Village · Wisconsin
Hartland, Wisconsin
Hartland, village, in Waukesha County, Wisconsin. Hartland had 10,740 residents on July 1, 2025 by the Census Bureau's estimate, up 13.1% since 2020; the 2020 Census counted 9,501 and the ACS 2020-2024 5-year estimates put it at 9,972 (±32). GEOID 5533100.
Residents, July 2025 estimate
10,740
Census Bureau estimate (no margin published)
2020 Census count: 9,501 · ACS 2020-2024: 9,972 ±32
Median household income
$87,754
±$15,836 (90% margin)
Wisconsin: $77,485
Median home value
$393,100
±$29,194 (90% margin)
Wisconsin: $266,500
Median gross rent
$1,230
±$102 (90% margin)
Wisconsin: $1,087
Where is Hartland and what county is it in?
Hartland is a village in Waukesha County, Wisconsin. It covers 5.5 square miles of land, 1,740 residents per square mile in 2020.
Hartland is in the Milwaukee-Waukesha, WI metropolitan statistical area, which takes in 4 counties (Census Bureau delineation, July 2023).
Source: 2024 Gazetteer and 2020 place-by-county files, U.S. Census Bureau · Census reference files
How many people live in Hartland, and is it growing?
The Census Bureau estimates that 10,740 people lived in Hartland on July 1, 2025, up 13.1% since 2020, faster than Wisconsin (+1.3%). The 2020 Census counted 9,501 residents. The 2020-2024 American Community Survey, a five-year sample, puts the population at 9,972 (±32).
| Measure | Hartland | Waukesha County | Change since 2015-2019 |
|---|---|---|---|
| Total population | 9,972 ±32 | 411,762 | +704 |
| Households | 4,209 ±326 | 168,658 | +689 |
| Average household size | 2.35 ±0.18 | 2.42 | −0.27 |
| Housing units | 4,347 ±320 | 175,591 | +666 |
Hartland's population since 2000
From 7,905 in 2000 to 10,740 in 2025: up 35.9%. The 2000, 2010 and 2020 figures are census counts, each for Hartland as it was drawn that year: a place that annexed land, or a community that has since incorporated, covered a different area then. The 2005 figure is the Census Bureau's intercensal estimate, revised to fit the 2000 and 2010 counts and drawn on 2010 boundaries; 2015 and 2025 are July 1 estimates made from the census before them.
Source: The 2000, 2010 and 2020 Census counts and the Census Bureau's population estimates (intercensal 2000-2010, Vintage 2020, Vintage 2025) · Census population estimates
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026); Census PEP Vintage 2025 (SUB-EST2025, CO-EST2025); 2020 Census P.L. 94-171 · Check it at data.census.gov
Who lives in Hartland?
The median resident of Hartland is 41.7 years old; 23.0% are under 18 and 19.5% are 65 or older. The largest group is non-Hispanic white residents at 84.5%, then non-Hispanic residents of two or more races at 5.4%. 5.0% of residents were born outside the United States.
| Measure | Hartland | Waukesha County | Change since 2015-2019 |
|---|---|---|---|
| Median age | 41.7 ±2.7 | 43.5 | +4.0 |
| Under 18 years | 23.0% ±2.6 pts | 21.0% | – |
| 65 years and over | 19.5% ±4.2 pts | 20.5% | – |
| Male | 50.4% ±3.6 pts | 49.6% | – |
| Hispanic or Latino (any race) | 5.0% ±3.1 pts | 5.7% | no clear change |
| White alone, not Hispanic | 84.5% ±4.6 pts | 85.0% | −6.2 pts |
| Black or African American alone, not Hispanic | 0.6% ±0.6 pts | 1.5% | – |
| Asian alone, not Hispanic | 4.1% ±1.7 pts | 3.9% | +2.2 pts |
| American Indian and Alaska Native alone, not Hispanic | 0.1% ±0.1 pts | 0.1% | – |
| Native Hawaiian and Other Pacific Islander alone, not Hispanic | 0.0% ±0.2 pts | 0.0% | – |
| Two or more races, not Hispanic | 5.4% ±2.4 pts | 3.2% | – |
| Some other race alone, not Hispanic | 0.3% ±0.3 pts | 0.5% | – |
| Born outside the United States | 5.0% ±1.9 pts | 5.5% | no clear change |
| Speak a language other than English at home (age 5+) | 7.7% ±3.7 pts | 7.7% | – |
| Civilian veterans (age 18+) | 4.5% ±2.6 pts | 5.5% | – |
| With a disability | 8.6% ±2.0 pts | 9.7% | – |
| No health insurance coverage | 2.3% ±2.0 pts | 3.1% | – |
| High school graduate or higher (age 25+) | 98.6% ±1.3 pts | 97.2% | – |
| Bachelor's degree or higher (age 25+) | 46.7% ±6.1 pts | 48.9% | no clear change |
| Graduate or professional degree (age 25+) | 15.8% ±3.1 pts | 16.8% | – |
| Lived in the same house a year earlier | 86.0% ±3.9 pts | 90.7% | – |
| Moved from another state in the past year | 1.9% ±1.4 pts | 1.3% | – |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profiles DP02, DP05) · Check it at data.census.gov
What do households in Hartland earn?
Half of Hartland's 4,209 households earn less than $87,754 a year (±$15,836), against $106,076 in Waukesha County and $77,485 in Wisconsin. In 2015-2019 the median was $111,954 in 2024 dollars, so it fell by $24,200 after inflation. 5.2% of residents live below the poverty line.
| Measure | Hartland | Waukesha County | Change since 2015-2019 |
|---|---|---|---|
| Median household income | $87,754 ±$15,836 | $106,076 | −$24,200 |
| Mean household income | $133,350 ±$14,400 | $137,605 | – |
| Per capita income | $60,261 ±$7,227 | $58,126 | no clear change |
| People below the poverty line | 5.2% ±3.3 pts | 5.2% | no clear change |
| Children under 18 below the poverty line | 6.3% ±8.9 pts | 4.9% | – |
| Households receiving SNAP | 5.8% ±3.0 pts | 4.4% | – |
| Households with a computer | 90.1% ±7.0 pts | 96.5% | – |
| Households with a broadband subscription | 90.0% ±6.4 pts | 94.0% | – |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP03) · Check it at data.census.gov
What does housing cost in Hartland?
Owners occupy 62.5% of Hartland's occupied homes and renters 37.5%. The median owner-occupied home is valued at $393,100 by its owner (±$29,194). The median renter pays $1,230 a month including utilities, and 38.7% of renters pay 35% or more of their income on rent.
| Measure | Hartland | Waukesha County | Change since 2015-2019 |
|---|---|---|---|
| Median home value (owner-occupied) | $393,100 ±$29,194 | $398,200 | no clear change |
| Median gross rent | $1,230 ±$102 | $1,356 | no clear change |
| Renters paying 35% or more of income on rent | 38.7% ±10.9 pts | 35.6% | no clear change |
| Median monthly owner costs, with a mortgage | $2,292 ±$157 | $2,144 | – |
| Owner-occupied homes | 62.5% ±6.0 pts | 76.0% | no clear change |
| Renter-occupied homes | 37.5% ±6.0 pts | 24.0% | – |
| Housing units | 4,347 ±320 | 175,591 | +666 |
| Homeowner vacancy rate | 0.0% ±0.9 pts | 0.3% | – |
| Rental vacancy rate | 4.0% ±4.9 pts | 4.0% | – |
| Single-family detached homes | 53.3% ±6.0 pts | 69.0% | – |
| Mobile homes | 0.0% ±0.5 pts | 0.6% | – |
| Built 2020 or later | 1.5% ±1.3 pts | 1.7% | – |
| Built 2010 to 2019 | 7.5% ±2.3 pts | 8.1% | – |
| Built 1939 or earlier | 4.3% ±2.0 pts | 7.1% | – |
| Households with no vehicle | 5.0% ±4.1 pts | 3.5% | – |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP04) · Check it at data.census.gov
How many new homes is Hartland building?
Builders took permits for 24 new housing units in Hartland in 2025 (3 in single-family houses; the permit office reported 11 of 12 months), 2.2 per 1,000 residents against 4.3 across Wisconsin.
Counts of units in permits a local office issued; not every permitted unit is built. A year marked with months was reported for part of the year.
Source: Building Permits Survey, annual place files 2019-2025, U.S. Census Bureau · Census Building Permits Survey
How do people in Hartland work and get to work?
75.2% of Hartland's workers drive alone and 15.9% work from home. The average trip to work takes 21.6 minutes. The unemployment rate in 2020-2024 averaged 4.8%.
| Measure | Hartland | Waukesha County | Change since 2015-2019 |
|---|---|---|---|
| In the labor force (age 16+) | 70.8% ±5.1 pts | 66.6% | – |
| Unemployment rate | 4.8% ±2.7 pts | 2.3% | – |
| Drove alone to work | 75.2% ±4.4 pts | 76.1% | – |
| Carpooled | 5.6% ±2.3 pts | 5.1% | – |
| Public transportation | 0.5% ±0.7 pts | 0.2% | – |
| Walked | 2.3% ±2.1 pts | 1.0% | – |
| Worked from home | 15.9% ±4.3 pts | 16.8% | +9.3 pts |
| Mean travel time to work | 21.6 min ±1.5 | 22.6 min | no clear change |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP03) · Check it at data.census.gov
What census tracts are in Hartland?
2 census tracts lie mostly in Hartland, and 4 more reach into it (2020 census blocks). Their median household incomes run from $66,857 (Tract 2036.01) to $96,377 (Tract 2036.02).
| Tract | Residents, 2020-2024 | Median household income |
|---|---|---|
| Tract 2036.02Waukesha County | 5,797 | $96,377 |
| Tract 2036.01Waukesha County | 4,468 | $66,857 |
| Tract 2037.04Waukesha County | 4,378 | $125,368 |
| Tract 2034.05Waukesha County | 4,179 | $173,560 |
| Tract 2035.02Waukesha County | 3,058 | $137,717 |
| Tract 2033.03Waukesha County | 4,464 | $87,394 |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026); 2020 block assignment files (tract share = share of the tract's census blocks in Hartland) · Census block assignment files
How does Hartland compare with other places in Wisconsin?
By the Census Bureau's July 2025 estimates, Hartland is the 3,053rd-most populous of the 19,476 U.S. incorporated places that have one and the 94th-most populous of 608 in Wisconsin.
Hartland ranks 431st of 914 places in Wisconsin with 1,000 or more residents and a reliable estimate, by median household income.
| Measure | Rank | Of |
|---|---|---|
| Population, July 2025 estimate | 94th | 608 |
| Growth 2020-2025 (PEP) | 16th | 884 |
| Residents per square mile | 82nd | 914 |
| Median household income | 431st | 914 |
| Per capita income | 66th | 911 |
| Median home value | 119th | 913 |
| Median gross rent | 181st | 825 |
| Poverty rate | 499th | 706 |
| Bachelor's degree or higher | 80th | 914 |
| Median age | 603rd | 914 |
| Owner-occupied share | 785th | 914 |
| Work from home | 188th | 827 |
| Travel time to work | 607th | 914 |
Hartland's figures with every place in Wisconsin (CSV)
Every place in Wisconsin, sortable · Compare Hartland with other places
Source: PlainCities ranks computed from the American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) and PEP Vintage 2025 · How ranks are computed
How reliable are the figures for Hartland?
14 of the 57 figures for Hartland on this page carry a coefficient of variation over 40% and are marked with a ring: they come from a small sample, so read them as rough.
The American Community Survey samples about one household in eight over five years, so every figure is an estimate with a 90% margin of error (shown under each value). A ring marks an estimate whose coefficient of variation is over 40%. A change is called only when the gap between the two periods is larger than their combined 90% margin (the square root of the sum of the two squared margins), the Census Bureau's test. How to read a margin of error.
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026): margins of error as published · ACS technical documentation
How these figures are made: methodology and release checks · reading a margin of error · every state · corrections
Not on this page: crime, weather and schools for Hartland are other agencies' records. Crime: the FBI's Crime Data Explorer · climate: NOAA's U.S. Climate Normals · schools: the National Center for Education Statistics' public schools in Hartland.