Census tract · Bryan County
Census Tract 7966, Bryan County, Oklahoma
Census Tract 7966, GEOID 40013796600, in Bryan County, Oklahoma, partly within Colbert, Cartwright, Calera and Platter. 5,815 residents in the ACS 2020-2024 5-year estimates (±477); the 2020 Census counted 5,372.
Residents, 2020-2024
5,815
±477 (90% margin)
2020 Census count: 5,372
Median household income
$60,069
±$12,388 (90% margin)
Bryan County: $57,225
Median home value
$158,500
±$20,986 (90% margin)
Bryan County: $174,900
Median gross rent
$937
±$126 (90% margin)
Bryan County: $960
Where is Census Tract 7966?
Census Tract 7966 is one of 13 census tracts in Bryan County, Oklahoma. It covers 76.20 square miles of land, 71 residents per square mile in 2020. Its GEOID, 40013796600, names it uniquely (how tract numbers and GEOIDs work).
| Place | Share of the tract |
|---|---|
| Colbert | 29% |
| Cartwright | 10% |
| Calera | 6% |
| Platter | 6% |
4 census tracts border Census Tract 7966: Tract 7959 ($62,596), Tract 7960.02 ($65,948), Tract 7960.04 ($51,595) and Tract 948.06 in Marshall County ($47,222). The figure in brackets is each tract's median household income.
Whether a tract counts as low- or moderate-income for bank lending (the Community Reinvestment Act) is set by the FFIEC against its metro area's family income: look it up in the FFIEC census geocoder.
Source: 2024 Gazetteer and 2020 block assignment files, U.S. Census Bureau · Census reference files
How many people live in Census Tract 7966?
The 2020-2024 American Community Survey puts Census Tract 7966's population at 5,815 (±477) in 2,141 households; the 2020 Census counted 5,372 residents and 2,499 housing units.
| Measure | Tract 7966 | Bryan County |
|---|---|---|
| Total population | 5,815 ±477 | 48,253 |
| Households | 2,141 ±164 | 18,397 |
| Average household size | 2.70 ±0.18 | 2.57 |
| Housing units | 2,454 ±146 | 20,780 |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026); 2020 Census P.L. 94-171 · Check it at data.census.gov
Who lives in Census Tract 7966?
The median resident of Census Tract 7966 is 44.1 years old; 21.8% are under 18 and 20.4% are 65 or older. The largest group is non-Hispanic white residents at 73.3%, then Hispanic or Latino residents (of any race) at 9.7%.
| Measure | Tract 7966 | Bryan County |
|---|---|---|
| Median age | 44.1 ±4.0 | 37.0 |
| Under 18 years | 21.8% ±3.8 pts | 23.7% |
| 65 years and over | 20.4% ±3.5 pts | 17.3% |
| Hispanic or Latino (any race) | 9.7% ±4.1 pts | 8.0% |
| White alone, not Hispanic | 73.3% ±4.8 pts | 67.6% |
| Black or African American alone, not Hispanic | 3.5% ±1.9 pts | 2.1% |
| Asian alone, not Hispanic | 0.3% ±0.4 pts | 0.7% |
| American Indian and Alaska Native alone, not Hispanic | 8.2% ±2.6 pts | 12.4% |
| Native Hawaiian and Other Pacific Islander alone, not Hispanic | 0.0% ±0.4 pts | 0.1% |
| Two or more races, not Hispanic | 5.1% ±2.0 pts | 9.0% |
| Some other race alone, not Hispanic | 0.0% ±0.4 pts | 0.1% |
| Born outside the United States | 2.5% ±1.9 pts | 2.6% |
| Speak a language other than English at home (age 5+) | 3.7% ±1.5 pts | 5.4% |
| Civilian veterans (age 18+) | 8.2% ±2.9 pts | 6.9% |
| With a disability | 18.0% ±3.1 pts | 18.6% |
| No health insurance coverage | 19.1% ±4.2 pts | 18.7% |
| High school graduate or higher (age 25+) | 82.5% ±5.5 pts | 88.1% |
| Bachelor's degree or higher (age 25+) | 22.1% ±5.5 pts | 26.5% |
| Graduate or professional degree (age 25+) | 4.5% ±2.3 pts | 8.6% |
| Lived in the same house a year earlier | 92.9% ±3.9 pts | 88.1% |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profiles DP02, DP05) · Check it at data.census.gov
What do households in Census Tract 7966 earn?
Half of the 2,141 households in Census Tract 7966 earn less than $60,069 a year (±$12,388), against $57,225 across Bryan County: 6th highest of the county's 13 tracts with a reliable estimate. 21.3% of residents live below the poverty line.
| Measure | Tract 7966 | Bryan County |
|---|---|---|
| Median household income | $60,069 ±$12,388 | $57,225 |
| Mean household income | $72,071 ±$8,907 | $74,867 |
| Per capita income | $28,518 ±$3,465 | $29,766 |
| People below the poverty line | 21.3% ±5.3 pts | 16.6% |
| Children under 18 below the poverty line | 30.3% ±13.4 pts | 20.7% |
| Households receiving SNAP | 17.8% ±6.0 pts | 13.5% |
| Households with a computer | 94.3% ±3.1 pts | 92.2% |
| Households with a broadband subscription | 79.6% ±5.0 pts | 83.3% |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP03) · Check it at data.census.gov
What does housing cost in Census Tract 7966?
Owners occupy 79.1% of Census Tract 7966's occupied homes and renters 20.9%. The median owner-occupied home is valued at $158,500 by its owner (±$20,986). The median renter pays $937 a month including utilities, and 30.5% of renters pay 35% or more of their income on rent.
| Measure | Tract 7966 | Bryan County |
|---|---|---|
| Median home value (owner-occupied) | $158,500 ±$20,986 | $174,900 |
| Median gross rent | $937 ±$126 | $960 |
| Renters paying 35% or more of income on rent | 30.5% ±11.8 pts | 34.4% |
| Median monthly owner costs, with a mortgage | $1,410 ±$131 | $1,347 |
| Owner-occupied homes | 79.1% ±6.4 pts | 63.8% |
| Renter-occupied homes | 20.9% ±6.4 pts | 36.2% |
| Housing units | 2,454 ±146 | 20,780 |
| Single-family detached homes | 70.4% ±5.6 pts | 69.3% |
| Mobile homes | 26.2% ±5.4 pts | 16.1% |
| Built 2020 or later | 5.0% ±3.4 pts | 2.9% |
| Built 2010 to 2019 | 12.8% ±3.6 pts | 17.0% |
| Built 1939 or earlier | 1.3% ±1.2 pts | 4.6% |
| Households with no vehicle | 9.0% ±4.5 pts | 5.6% |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP04) · Check it at data.census.gov
How do people in Census Tract 7966 get to work?
73.1% of Census Tract 7966's workers drive alone and 17.3% work from home. The average trip to work takes 23.8 minutes.
| Measure | Tract 7966 | Bryan County |
|---|---|---|
| In the labor force (age 16+) | 53.5% ±5.0 pts | 58.2% |
| Unemployment rate | 3.5% ±2.4 pts | 4.6% |
| Drove alone to work | 73.1% ±7.5 pts | 78.0% |
| Carpooled | 8.8% ±5.4 pts | 9.3% |
| Public transportation | 0.0% ±1.1 pts | 0.0% |
| Walked | 0.5% ±0.6 pts | 1.9% |
| Worked from home | 17.3% ±6.0 pts | 9.7% |
| Mean travel time to work | 23.8 min ±3.4 | 20.4 min |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP03) · Check it at data.census.gov
How does Census Tract 7966 compare with the other tracts in Bryan County?
Among Bryan County's tracts with a reliable estimate, Census Tract 7966 ranks as shown below (1 = highest).
| Measure | In Bryan County |
|---|---|
| Population | 2nd of 13 |
| Residents per square mile | 8th of 13 |
| Median household income | 6th of 13 |
| Per capita income | 8th of 13 |
| Median home value | 7th of 13 |
| Median gross rent | 7th of 13 |
| Poverty rate | 4th of 12 |
| Bachelor's degree or higher | 6th of 13 |
| Median age | 3rd of 13 |
| Owner-occupied share | 3rd of 13 |
The tracts next to it on Bryan County's income ladder
| Tract | Rank | Median household income |
|---|---|---|
| Tract 7960.02 | 3rd | $65,948±$9,617 · within the margin of this tract |
| Tract 7961.01 | 4th | $63,333±$16,513 · within the margin of this tract |
| Tract 7959 | 5th | $62,596±$12,701 · within the margin of this tract |
| Tract 7966 | 6th | $60,069±$12,388 |
| Tract 7957 | 7th | $58,006±$5,598 · within the margin of this tract |
| Tract 7960.04 | 8th | $51,595±$6,790 · within the margin of this tract |
| Tract 7965 | 9th | $50,000±$6,115 · within the margin of this tract |
"Within the margin": the two incomes differ by less than their combined 90% margins, so the survey cannot say which is higher and the ranks between them are not firm.
Source: PlainCities ranks computed from the American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) · How ranks are computed
How reliable are the figures for Census Tract 7966?
1 of the 18 figures for Census Tract 7966 on this page carries a coefficient of variation over 40% and is marked with a ring: they come from a small sample, so read them as rough.
A census tract's figures rest on a few hundred sampled households over five years, so its margins are wider than a city's. Two tracts differ only when the gap between them is larger than their combined 90% margin (the square root of the sum of the two squared margins). How to read a margin of error.
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026): margins of error as published · Check it at data.census.gov
How these figures are made: methodology and release checks · reading a margin of error · every state · corrections