City profile · Wisconsin · Census ACS 2023

Vernon, WI

Vernon's Census ACS profile: residents, income, housing, and the joined public-record layers available for this place.

7,470
Residents
$121,401
Median income
$412,600
Median home
$1,097
Median rent (state)
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Side-by-side metrics and state or size-class ranks use the same Census and FBI fields shown on this profile. Results stay in the URL so you can bookmark or share them.

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See how it ranks

State rank, size-class rank, and four peer cities for Vernon.

Place dossier plate

Sheet WI-VERNON-WI · Vernon, WI 7,470 pop · income 88th pct

POP-TOWN · INC-TOP · COL-BELOW · SAFE-UNK · RANK-TOP · PHOTO-FINISH · HOME-HIGH · BOOK-UNK

  • POP-TOWN 7,470
  • INC-TOP $121,401
  • COL-BELOW 94.1
  • SAFE-UNK Safety pending
  • RANK-TOP 88th
  • PHOTO-FINISH ≈ Lake Carmel
  • HOME-HIGH $412,600
  • BOOK-UNK Tracts pending

Nearest income peer: Lake Carmel, NY (+ $1 income $)

Instrument codes from this place’s ACS population and household income, BEA state COL, FBI safety, national income percentile, photo-finish peer city, home-value band, and matched Census-tract book - not a moving recommendation.

Income neighbourhood around Vernon

Lowest/highest poles plus peers nearest Vernon on median household income. Full ladder: /browse and /rankings.

median HH income

What this shows Neighbourhood peers only - not a full nationwide city board. Open a near peer when the gap is small; open the poles when the spread is wide.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2026-08-08

Compare beyond this state

Nationwide peers by population, income

Out-of-state nearest neighbors for Vernon on ACS population and median household income . Link sets are deduped so each column is a distinct comparison path, not a forecast that peers share a labor market or climate.

Similar population

Nearest out-of-state cities by ACS population. This city: 7,470.

4 peers

Similar household income

Nearest out-of-state cities by ACS median household income. This city: $121,401. Population peers are excluded.

4 peers

Vernon - the verdict

Measured against every US city with at least 1,000 residents, Vernon lands in the 88th percentile for household income. Source: Census ACS.

88th
percentile, household income
78th
percentile, home value
29th
percentile, median rent
📝 How we sourced this

Population, income, and housing-cost figures come from the U.S. Census Bureau American Community Survey 5-year estimates (B-series tables). Crime data uses FBI UCR; climate uses NOAA Climate Normals; school counts come from NCES Common Core of Data; permits use the Census Building Permits Survey (BPS). See our methodology page for the full ETL pipeline and OMB / FIPS join keys.

Data Snapshot: Vernon, WI

7,470 people live in Vernon, Wisconsin - a small town by U.S. Census Bureau ACS 2023 estimates. Median household income here is $121,401 per year, placing it in the top quartile of U.S. cities for household income, with a poverty rate of 1.4%. Typical homes in Vernon are valued around $412,600, and the median resident age is 49.7 years. Educational attainment runs 41.5% of adults with a bachelor's degree or higher. Separately, 61.2% of working-age residents are in the labor force.

In 2024, 15 residential building permits were authorized in Vernon (Building Boom), up 200% from five years earlier, per Census BPS data.

Living costs in Wisconsin run below the national norm: on BEA's 100-equals-national-average cost index, Wisconsin scores 94.1 (Below Average), per the 2024 Regional Price Parities release. Statewide, HUD pegs Fair Market Rent for a two-bedroom unit at $1,097 monthly. EIA 2023 residential energy data puts Wisconsin's average monthly utility costs around $225 (state average). On FEMA's National Risk Index, this area rates 59.1 out of 100 for natural-hazard exposure (Moderate).

A decision-led reading path

Useful questions to ask of Vernon's data

How this reading path is ordered

This is not a composite city score. It is a city-specific route through the available public records, ordered for this profile so the page starts with questions the joined data can actually answer. The route here runs from comparison shortlist to work and mobility to housing and income to population change; another city can have a different sequence or fewer supported layers because the source joins are not uniform.

For Vernon, city-specific coverage includes annual population history, local building permits, commute-mode shares. No matched row is reported here for within-city Census tract profiles, matched public-school count, FBI reported-crime rates; the page leaves those layers out instead of substituting a statewide or national value.

1. Comparison shortlist

Which cities make useful reference points for Vernon?

Use the in-state set to hold state policy and broad price conditions more nearly constant. Use the nationwide size set to ask whether cities with a similar resident count produce different housing, income, or commute outcomes. The income set is a third lens, deliberately separate from population matching.

Within Wisconsin, the closest population matches are New London (7,492 residents, $61,447 income); Kimberly (7,432 residents, $68,295 income); Hales Corners (7,627 residents, $88,068 income). Outside the state, the closest population matches in this dataset are Viola, NY (7,470 residents); Reserve, LA (7,471 residents); Nyack, NY (7,469 residents). A third, income-matched reference set of 6 out-of-state cities sits in the income neighbourhood chart near the Place Dossier plate. These are mechanical peer sets, not claims that the places share a labor market, climate, culture, or metro context.

Open a side-by-side comparison →

Question 2

What does the journey to work look like in Vernon?

Driving alone is the largest reported mode at 81.7%. A reliable mean commute time is not available for this row, so the mode shares carry the comparison.

Mode share answers how workers usually travel; it does not measure congestion, reliability, distance to a particular job, or the quality of transit service. No single mode completely explains the work trip here. The mix is more useful than a one-number commute grade, especially when comparing places where transit, walking, and remote work divide the non-driving share differently.

Compare commute patterns →

3. Housing and income

How far does income reach against housing in Vernon?

This is a citywide price-to-income reference, not a mortgage-affordability test; it does not include interest rates, taxes, insurance, household size, or an individual buyer's down payment. Income and home value move within the same broad scale here. The useful next check is not a generic affordability label, but whether similar-size cities offer a materially different income, housing, or commute trade-off.

The home-value-to-income reference sits in a middle range: the ACS median home value is 3.4 times median household income. The ACS poverty estimate is 1.4%, which keeps the citywide median from describing every household.

Compare the housing trade-off →

Question 4

Is Vernon growing, shrinking, or holding steady?

Census PEP estimates show the population declined by -10 residents from 2020 to 2025, a -0.1% change. Separately, Census BPS recorded 15 housing units authorized in 2024. PEP and ACS are different Census series, so the trend is kept separate from the headline ACS population.

The recent population line is broadly flat. That makes the composition of change more important than the headline count: housing turnover, household size, and age structure can shift even when the total barely moves.

See the national growth ranking →

Population

7,470 residents

Micro place (under 10k)

Median Household Income

$121,401 /yr

High income · poverty 1.4% (Very low poverty)

Cost of Living Index (state)

94.1 (US=100)

Near national cost · BEA RPP 2024, Wisconsin average

City profile score · Vernon, WI

81/100

4 published dimensions · ACS/FBI 2023

Comparative score against U.S. cities with population of 1,000 or more on Census ACS medians (income, poverty, bachelor's share, cost of living) and FBI UCR violent-crime rates when published. Higher means a stronger standing on those published figures, not a livability rating, not a recommendation to move, buy, or pick a "best" city. Missing inputs drop out and redistribute weight. How it is calculated.

Poverty rate A+
1.4%

Share of residents below the poverty line; lower scores better on this axis.

Household income A
$121,401

Median household income vs U.S. cities (pop ≥1,000); ACS.

Bachelor's+ share B+
41.5%

Adults with a bachelor's degree or higher; ACS.

Cost of living B-
94.1 index

BEA state Regional Price Parities index (100 ≈ national average); lower is stronger on this axis. Same value for every city in the state.

Violent crime N/A
N/A

No FBI UCR violent-crime rate for this place (coverage is incomplete).

Vernon profile (scored ACS/FBI dimensions) 4-axis radar comparing 1 series across Poverty rate, Household income, Bachelor's+ share, Cost of living. Poverty rateHousehold incomeBachelor's+ shareCost of living 81 A-
Vernon profile (scored ACS/FBI dimensions)
Read the chart values
  • Poverty rate: 90/100 (A+) · 1.4%
  • Household income: 86/100 (A) · $121,401
  • Bachelor's+ share: 76/100 (B+) · 41.5%
  • Cost of living: 68/100 (B-) · 94.1 index

How does Vernon compare to other US cities?

Vernon measured against every US city with 1,000+ residents, computed live from the same Census and FBI data shown throughout this page.

Household income 88% higher than other cities
Home value 78% pricier than other cities
Median rent 29% pricier than other cities

"Safer than" reflects total crime rate from FBI UCR; the others use Census ACS estimates.

How we calculate these percentiles & ranks

Each percentile compares Vernon against every qualifying US city; each in-state rank narrows that to Wisconsin only. Full formula and direction notes: methodology.

Wisconsin-relative analysis

Median Gross Rent places Vernon near the bottom of Wisconsin's cities

Among the 761 Wisconsin cities PlainCities tracks with reported median gross rent data, Vernon ranks #1 - the 0th percentile within the state. This is a different, narrower cut than the nationwide percentiles above: it compares Vernon only against its own state's cities, not the full US field.

Median Household Income
#28 of 753
96th percentile in Wisconsin
Median Gross Rent
#1 of 761
0th percentile in Wisconsin
Median Home Value
#31 of 754
96th percentile in Wisconsin
Poverty Rate
#626 of 761
17th percentile in Wisconsin
Bachelor's Degree or Higher
#94 of 761
88th percentile in Wisconsin
How in-state ranks are ordered

Ranked by raw value (highest first); a higher rank is not automatically "better" for every measure, see each metric's own context above. This is a comparison within Wisconsin only, not a livability score. See the methodology for the source and calculation.

88thIncome percentile
Gauge source note

88th percentile nationally for median household income. Source: Census ACS 2023 / FBI UCR 2023.

How Vernon's home value compares nationally

Median home value vs. every US city (population 1,000+)

$412,600 22nd percentile more affordable than 22% of 15,600 US cities

Show national distribution $0–$25,000: 5 US cities (0%). Below this entry. $25,000–$50,000: 54 US cities (0%). Below this entry. $50,000–$75,000: 352 US cities (2%). Below this entry. $75,000–$100,000: 1,086 US cities (7%). Below this entry. $100,000–$125,000: 1,516 US cities (10%). Below this entry. $125,000–$150,000: 1,170 US cities (8%). Below this entry. $150,000–$175,000: 1,278 US cities (8%). Below this entry. $175,000–$200,000: 1,229 US cities (8%). Below this entry. $200,000–$225,000: 1,035 US cities (7%). Below this entry. $225,000–$250,000: 976 US cities (6%). Below this entry. $250,000–$275,000: 754 US cities (5%). Below this entry. $275,000–$300,000: 712 US cities (5%). Below this entry. $300,000–$325,000: 521 US cities (3%). Below this entry. $325,000–$350,000: 526 US cities (3%). Below this entry. $350,000–$375,000: 465 US cities (3%). Below this entry. $375,000–$400,000: 393 US cities (3%). Below this entry. $400,000–$425,000: 317 US cities (2%). This entry sits in this band. $425,000–$450,000: 300 US cities (2%). Above this entry. $450,000–$475,000: 307 US cities (2%). Above this entry. $475,000–$500,000: 250 US cities (2%). Above this entry. $500,000–$525,000: 160 US cities (1%). Above this entry. $525,000–$550,000: 156 US cities (1%). Above this entry. $550,000–$575,000: 172 US cities (1%). Above this entry. $575,000–$600,000: 172 US cities (1%). Above this entry. $600,000–$625,000: 163 US cities (1%). Above this entry. $625,000–$650,000: 167 US cities (1%). Above this entry. $650,000–$675,000: 135 US cities (1%). Above this entry. $675,000–$700,000: 101 US cities (1%). Above this entry. $700,000–$725,000: 95 US cities (1%). Above this entry. $725,000–$750,000: 71 US cities (0%). Above this entry. $750,000–$775,000: 65 US cities (0%). Above this entry. $775,000–$800,000: 70 US cities (0%). Above this entry. $800,000–$825,000: 57 US cities (0%). Above this entry. $825,000–$850,000: 67 US cities (0%). Above this entry. $850,000–$875,000: 60 US cities (0%). Above this entry. $875,000–$900,000: 58 US cities (0%). Above this entry. $900,000–$925,000: 47 US cities (0%). Above this entry. $925,000–$950,000: 37 US cities (0%). Above this entry. $950,000–$975,000: 31 US cities (0%). Above this entry. $975,000–$1,000,000: 470 US cities (3%). Above this entry. $1,000,000–$1,025,000: 0 US cities (0%). Above this entry. Vernon $0 $1,025,000 every US city, bucketed by value

Each bar is a $25K-wide band; taller bars hold more US cities. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau ACS 5-Year Estimates · 2023

Vernon's home-value-to-income ratio: 3.4×

ACS median home value divided by median household income.

Band
moderate
3.0–5.0×
National rank
#8,564 of 15,516
More affordable than 45% of tracked cities (pop. 1,000+)
Size class
#6,952 of 11,323
Micro cities (under 10,000)

At 3.4×, Vernon sits in the moderate band: national rank #8,564 of 15,516 and #6,952 of 11,323micro cities (under 10,000). Income and home value move in the same broad scale; check same-state peers before treating the multiple as an advantage or a warning.

How this ratio is calculated

Ratio = Census ACS 2023 median home value ÷ median household income for cities with both fields and population ≥ 1,000. Rank 1 = lowest ratio (most compact). Bands match the fleet affordability thresholds used on guides (<3.0 / 3.0–5.0 / >5.0). This is not a mortgage payment estimate and does not include rates, taxes, insurance, or down payment.

Income distribution context

$121,401 Vernon, WI median household income (Census ACS)

Show U.S. national quintile / Lorenz context Household income distribution - Vernon, WI Vernon, WI's median household income ($121,401) against the U.S. national quintile-share pattern. The Lorenz curve and quintile bars are national context, not Vernon, WI-specific shares. $ Household Income Distribution Vernon, WI median $121,401/yr, vs. U.S. national quintile pattern QUINTILE SHARE OF AGGREGATE INCOME Lowest 20% 3.4% Second 20% 9.2% Middle 20% 15.1% Fourth 20% 23.2% Top 20% 49.1% LORENZ CURVE cumulative income vs. population 100% 0% 100% pop. 0%
Vernon, WI median household income (Census ACS 5-year) with U.S. national quintile shares for context. Diagonal = equality; the curve is national, not computed for Vernon, WI.

Key socioeconomic indicators

Bachelor's degree or higher (adults 25+) 41.5%

Census ACS S1501, educational attainment

Poverty rate (households below FPL) 1.4%

Census ACS S1701, poverty status

Labor force participation (adults 16+) 61.2%

Census ACS S2301, share of working-age residents in the labor force

Population
7,470
Median Income
$121,401
Median Home Value
$412,600
Median Age
49.7
Poverty Rate
1.4%
Labor force participation
61.2%
Bachelor's Degree+
41.5%

Population Change

PEP vintage

Annual U.S. Census Bureau Population Estimates Program (PEP) estimates, 2020–2025

See the fastest-growing cities →
7,420 residents7,440 residents7,460 residents7,480 residents7,500 residents 202020212022202320242025 7,474 residents 7,464 residents ▼ -0.1%
Vernon's Census PEP population estimates, 2020–2025.
Read the chart as text
Period Population
2020 7,474 residents
2021 7,464 residents
2022 7,441 residents
2023 7,462 residents
2024 7,481 residents
2025 7,464 residents

Housing Supply

BPS source

Census Bureau Building Permits Survey (BPS) - annual residential permits authorized

📈 Building Boom
Total Permits (2024)
15
housing units authorized
Single-Family
15
detached homes
Multifamily
0
apartments & condos
Supply Intensity
2
permits per 1,000 residents

5-Year Permit Trend (2019–2024)

Year Total
2021 5
2022 12
2023 11
2024 15

Permit volume increased 200% from 2021 to 2024.

Commute Patterns

Commute source

How workers travel to work, Census ACS 2023

Drive Alone
81.7%
Carpool
3.4%
Public Transit
0.2%
Walk
0.1%
Work from Home
14.6%

Based on 3,848 workers 16 and over.

Monthly Utility Costs

Wisconsin statewide monthly utility average (EIA 2023): $225

EIA 2023 residential energy data puts average monthly utilities across Wisconsin at $225 (electricity about $100 , water and sewer about $45 ).

These are Wisconsin statewide averages, not a meter reading for Vernon. Actual bills vary by home size, usage, and local rates. Source: U.S. Energy Information Administration (EIA) 2023.

Living Costs & Risk

Wisconsin's BEA cost-of-living index is 94.1 (Below Average; US average = 100, RPP 2024). HUD Fair Market Rent for a typical two-bedroom in the county around Vernon is $1,097/mo. FEMA's National Risk Index, averaged to Wisconsin statewide on PlainCities, rates natural-hazard exposure at 59.1 / 100 (Moderate).

Cost/risk geography note

Cost of living is a Wisconsin statewide BEA average; rent is a county-level HUD Fair Market Rent for the county Vernon sits in; the FEMA hazard score shown here is a statewide average of county NRI inputs, not a parcel-level reading.

How Vernon compares to similar-size Wisconsin cities

Same-state peer method

Closest same-state population matches, not geographic neighbors. Population + median household income come from Census Bureau ACS 5-year B01001 and B19013.

City Population Median Household Income
Vernon (this city) 7,470 $121,401
New London 7,492 $61,447
Kimberly 7,432 $68,295
Hales Corners 7,627 $88,068
Census BPS 2024
Primary sources on this page

Source: U.S. Census Bureau ACS 5-Year 2023, Census BPS 2024, Census ACS B08301/B08136, U.S. Energy Information Administration (EIA) 2023, BEA Regional Price Parities 2024, HUD Fair Market Rents 2026, FEMA National Risk Index.

Citation & verification links Data sourced from the U.S. Census Bureau. See our methodology for details. Retrieved and formatted by PlainCities

Primary sources: Census ACS, FBI UCR, NOAA Climate Normals, NCES. Joins use OMB Bulletin 23-01 / FIPS keys.

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Estimate caveats

ACS and UCR figures are citywide estimates with vintage lags; they do not replace a local visit, school visit, or insurance quote.

Editorial standards, provenance, and how to cite this page

Every figure on PlainCities is rendered directly from Census ACS source data, no number is typed in by an editor. This page draws directly on Census ACS source data, no figure is typed in by an editor. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error.

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