City · Wisconsin
Viroqua, Wisconsin
Viroqua, city, in Vernon County, Wisconsin. Viroqua had 4,435 residents on July 1, 2025 by the Census Bureau's estimate, down 2.3% since 2020; the 2020 Census counted 4,504 and the ACS 2020-2024 5-year estimates put it at 4,471 (±20). GEOID 5582925.
Residents, July 2025 estimate
4,435
Census Bureau estimate (no margin published)
2020 Census count: 4,504 · ACS 2020-2024: 4,471 ±20
Median household income
$67,438
±$9,998 (90% margin)
Wisconsin: $77,485
Median home value
$209,900
±$25,387 (90% margin)
Wisconsin: $266,500
Median gross rent
$815
±$222 (90% margin)
Wisconsin: $1,087
Where is Viroqua and what county is it in?
Viroqua is a city in Vernon County, Wisconsin. It covers 4.5 square miles of land, 997 residents per square mile in 2020.
Viroqua is in the La Crosse-Onalaska, WI-MN metropolitan statistical area, which takes in 3 counties (Census Bureau delineation, July 2023).
Source: 2024 Gazetteer and 2020 place-by-county files, U.S. Census Bureau · Census reference files
How many people live in Viroqua, and is it growing?
The Census Bureau estimates that 4,435 people lived in Viroqua on July 1, 2025, down 2.3% since 2020, while Wisconsin grew 1.3%. The 2020 Census counted 4,504 residents. The 2020-2024 American Community Survey, a five-year sample, puts the population at 4,471 (±20).
| Measure | Viroqua | Vernon County | Change since 2015-2019 |
|---|---|---|---|
| Total population | 4,471 ±20 | 31,049 | +94 |
| Households | 2,100 ±115 | 12,424 | no clear change |
| Average household size | 2.01 ±0.11 | 2.46 | no clear change |
| Housing units | 2,216 ±147 | 14,065 | no clear change |
Viroqua's population since 2000
From 4,335 in 2000 to 4,435 in 2025: up 2.3%. The 2000, 2010 and 2020 figures are census counts, each for Viroqua as it was drawn that year: a place that annexed land, or a community that has since incorporated, covered a different area then. The 2005 figure is the Census Bureau's intercensal estimate, revised to fit the 2000 and 2010 counts and drawn on 2010 boundaries; 2015 and 2025 are July 1 estimates made from the census before them.
Source: The 2000, 2010 and 2020 Census counts and the Census Bureau's population estimates (intercensal 2000-2010, Vintage 2020, Vintage 2025) · Census population estimates
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026); Census PEP Vintage 2025 (SUB-EST2025, CO-EST2025); 2020 Census P.L. 94-171 · Check it at data.census.gov
Who lives in Viroqua?
The median resident of Viroqua is 46.4 years old; 19.4% are under 18 and 26.6% are 65 or older. The largest group is non-Hispanic white residents at 92.2%, then non-Hispanic residents of two or more races at 4.3%.
| Measure | Viroqua | Vernon County | Change since 2015-2019 |
|---|---|---|---|
| Median age | 46.4 ±3.2 | 41.9 | no clear change |
| Under 18 years | 19.4% ±3.6 pts | 26.0% | – |
| 65 years and over | 26.6% ±3.7 pts | 21.3% | – |
| Male | 50.9% ±4.4 pts | 50.8% | – |
| Hispanic or Latino (any race) | 2.8% ±2.1 pts | 1.8% | – |
| White alone, not Hispanic | 92.2% ±3.2 pts | 94.3% | no clear change |
| Black or African American alone, not Hispanic | 0.5% ±0.3 pts | 0.3% | – |
| Asian alone, not Hispanic | 0.0% ±0.5 pts | 0.2% | – |
| American Indian and Alaska Native alone, not Hispanic | 0.2% ±0.3 pts | 0.0% | – |
| Native Hawaiian and Other Pacific Islander alone, not Hispanic | 0.0% ±0.5 pts | 0.0% | – |
| Two or more races, not Hispanic | 4.3% ±2.3 pts | 3.1% | – |
| Some other race alone, not Hispanic | 0.0% ±0.5 pts | 0.4% | – |
| Born outside the United States | 0.0% ±0.5 pts | 0.9% | – |
| Speak a language other than English at home (age 5+) | 1.0% ±0.9 pts | 11.3% | – |
| Civilian veterans (age 18+) | 8.8% ±3.8 pts | 7.4% | – |
| With a disability | 14.5% ±4.2 pts | 10.6% | – |
| No health insurance coverage | 3.1% ±1.8 pts | 15.0% | no clear change |
| High school graduate or higher (age 25+) | 93.7% ±3.3 pts | 90.3% | – |
| Bachelor's degree or higher (age 25+) | 31.3% ±5.8 pts | 24.9% | +9.3 pts |
| Graduate or professional degree (age 25+) | 12.7% ±4.4 pts | 8.5% | – |
| Lived in the same house a year earlier | 84.3% ±6.0 pts | 93.1% | – |
| Moved from another state in the past year | 2.4% ±2.2 pts | 1.0% | – |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profiles DP02, DP05) · Check it at data.census.gov
What do households in Viroqua earn?
Half of Viroqua's 2,100 households earn less than $67,438 a year (±$9,998), against $71,893 in Vernon County and $77,485 in Wisconsin. In 2015-2019 the median was $47,057 in 2024 dollars, so it rose by $20,381 after inflation. 7.7% of residents live below the poverty line.
| Measure | Viroqua | Vernon County | Change since 2015-2019 |
|---|---|---|---|
| Median household income | $67,438 ±$9,998 | $71,893 | +$20,381 |
| Mean household income | $93,766 ±$21,453 | $90,506 | – |
| Per capita income | $45,301 ±$9,772 | $36,396 | +$15,437 |
| People below the poverty line | 7.7% ±3.1 pts | 13.1% | −10.4 pts |
| Children under 18 below the poverty line | 3.1% ±4.9 pts | 19.2% | – |
| Households receiving SNAP | 18.8% ±6.2 pts | 9.1% | – |
| Households with a computer | 92.0% ±4.4 pts | 87.1% | – |
| Households with a broadband subscription | 82.8% ±6.0 pts | 80.4% | – |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP03) · Check it at data.census.gov
What does housing cost in Viroqua?
Owners occupy 65.7% of Viroqua's occupied homes and renters 34.3%. The median owner-occupied home is valued at $209,900 by its owner (±$25,387). The median renter pays $815 a month including utilities.
| Measure | Viroqua | Vernon County | Change since 2015-2019 |
|---|---|---|---|
| Median home value (owner-occupied) | $209,900 ±$25,387 | $223,800 | +$49,418 |
| Median gross rent | $815 ±$222 | $836 | no clear change |
| Renters paying 35% or more of income on rent | 13.5% ±9.6 pts | 24.5% | – |
| Median monthly owner costs, with a mortgage | $1,337 ±$143 | $1,517 | – |
| Owner-occupied homes | 65.7% ±8.3 pts | 80.3% | no clear change |
| Renter-occupied homes | 34.3% ±8.3 pts | 19.7% | – |
| Housing units | 2,216 ±147 | 14,065 | no clear change |
| Homeowner vacancy rate | 0.0% ±1.6 pts | 0.6% | – |
| Rental vacancy rate | 8.0% ±12.2 pts | 5.3% | – |
| Single-family detached homes | 67.0% ±7.9 pts | 80.7% | – |
| Mobile homes | 5.9% ±3.1 pts | 9.4% | – |
| Built 2020 or later | 0.8% ±1.2 pts | 1.7% | – |
| Built 2010 to 2019 | 3.5% ±2.5 pts | 7.5% | – |
| Built 1939 or earlier | 25.3% ±9.2 pts | 24.0% | – |
| Households with no vehicle | 11.1% ±6.1 pts | 9.1% | – |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP04) · Check it at data.census.gov
How many new homes is Viroqua building?
Builders took permits for 6 new housing units in Viroqua in 2025 (0 in single-family houses), 1.4 per 1,000 residents against 4.3 across Wisconsin.
Counts of units in permits a local office issued; not every permitted unit is built. A year marked with months was reported for part of the year.
Source: Building Permits Survey, annual place files 2019-2025, U.S. Census Bureau · Census Building Permits Survey
How do people in Viroqua work and get to work?
64.7% of Viroqua's workers drive alone and 14.0% work from home. The average trip to work takes 18.2 minutes.
| Measure | Viroqua | Vernon County | Change since 2015-2019 |
|---|---|---|---|
| In the labor force (age 16+) | 66.7% ±5.5 pts | 59.5% | – |
| Unemployment rate | 2.9% ±2.2 pts | 2.5% | – |
| Drove alone to work | 64.7% ±7.6 pts | 72.9% | – |
| Carpooled | 13.3% ±5.9 pts | 8.5% | – |
| Public transportation | 1.3% ±1.7 pts | 0.7% | – |
| Walked | 6.7% ±3.7 pts | 3.7% | – |
| Worked from home | 14.0% ±5.9 pts | 12.7% | no clear change |
| Mean travel time to work | 18.2 min ±2.7 | 24.1 min | no clear change |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP03) · Check it at data.census.gov
What census tracts are in Viroqua?
1 census tract lies mostly in Viroqua, and 1 more reaches into it (2020 census blocks).
| Tract | Residents, 2020-2024 | Median household income |
|---|---|---|
| Tract 9604Vernon County | 5,033 | $68,549 |
| Tract 9606Vernon County | 5,260 | $92,685 |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026); 2020 block assignment files (tract share = share of the tract's census blocks in Viroqua) · Census block assignment files
How does Viroqua compare with other places in Wisconsin?
By the Census Bureau's July 2025 estimates, Viroqua is the 5,248th-most populous of the 19,476 U.S. incorporated places that have one and the 166th-most populous of 608 in Wisconsin.
Viroqua ranks 728th of 914 places in Wisconsin with 1,000 or more residents and a reliable estimate, by median household income.
| Measure | Rank | Of |
|---|---|---|
| Population, July 2025 estimate | 166th | 608 |
| Growth 2020-2025 (PEP) | 806th | 884 |
| Residents per square mile | 210th | 914 |
| Median household income | 728th | 914 |
| Per capita income | 387th | 911 |
| Median home value | 705th | 913 |
| Median gross rent | 681st | 825 |
| Poverty rate | 333rd | 706 |
| Bachelor's degree or higher | 319th | 914 |
| Median age | 388th | 914 |
| Owner-occupied share | 748th | 914 |
| Work from home | 274th | 827 |
| Travel time to work | 811th | 914 |
Viroqua's figures with every place in Wisconsin (CSV)
Every place in Wisconsin, sortable · Compare Viroqua with other places
Source: PlainCities ranks computed from the American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) and PEP Vintage 2025 · How ranks are computed
How reliable are the figures for Viroqua?
16 of the 57 figures for Viroqua on this page carry a coefficient of variation over 40% and are marked with a ring: they come from a small sample, so read them as rough.
The American Community Survey samples about one household in eight over five years, so every figure is an estimate with a 90% margin of error (shown under each value). A ring marks an estimate whose coefficient of variation is over 40%. A change is called only when the gap between the two periods is larger than their combined 90% margin (the square root of the sum of the two squared margins), the Census Bureau's test. How to read a margin of error.
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026): margins of error as published · ACS technical documentation
How these figures are made: methodology and release checks · reading a margin of error · every state · corrections
Not on this page: crime, weather and schools for Viroqua are other agencies' records. Crime: the FBI's Crime Data Explorer · climate: NOAA's U.S. Climate Normals · schools: the National Center for Education Statistics' public schools in Viroqua.