Census tract · Cobb County
Census Tract 307, Cobb County, Georgia
Census Tract 307, GEOID 13067030700, in Cobb County, Georgia, entirely within Marietta. 4,507 residents in the ACS 2020-2024 5-year estimates (±606); the 2020 Census counted 4,728.
Residents, 2020-2024
4,507
±606 (90% margin)
2020 Census count: 4,728
Median household income
$73,542
±$20,912 (90% margin)
Cobb County: $102,738
Median home value
$415,700
±$58,868 (90% margin)
Cobb County: $407,200
Median gross rent
$1,350
±$169 (90% margin)
Cobb County: $1,730
Where is Census Tract 307?
Census Tract 307 is one of 186 census tracts in Cobb County, Georgia. It covers 1.66 square miles of land, 2,843 residents per square mile in 2020. Its GEOID, 13067030700, names it uniquely (how tract numbers and GEOIDs work).
| Place | Share of the tract |
|---|---|
| Marietta | 100% |
5 census tracts border Census Tract 307: Tract 305.05 ($73,672), Tract 305.08 ($90,603), Tract 305.11 ($71,777), Tract 306.02 ($140,284) and Tract 308 ($70,530). The figure in brackets is each tract's median household income.
Whether a tract counts as low- or moderate-income for bank lending (the Community Reinvestment Act) is set by the FFIEC against its metro area's family income: look it up in the FFIEC census geocoder.
Source: 2024 Gazetteer and 2020 block assignment files, U.S. Census Bureau · Census reference files
How many people live in Census Tract 307?
The 2020-2024 American Community Survey puts Census Tract 307's population at 4,507 (±606) in 1,947 households; the 2020 Census counted 4,728 residents and 2,078 housing units.
| Measure | Tract 307 | Marietta |
|---|---|---|
| Total population | 4,507 ±606 | 62,263 |
| Households | 1,947 ±257 | 24,707 |
| Average household size | 2.30 ±0.27 | 2.40 |
| Housing units | 2,214 ±303 | 26,783 |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026); 2020 Census P.L. 94-171 · Check it at data.census.gov
Who lives in Census Tract 307?
The median resident of Census Tract 307 is 37.0 years old; 22.4% are under 18 and 17.7% are 65 or older. The largest group is non-Hispanic white residents at 42.9%, then Hispanic or Latino residents (of any race) at 27.7%. 17.9% of residents were born outside the United States.
| Measure | Tract 307 | Marietta |
|---|---|---|
| Median age | 37.0 ±3.8 | 34.8 |
| Under 18 years | 22.4% ±5.9 pts | 21.4% |
| 65 years and over | 17.7% ±4.3 pts | 13.9% |
| Hispanic or Latino (any race) | 27.7% ±9.5 pts | 18.1% |
| White alone, not Hispanic | 42.9% ±8.4 pts | 41.4% |
| Black or African American alone, not Hispanic | 23.9% ±6.8 pts | 30.8% |
| Asian alone, not Hispanic | 1.2% ±1.8 pts | 2.2% |
| American Indian and Alaska Native alone, not Hispanic | 0.0% ±1.0 pts | 0.2% |
| Native Hawaiian and Other Pacific Islander alone, not Hispanic | 0.0% ±1.0 pts | 0.0% |
| Two or more races, not Hispanic | 3.4% ±2.3 pts | 6.2% |
| Some other race alone, not Hispanic | 0.9% ±1.0 pts | 1.0% |
| Born outside the United States | 17.9% ±5.8 pts | 18.1% |
| Speak a language other than English at home (age 5+) | 28.7% ±7.7 pts | 24.9% |
| Civilian veterans (age 18+) | 4.6% ±2.4 pts | 4.9% |
| With a disability | 12.5% ±4.3 pts | 9.9% |
| No health insurance coverage | 21.7% ±6.5 pts | 17.9% |
| High school graduate or higher (age 25+) | 80.9% ±7.2 pts | 90.1% |
| Bachelor's degree or higher (age 25+) | 46.3% ±8.9 pts | 47.4% |
| Graduate or professional degree (age 25+) | 13.0% ±4.9 pts | 16.2% |
| Lived in the same house a year earlier | 91.3% ±4.7 pts | 81.0% |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profiles DP02, DP05) · Check it at data.census.gov
What do households in Census Tract 307 earn?
Half of the 1,947 households in Census Tract 307 earn less than $73,542 a year (±$20,912), against $102,738 across Cobb County: 150th highest of the county's 186 tracts with a reliable estimate. 20.1% of residents live below the poverty line.
| Measure | Tract 307 | Marietta |
|---|---|---|
| Median household income | $73,542 ±$20,912 | $72,725 |
| Mean household income | $100,217 ±$16,936 | $109,482 |
| Per capita income | $44,033 ±$6,829 | $44,683 |
| People below the poverty line | 20.1% ±10.4 pts | 12.8% |
| Children under 18 below the poverty line | 28.4% ±23.8 pts | 15.3% |
| Households receiving SNAP | 7.2% ±3.4 pts | 8.9% |
| Households with a computer | 89.9% ±6.8 pts | 97.6% |
| Households with a broadband subscription | 88.5% ±6.8 pts | 94.0% |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP03) · Check it at data.census.gov
What does housing cost in Census Tract 307?
Owners occupy 57.5% of Census Tract 307's occupied homes and renters 42.5%. The median owner-occupied home is valued at $415,700 by its owner (±$58,868). The median renter pays $1,350 a month including utilities, and 51.6% of renters pay 35% or more of their income on rent.
| Measure | Tract 307 | Marietta |
|---|---|---|
| Median home value (owner-occupied) | $415,700 ±$58,868 | $448,500 |
| Median gross rent | $1,350 ±$169 | $1,586 |
| Renters paying 35% or more of income on rent | 51.6% ±15.1 pts | 46.1% |
| Median monthly owner costs, with a mortgage | $2,221 ±$348 | $2,170 |
| Owner-occupied homes | 57.5% ±8.6 pts | 47.2% |
| Renter-occupied homes | 42.5% ±8.6 pts | 52.8% |
| Housing units | 2,214 ±303 | 26,783 |
| Single-family detached homes | 61.5% ±7.3 pts | 42.8% |
| Mobile homes | 0.0% ±2.1 pts | 0.3% |
| Built 2020 or later | 2.0% ±2.4 pts | 1.4% |
| Built 2010 to 2019 | 15.2% ±4.3 pts | 9.0% |
| Built 1939 or earlier | 3.4% ±2.0 pts | 1.7% |
| Households with no vehicle | 20.5% ±8.0 pts | 8.8% |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP04) · Check it at data.census.gov
How do people in Census Tract 307 get to work?
59.5% of Census Tract 307's workers drive alone and 16.8% work from home. The average trip to work takes 26.9 minutes.
| Measure | Tract 307 | Marietta |
|---|---|---|
| In the labor force (age 16+) | 61.5% ±5.8 pts | 68.2% |
| Unemployment rate | 1.2% ±1.6 pts | 3.8% |
| Drove alone to work | 59.5% ±9.1 pts | 63.2% |
| Carpooled | 21.6% ±7.8 pts | 10.3% |
| Public transportation | 0.0% ±2.2 pts | 0.7% |
| Walked | 1.3% ±1.3 pts | 1.7% |
| Worked from home | 16.8% ±5.4 pts | 19.3% |
| Mean travel time to work | 26.9 min ±4.3 | 27.5 min |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP03) · Check it at data.census.gov
How does Census Tract 307 compare with the other tracts in Cobb County?
Among Cobb County's tracts with a reliable estimate, Census Tract 307 ranks as shown below (1 = highest).
| Measure | In Cobb County | In Marietta |
|---|---|---|
| Population | 68th of 186 | 13th of 27 |
| Residents per square mile | 68th of 186 | 15th of 27 |
| Median household income | 150th of 186 | 15th of 27 |
| Per capita income | 118th of 186 | 14th of 27 |
| Median home value | 84th of 183 | 10th of 26 |
| Median gross rent | 151st of 160 | 24th of 26 |
| Poverty rate | 11th of 62 | 5th of 18 |
| Bachelor's degree or higher | 103rd of 185 | 11th of 27 |
| Median age | 112th of 186 | 10th of 27 |
| Owner-occupied share | 132nd of 184 | 12th of 26 |
The tracts next to it on Cobb County's income ladder
| Tract | Rank | Median household income |
|---|---|---|
| Tract 302.58 | 147th | $75,855±$10,971 · within the margin of this tract |
| Tract 302.75 | 148th | $74,803±$38,504 · within the margin of this tract |
| Tract 305.05 | 149th | $73,672±$27,853 · within the margin of this tract |
| Tract 307 | 150th | $73,542±$20,912 |
| Tract 304.05 | 151st | $73,477±$15,119 · within the margin of this tract |
| Tract 313.17 | 152nd | $72,984±$22,717 · within the margin of this tract |
| Tract 311.21 | 153rd | $72,730±$15,492 · within the margin of this tract |
"Within the margin": the two incomes differ by less than their combined 90% margins, so the survey cannot say which is higher and the ranks between them are not firm.
Source: PlainCities ranks computed from the American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) · How ranks are computed
How reliable are the figures for Census Tract 307?
1 of the 18 figures for Census Tract 307 on this page carries a coefficient of variation over 40% and is marked with a ring: they come from a small sample, so read them as rough.
A census tract's figures rest on a few hundred sampled households over five years, so its margins are wider than a city's. Two tracts differ only when the gap between them is larger than their combined 90% margin (the square root of the sum of the two squared margins). How to read a margin of error.
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026): margins of error as published · Check it at data.census.gov
How these figures are made: methodology and release checks · reading a margin of error · every state · corrections