Census-designated place · Wisconsin

French Island, Wisconsin

French Island, census-designated place, in La Crosse County, Wisconsin. French Island had 4,284 residents in the 2020 Census, a full count; the ACS 2020-2024 5-year estimates put it at 4,188 (±16). GEOID 5527875.

Residents, 2020 Census

4,284

Census count or controlled total
ACS 2020-2024 estimate: 4,188 ±16

Median household income

$60,202

±$10,196 (90% margin)
Wisconsin: $77,485

Median home value

$207,100

±$25,369 (90% margin)
Wisconsin: $266,500

Median gross rent

$1,030

±$110 (90% margin)
Wisconsin: $1,087

Where is French Island and what county is it in?

French Island is a census-designated place: an unincorporated community the Census Bureau draws for counting, with no city government of its own, in La Crosse County, Wisconsin. It covers 2.0 square miles of land, 2,120 residents per square mile in 2020.

French Island is in the La Crosse-Onalaska, WI-MN metropolitan statistical area, which takes in 3 counties (Census Bureau delineation, July 2023).

French Island is also the Town of Campbell: the town has the same area and residents, so this page carries both.

French Island (marked with a dot) in La Crosse County, Wisconsin. Boundaries: Census Bureau 2024.

Source: 2024 Gazetteer and 2020 place-by-county files, U.S. Census Bureau · Census reference files

How many people live in French Island, and is it growing?

The 2020 Census counted 4,284 residents in French Island, a full count rather than a sample. The 2020-2024 American Community Survey, a sample, estimates 4,188 (±16).

The Census Bureau publishes yearly population estimates for incorporated places only; French Island is a census-designated place, so its figures come from the ACS and the 2020 Census.

ACS 2020-2024 5-year estimates (counts) with the change from 2015-2019
Measure French IslandLa Crosse CountyWisconsin Change since 2015-2019
Total population 4,188 ±16 120,488 5,914,872 −153
Households 2,006 ±150 51,497 2,479,480 no clear change
Average household size 2.08 ±0.16 2.25 2.33 no clear change
Housing units 2,067 ±149 54,011 2,778,572 no clear change

Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026); Census PEP Vintage 2025 (SUB-EST2025, CO-EST2025); 2020 Census P.L. 94-171 · Check it at data.census.gov

Who lives in French Island?

The median resident of French Island is 48.2 years old; 15.0% are under 18 and 21.4% are 65 or older. The largest group is non-Hispanic white residents at 92.0%, then non-Hispanic residents of two or more races at 3.0%.

Age, origin, education and moves, ACS 2020-2024 5-year estimates. Race groups are non-Hispanic; Hispanic includes any race.
Measure French IslandLa Crosse CountyWisconsin Change since 2015-2019
Median age 48.2 ±5.1 37.5 40.2 no clear change
Under 18 years 15.0% ±4.5 pts 19.4% 21.4% –
65 years and over 21.4% ±3.5 pts 18.1% 18.5% –
Male 49.7% ±4.5 pts 49.2% 50.1% –
Hispanic or Latino (any race) 1.1% ±1.6 pts 2.7% 8.0% –
White alone, not Hispanic 92.0% ±4.7 pts 87.4% 78.6% no clear change
Black or African American alone, not Hispanic 1.2% ±1.4 pts 1.5% 5.9% –
Asian alone, not Hispanic 2.1% ±2.2 pts 4.5% 2.9% –
American Indian and Alaska Native alone, not Hispanic 0.0% ±0.5 pts 0.2% 0.5% –
Native Hawaiian and Other Pacific Islander alone, not Hispanic 0.0% ±0.5 pts 0.0% 0.0% –
Two or more races, not Hispanic 3.0% ±3.7 pts 3.4% 3.7% –
Some other race alone, not Hispanic 0.6% ±1.0 pts 0.3% 0.3% –
Born outside the United States 3.6% ±2.7 pts 3.0% 5.2% –
Speak a language other than English at home (age 5+) 3.5% ±2.7 pts 6.7% 9.0% –
Civilian veterans (age 18+) 6.6% ±3.0 pts 6.8% 6.2% –
With a disability 12.8% ±4.8 pts 12.9% 12.3% –
No health insurance coverage 12.6% ±7.5 pts 4.4% 5.2% no clear change
High school graduate or higher (age 25+) 94.1% ±4.1 pts 96.5% 93.6% –
Bachelor's degree or higher (age 25+) 23.6% ±7.6 pts 36.5% 33.4% no clear change
Graduate or professional degree (age 25+) 6.7% ±3.9 pts 14.3% 11.4% –
Lived in the same house a year earlier 93.5% ±4.8 pts 84.8% 88.2% –
Moved from another state in the past year 1.9% ±2.4 pts 2.9% 2.0% –

Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profiles DP02, DP05) · Check it at data.census.gov

What do households in French Island earn?

Half of French Island's 2,006 households earn less than $60,202 a year (±$10,196), against $73,013 in La Crosse County and $77,485 in Wisconsin. In 2015-2019 the median was $76,825 in 2024 dollars, so it fell by $16,623 after inflation.

Income and poverty in 2024 dollars, ACS 2020-2024 5-year estimates; 2015-2019 dollars adjusted with the R-CPI-U-RS
Measure French IslandLa Crosse CountyWisconsin Change since 2015-2019
Median household income $60,202 ±$10,196 $73,013 $77,485 −$16,623
Mean household income $82,980 ±$16,500 $97,214 $101,466 –
Per capita income $39,960 ±$7,821 $41,922 $43,373 no clear change
People below the poverty line 13.7% ±9.2 pts 12.4% 10.6% –
Children under 18 below the poverty line 13.5% ±18.8 pts 8.2% 12.8% –
Households receiving SNAP 9.1% ±5.4 pts 9.3% 11.1% –
Households with a computer 96.8% ±3.2 pts 94.2% 94.7% –
Households with a broadband subscription 94.5% ±3.9 pts 89.9% 90.3% –

Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP03) · Check it at data.census.gov

What does housing cost in French Island?

Owners occupy 74.8% of French Island's occupied homes and renters 25.2%. The median owner-occupied home is valued at $207,100 by its owner (±$25,369). The median renter pays $1,030 a month including utilities.

Housing, ACS 2020-2024 5-year estimates. Home values are owners' own estimates.
Measure French IslandLa Crosse CountyWisconsin Change since 2015-2019
Median home value (owner-occupied) $207,100 ±$25,369 $257,000 $266,500 no clear change
Median gross rent $1,030 ±$110 $1,059 $1,087 no clear change
Renters paying 35% or more of income on rent 17.6% ±17.0 pts 35.5% 35.0% –
Median monthly owner costs, with a mortgage $1,418 ±$175 $1,698 $1,689 –
Owner-occupied homes 74.8% ±7.5 pts 62.2% 67.8% no clear change
Renter-occupied homes 25.2% ±7.5 pts 37.8% 32.2% –
Housing units 2,067 ±149 54,011 2,778,572 no clear change
Homeowner vacancy rate 0.0% ±1.5 pts 0.4% 0.5% –
Rental vacancy rate 5.2% ±8.9 pts 2.9% 4.5% –
Single-family detached homes 77.0% ±5.9 pts 59.2% 66.2% –
Mobile homes 4.7% ±4.0 pts 4.2% 3.1% –
Built 2020 or later 0.0% ±1.1 pts 1.4% 1.4% –
Built 2010 to 2019 2.2% ±2.6 pts 9.8% 7.1% –
Built 1939 or earlier 9.9% ±5.6 pts 16.2% 17.8% –
Households with no vehicle 5.5% ±3.5 pts 7.0% 6.4% –

Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP04) · Check it at data.census.gov

How do people in French Island work and get to work?

81.7% of French Island's workers drive alone. The average trip to work takes 15.4 minutes. The unemployment rate in 2020-2024 averaged 11.4%.

Work and commuting, ACS 2020-2024 5-year estimates (workers 16 and over)
Measure French IslandLa Crosse CountyWisconsin Change since 2015-2019
In the labor force (age 16+) 67.4% ±5.1 pts 66.6% 65.3% –
Unemployment rate 11.4% ±7.5 pts 3.1% 3.2% –
Drove alone to work 81.7% ±6.8 pts 75.5% 74.4% –
Carpooled 6.1% ±4.4 pts 6.8% 7.3% –
Public transportation 0.0% ±1.0 pts 0.8% 1.1% –
Walked 2.7% ±3.0 pts 3.3% 2.6% –
Worked from home 6.3% ±5.5 pts 11.6% 13.1% –
Mean travel time to work 15.4 min ±2.2 18.7 min 22.2 min no clear change

Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP03) · Check it at data.census.gov

What census tracts are in French Island?

1 census tract lies mostly in French Island, and 1 more reaches into it (2020 census blocks).

Census tracts in French Island, ACS 2020-2024 5-year estimates
TractResidents, 2020-2024Median household incomeMedian home valueShare of tract in French Island
Tract 103La Crosse County4,327 $61,915 $212,00069%
Tract 3La Crosse County2,484 $53,061 $228,0001%

Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026); 2020 block assignment files (tract share = share of the tract's census blocks in French Island) · Census block assignment files

How does French Island compare with other places in Wisconsin?

French Island ranks 811th of 914 places in Wisconsin with 1,000 or more residents and a reliable estimate, by median household income.

French Island's rank in Wisconsin (1 = highest): by population among the state's incorporated places with a 2025 estimate; by the other measures among places of 1,000+ residents with a reliable estimate
MeasureRankOf
Population (ACS 2020-2024)219th914
Residents per square mile53rd914
Median household income811th914
Per capita income583rd911
Median home value713th913
Median gross rent380th825
Bachelor's degree or higher571st914
Median age318th914
Owner-occupied share625th914
Travel time to work891st914

French Island's figures with every place in Wisconsin (CSV)

Every place in Wisconsin, sortable · Compare French Island with other places

Source: PlainCities ranks computed from the American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) and PEP Vintage 2025 · How ranks are computed

How reliable are the figures for French Island?

22 of the 57 figures for French Island on this page carry a coefficient of variation over 40% and are marked with a ring: they come from a small sample, so read them as rough.

The American Community Survey samples about one household in eight over five years, so every figure is an estimate with a 90% margin of error (shown under each value). A ring marks an estimate whose coefficient of variation is over 40%. A change is called only when the gap between the two periods is larger than their combined 90% margin (the square root of the sum of the two squared margins), the Census Bureau's test. How to read a margin of error.

Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026): margins of error as published · ACS technical documentation

How these figures are made: methodology and release checks · reading a margin of error · every state · corrections

Not on this page: crime, weather and schools for French Island are other agencies' records. Crime: the FBI's Crime Data Explorer · climate: NOAA's U.S. Climate Normals · schools: the National Center for Education Statistics' school search.