Census tract · Milwaukee County
Census Tract 1401, Milwaukee County, Wisconsin
Census Tract 1401, GEOID 55079140100, in Milwaukee County, Wisconsin, entirely within Greendale. 3,187 residents in the ACS 2020-2024 5-year estimates (±312); the 2020 Census counted 3,197.
Residents, 2020-2024
3,187
±312 (90% margin)
2020 Census count: 3,197
Median household income
$130,278
±$8,358 (90% margin)
Milwaukee County: $64,435
Median home value
$444,500
±$26,956 (90% margin)
Milwaukee County: $230,700
Median gross rent
$1,314
±$969 (90% margin)
Milwaukee County: $1,101
Where is Census Tract 1401?
Census Tract 1401 is one of 302 census tracts in Milwaukee County, Wisconsin. It covers 2.18 square miles of land, 1,465 residents per square mile in 2020. Its GEOID, 55079140100, names it uniquely (how tract numbers and GEOIDs work).
| Place | Share of the tract |
|---|---|
| Greendale | 100% |
5 census tracts border Census Tract 1401: Tract 1201.01 ($68,125), Tract 1202.03 ($67,167), Tract 1301 ($84,961), Tract 1402.01 ($74,601) and Tract 1503.04 ($96,477). The figure in brackets is each tract's median household income.
Whether a tract counts as low- or moderate-income for bank lending (the Community Reinvestment Act) is set by the FFIEC against its metro area's family income: look it up in the FFIEC census geocoder.
Source: 2024 Gazetteer and 2020 block assignment files, U.S. Census Bureau · Census reference files
How many people live in Census Tract 1401?
The 2020-2024 American Community Survey puts Census Tract 1401's population at 3,187 (±312) in 1,312 households; the 2020 Census counted 3,197 residents and 1,445 housing units.
| Measure | Tract 1401 | Greendale |
|---|---|---|
| Total population | 3,187±312 | 14,594 |
| Households | 1,312±136 | 6,102 |
| Average household size | 2.40±0.18 | 2.38 |
| Housing units | 1,312±136 | 6,227 |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026); 2020 Census P.L. 94-171 · Check it at data.census.gov
Who lives in Census Tract 1401?
The median resident of Census Tract 1401 is 49.9 years old; 25.3% are under 18 and 33.9% are 65 or older. The largest group is non-Hispanic white residents at 82.7%, then non-Hispanic residents of two or more races at 8.0%. 5.2% of residents were born outside the United States.
| Measure | Tract 1401 | Greendale |
|---|---|---|
| Median age | 49.9±7.5 | 41.4 |
| Under 18 years | 25.3%±4.0 pts | 27.3% |
| 65 years and over | 33.9%±5.7 pts | 21.9% |
| Hispanic or Latino (any race) | 6.0%±4.9 pts | 11.3% |
| White alone, not Hispanic | 82.7%±6.9 pts | 79.5% |
| Black or African American alone, not Hispanic | 0.1%±0.2 pts | 1.1% |
| Asian alone, not Hispanic | 2.3%±1.8 pts | 4.2% |
| American Indian and Alaska Native alone, not Hispanic | 0.9%±1.3 pts | 0.2% |
| Native Hawaiian and Other Pacific Islander alone, not Hispanic | 0.0%±0.7 pts | 0.0% |
| Two or more races, not Hispanic | 8.0%±5.9 pts | 3.6% |
| Some other race alone, not Hispanic | 0.0%±0.7 pts | 0.2% |
| Born outside the United States | 5.2%±2.9 pts | 6.6% |
| Speak a language other than English at home (age 5+) | 6.6%±3.8 pts | 11.2% |
| Civilian veterans (age 18+) | 4.8%±2.3 pts | 5.7% |
| With a disability | 8.9%±2.2 pts | 10.4% |
| No health insurance coverage | 1.1%±1.4 pts | 2.2% |
| High school graduate or higher (age 25+) | 98.7%±1.2 pts | 96.5% |
| Bachelor's degree or higher (age 25+) | 56.3%±5.5 pts | 46.3% |
| Graduate or professional degree (age 25+) | 26.5%±5.8 pts | 16.9% |
| Lived in the same house a year earlier | 90.0%±6.4 pts | 89.3% |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profiles DP02, DP05) · Check it at data.census.gov
What do households in Census Tract 1401 earn?
Half of the 1,312 households in Census Tract 1401 earn less than $130,278 a year (±$8,358), against $64,435 across Milwaukee County: 15th highest of the county's 293 tracts with a reliable estimate. 4.2% of residents live below the poverty line.
| Measure | Tract 1401 | Greendale |
|---|---|---|
| Median household income | $130,278±$8,358 | $94,769 |
| Mean household income | $152,159±$18,455 | $110,166 |
| Per capita income | $64,852±$8,403 | $45,930 |
| People below the poverty line | 4.2%±2.1 pts | 8.4% |
| Children under 18 below the poverty line | 1.4%±1.7 pts | 10.7% |
| Households receiving SNAP | 4.6%±2.9 pts | 9.9% |
| Households with a computer | 95.3%±3.0 pts | 97.9% |
| Households with a broadband subscription | 92.8%±3.5 pts | 92.0% |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP03) · Check it at data.census.gov
What does housing cost in Census Tract 1401?
Owners occupy 80.7% of Census Tract 1401's occupied homes and renters 19.3%. The median owner-occupied home is valued at $444,500 by its owner (±$26,956).
| Measure | Tract 1401 | Greendale |
|---|---|---|
| Median home value (owner-occupied) | $444,500±$26,956 | $314,200 |
| Median gross rent | $1,314±$969 | $1,252 |
| Renters paying 35% or more of income on rent | 36.4%±17.2 pts | 43.8% |
| Median monthly owner costs, with a mortgage | $2,439±$250 | $2,105 |
| Owner-occupied homes | 80.7%±5.3 pts | 67.2% |
| Renter-occupied homes | 19.3%±5.3 pts | 32.8% |
| Housing units | 1,312±136 | 6,227 |
| Single-family detached homes | 61.2%±6.2 pts | 62.5% |
| Mobile homes | 0.0%±1.7 pts | 0.0% |
| Built 2020 or later | 0.0%±1.7 pts | 0.2% |
| Built 2010 to 2019 | 0.8%±1.1 pts | 4.8% |
| Built 1939 or earlier | 3.9%±4.2 pts | 9.4% |
| Households with no vehicle | 5.0%±2.6 pts | 5.5% |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP04) · Check it at data.census.gov
How do people in Census Tract 1401 get to work?
77.9% of Census Tract 1401's workers drive alone and 19.1% work from home. The average trip to work takes 24.3 minutes.
| Measure | Tract 1401 | Greendale |
|---|---|---|
| In the labor force (age 16+) | 50.9%±5.6 pts | 64.0% |
| Unemployment rate | 1.6%±1.8 pts | 2.1% |
| Drove alone to work | 77.9%±8.1 pts | 78.7% |
| Carpooled | 1.8%±1.8 pts | 6.0% |
| Public transportation | 1.2%±1.7 pts | 0.2% |
| Walked | 0.0%±1.9 pts | 0.5% |
| Worked from home | 19.1%±8.2 pts | 14.6% |
| Mean travel time to work | 24.3 min±3.3 | 23.0 min |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP03) · Check it at data.census.gov
How does Census Tract 1401 compare with the other tracts in Milwaukee County?
Among Milwaukee County's tracts with a reliable estimate, Census Tract 1401 ranks as shown below (1 = highest).
| Measure | In Milwaukee County | In Greendale |
|---|---|---|
| Population | 127th of 300 | 3rd of 3 |
| Residents per square mile | 292nd of 301 | 3rd of 3 |
| Median household income | 15th of 293 | 1st of 3 |
| Per capita income | 21st of 299 | 1st of 3 |
| Median home value | 14th of 276 | 1st of 3 |
| Poverty rate | 235th of 246 | 3rd of 3 |
| Bachelor's degree or higher | 49th of 264 | 1st of 3 |
| Median age | 9th of 299 | 1st of 3 |
| Owner-occupied share | 26th of 289 | 1st of 3 |
The tracts next to it on Milwaukee County's income ladder
| Tract | Rank | Median household income |
|---|---|---|
| Tract 1873 | 12th | $132,411±$29,450 · within the margin of this tract |
| Tract 74 | 13th | $131,667±$22,184 · within the margin of this tract |
| Tract 1603.01 | 14th | $131,538±$3,105 · within the margin of this tract |
| Tract 1401 | 15th | $130,278±$8,358 |
| Tract 1603.02 | 16th | $127,005±$11,385 · within the margin of this tract |
| Tract 1872 | 17th | $126,033±$27,948 · within the margin of this tract |
| Tract 913 | 18th | $119,809±$10,137 · within the margin of this tract |
"Within the margin": the two incomes differ by less than their combined 90% margins, so the survey cannot say which is higher and the ranks between them are not firm.
Source: PlainCities ranks computed from the American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) · How ranks are computed
How reliable are the figures for Census Tract 1401?
4 of the 18 figures for Census Tract 1401 on this page carry a coefficient of variation over 40% and are marked with a ring: they come from a small sample, so read them as rough.
A census tract's figures rest on a few hundred sampled households over five years, so its margins are wider than a city's. Two tracts differ only when the gap between them is larger than their combined 90% margin (the square root of the sum of the two squared margins). How to read a margin of error.
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026): margins of error as published · Check it at data.census.gov
How these figures are made: methodology and release checks · reading a margin of error · every state · corrections