, HUD Fair Market Rents 2026, FEMA National Risk Index.

Citation & verification links Data sourced from the U.S. Census Bureau. See our methodology for details. Retrieved and formatted by PlainCities

Primary sources: Census ACS, FBI UCR, NOAA Climate Normals, NCES. Joins use OMB Bulletin 23-01 / FIPS keys.

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Estimate caveats

ACS and UCR figures are citywide estimates with vintage lags; they do not replace a local visit, school visit, or insurance quote.

Editorial standards, provenance, and how to cite this page

Every figure on PlainCities is rendered directly from Census ACS source data, no number is typed in by an editor. This page draws directly on Census ACS source data, no figure is typed in by an editor. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error.

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