Census tract · Douglas County
Census Tract 28, Douglas County, Nebraska
Census Tract 28, GEOID 31055002800, in Douglas County, Nebraska, entirely within Omaha. 3,412 residents in the ACS 2020-2024 5-year estimates (±669); the 2020 Census counted 3,730.
Residents, 2020-2024
3,412
±669 (90% margin)
2020 Census count: 3,730
Median household income
$61,042
±$32,570 (90% margin)
Douglas County: $80,391
Median home value
$128,100
±$28,821 (90% margin)
Douglas County: $266,100
Median gross rent
$999
±$107 (90% margin)
Douglas County: $1,201
Where is Census Tract 28?
Census Tract 28 is one of 163 census tracts in Douglas County, Nebraska. It covers 0.67 square miles of land, 5,601 residents per square mile in 2020. Its GEOID, 31055002800, names it uniquely (how tract numbers and GEOIDs work).
| Place | Share of the tract |
|---|---|
| Omaha | 100% |
4 census tracts border Census Tract 28: Tract 27 ($58,092), Tract 29 ($44,611), Tract 101.03 in Sarpy County ($99,883) and Tract 101.04 in Sarpy County ($77,426). The figure in brackets is each tract's median household income.
Whether a tract counts as low- or moderate-income for bank lending (the Community Reinvestment Act) is set by the FFIEC against its metro area's family income: look it up in the FFIEC census geocoder.
Source: 2024 Gazetteer and 2020 block assignment files, U.S. Census Bureau · Census reference files
How many people live in Census Tract 28?
The 2020-2024 American Community Survey puts Census Tract 28's population at 3,412 (±669) in 1,133 households; the 2020 Census counted 3,730 residents and 1,149 housing units.
| Measure | Tract 28 | Omaha |
|---|---|---|
| Total population | 3,412 ±669 | 488,837 |
| Households | 1,133 ±208 | 201,698 |
| Average household size | 3.01 ±0.44 | 2.37 |
| Housing units | 1,181 ±222 | 213,023 |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026); 2020 Census P.L. 94-171 · Check it at data.census.gov
Who lives in Census Tract 28?
The median resident of Census Tract 28 is 36.6 years old; 24.3% are under 18 and 19.4% are 65 or older. The largest group is Hispanic or Latino residents (of any race) at 70.9%, then non-Hispanic white residents at 24.4%. 45.2% of residents were born outside the United States.
| Measure | Tract 28 | Omaha |
|---|---|---|
| Median age | 36.6 ±8.3 | 35.3 |
| Under 18 years | 24.3% ±6.3 pts | 24.2% |
| 65 years and over | 19.4% ±10.8 pts | 14.5% |
| Hispanic or Latino (any race) | 70.9% ±10.8 pts | 16.2% |
| White alone, not Hispanic | 24.4% ±11.1 pts | 63.4% |
| Black or African American alone, not Hispanic | 2.8% ±2.2 pts | 11.4% |
| Asian alone, not Hispanic | 1.1% ±1.5 pts | 4.0% |
| American Indian and Alaska Native alone, not Hispanic | 0.2% ±0.4 pts | 0.2% |
| Native Hawaiian and Other Pacific Islander alone, not Hispanic | 0.0% ±0.7 pts | 0.0% |
| Two or more races, not Hispanic | 0.6% ±0.7 pts | 4.4% |
| Some other race alone, not Hispanic | 0.0% ±0.7 pts | 0.3% |
| Born outside the United States | 45.2% ±10.4 pts | 11.3% |
| Speak a language other than English at home (age 5+) | 69.3% ±11.7 pts | 17.9% |
| Civilian veterans (age 18+) | 3.5% ±2.5 pts | 5.8% |
| With a disability | 10.7% ±4.2 pts | 11.6% |
| No health insurance coverage | 31.7% ±11.3 pts | 9.3% |
| High school graduate or higher (age 25+) | 50.3% ±7.9 pts | 90.5% |
| Bachelor's degree or higher (age 25+) | 7.8% ±3.4 pts | 40.1% |
| Graduate or professional degree (age 25+) | 2.5% ±2.3 pts | 14.8% |
| Lived in the same house a year earlier | 87.4% ±6.7 pts | 85.7% |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profiles DP02, DP05) · Check it at data.census.gov
What do households in Census Tract 28 earn?
Half of the 1,133 households in Census Tract 28 earn less than $61,042 a year (±$32,570), against $80,391 across Douglas County: 108th highest of the county's 163 tracts with a reliable estimate. 26.8% of residents live below the poverty line.
| Measure | Tract 28 | Omaha |
|---|---|---|
| Median household income | $61,042 ±$32,570 | $73,201 |
| Mean household income | $70,878 ±$10,574 | $105,068 |
| Per capita income | $23,528 ±$3,931 | $43,638 |
| People below the poverty line | 26.8% ±13.7 pts | 13.5% |
| Children under 18 below the poverty line | 50.6% ±23.2 pts | 17.2% |
| Households receiving SNAP | 18.5% ±8.9 pts | 10.6% |
| Households with a computer | 94.6% ±4.4 pts | 95.7% |
| Households with a broadband subscription | 92.1% ±5.5 pts | 91.5% |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP03) · Check it at data.census.gov
What does housing cost in Census Tract 28?
Owners occupy 61.3% of Census Tract 28's occupied homes and renters 38.7%. The median owner-occupied home is valued at $128,100 by its owner (±$28,821). The median renter pays $999 a month including utilities, and 43.3% of renters pay 35% or more of their income on rent.
| Measure | Tract 28 | Omaha |
|---|---|---|
| Median home value (owner-occupied) | $128,100 ±$28,821 | $245,500 |
| Median gross rent | $999 ±$107 | $1,187 |
| Renters paying 35% or more of income on rent | 43.3% ±21.6 pts | 40.2% |
| Median monthly owner costs, with a mortgage | $1,216 ±$139 | $1,783 |
| Owner-occupied homes | 61.3% ±10.7 pts | 57.4% |
| Renter-occupied homes | 38.7% ±10.7 pts | 42.6% |
| Housing units | 1,181 ±222 | 213,023 |
| Single-family detached homes | 74.3% ±9.0 pts | 62.5% |
| Mobile homes | 0.0% ±2.1 pts | 0.8% |
| Built 2020 or later | 1.7% ±1.6 pts | 0.8% |
| Built 2010 to 2019 | 0.0% ±2.1 pts | 6.8% |
| Built 1939 or earlier | 36.7% ±11.8 pts | 17.8% |
| Households with no vehicle | 10.7% ±7.8 pts | 7.5% |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP04) · Check it at data.census.gov
How do people in Census Tract 28 get to work?
67.1% of Census Tract 28's workers drive alone. The average trip to work takes 19.4 minutes.
| Measure | Tract 28 | Omaha |
|---|---|---|
| In the labor force (age 16+) | 63.6% ±11.4 pts | 69.3% |
| Unemployment rate | 8.0% ±7.1 pts | 4.2% |
| Drove alone to work | 67.1% ±11.6 pts | 71.8% |
| Carpooled | 22.3% ±12.6 pts | 8.7% |
| Public transportation | 0.9% ±1.5 pts | 1.0% |
| Walked | 1.6% ±2.1 pts | 1.7% |
| Worked from home | 6.9% ±5.7 pts | 15.1% |
| Mean travel time to work | 19.4 min ±3.5 | 19.6 min |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP03) · Check it at data.census.gov
How does Census Tract 28 compare with the other tracts in Douglas County?
Among Douglas County's tracts with a reliable estimate, Census Tract 28 ranks as shown below (1 = highest).
| Measure | In Douglas County | In Omaha |
|---|---|---|
| Population | 86th of 163 | 83rd of 157 |
| Residents per square mile | 36th of 163 | 36th of 157 |
| Median household income | 108th of 163 | 103rd of 157 |
| Per capita income | 141st of 162 | 136th of 157 |
| Median home value | 149th of 159 | 144th of 154 |
| Median gross rent | 137th of 153 | 134th of 149 |
| Poverty rate | 24th of 100 | 24th of 96 |
| Bachelor's degree or higher | 159th of 159 | 154th of 154 |
| Median age | 79th of 163 | 74th of 157 |
| Owner-occupied share | 88th of 161 | 84th of 156 |
The tracts next to it on Douglas County's income ladder
| Tract | Rank | Median household income |
|---|---|---|
| Tract 74.08 | 105th | $62,969±$9,789 · within the margin of this tract |
| Tract 64 | 106th | $61,599±$16,111 · within the margin of this tract |
| Tract 63.02 | 107th | $61,581±$8,011 · within the margin of this tract |
| Tract 28 | 108th | $61,042±$32,570 |
| Tract 35 | 109th | $60,730±$12,894 · within the margin of this tract |
| Tract 8 | 110th | $60,578±$13,451 · within the margin of this tract |
| Tract 31 | 111th | $60,385±$21,106 · within the margin of this tract |
"Within the margin": the two incomes differ by less than their combined 90% margins, so the survey cannot say which is higher and the ranks between them are not firm.
Source: PlainCities ranks computed from the American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) · How ranks are computed
How reliable are the figures for Census Tract 28?
3 of the 18 figures for Census Tract 28 on this page carry a coefficient of variation over 40% and are marked with a ring: they come from a small sample, so read them as rough.
A census tract's figures rest on a few hundred sampled households over five years, so its margins are wider than a city's. Two tracts differ only when the gap between them is larger than their combined 90% margin (the square root of the sum of the two squared margins). How to read a margin of error.
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026): margins of error as published · Check it at data.census.gov
How these figures are made: methodology and release checks · reading a margin of error · every state · corrections