Census-designated place · California
Aromas, California
Aromas, census-designated place, mostly in Monterey County (50.4% of its 2020 residents), with a part in San Benito County, California. Aromas had 2,708 residents in the 2020 Census, a full count; the ACS 2020-2024 5-year estimates put it at 3,245 (±959). GEOID 0602812.
Residents, 2020 Census
2,708
Census count or controlled total
ACS 2020-2024 estimate: 3,245 ±959
Median household income
$148,438
±$66,260 (90% margin)
California: $99,122
Median home value
$863,500
±$68,159 (90% margin)
California: $734,700
Median gross rent
$2,638
±$445 (90% margin)
California: $2,036
Where is Aromas and what county is it in?
Aromas is a census-designated place: an unincorporated community the Census Bureau draws for counting, with no city government of its own, mostly in Monterey County (50.4% of its 2020 residents), with a part in San Benito County, California. It covers 4.7 square miles of land, 572 residents per square mile in 2020.
Aromas is in the Salinas, CA metropolitan statistical area (Census Bureau delineation, July 2023).
| County | 2020 residents | Share |
|---|---|---|
| Monterey County | 1,365 | 50.4% |
| San Benito County | 1,343 | 49.6% |
Source: 2024 Gazetteer and 2020 place-by-county files, U.S. Census Bureau · Census reference files
How many people live in Aromas, and is it growing?
The 2020 Census counted 2,708 residents in Aromas, a full count rather than a sample. The 2020-2024 American Community Survey, a sample, estimates 3,245 (±959).
The Census Bureau publishes yearly population estimates for incorporated places only; Aromas is a census-designated place, so its figures come from the ACS and the 2020 Census.
| Measure | Aromas | Monterey County | Change since 2015-2019 |
|---|---|---|---|
| Total population | 3,245 ±959 | 437,613 | no clear change |
| Households | 1,113 ±291 | 132,489 | no clear change |
| Average household size | 2.92 ±0.41 | 3.16 | no clear change |
| Housing units | 1,155 ±295 | 145,469 | no clear change |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026); Census PEP Vintage 2025 (SUB-EST2025, CO-EST2025); 2020 Census P.L. 94-171 · Check it at data.census.gov
Who lives in Aromas?
The median resident of Aromas is 41.5 years old; 18.7% are under 18 and 18.7% are 65 or older. The largest group is non-Hispanic white residents at 50.2%, then Hispanic or Latino residents (of any race) at 42.6%. 18.0% of residents were born outside the United States.
| Measure | Aromas | Monterey County | Change since 2015-2019 |
|---|---|---|---|
| Median age | 41.5 ±10.4 | 35.5 | no clear change |
| Under 18 years | 18.7% ±5.5 pts | 25.7% | – |
| 65 years and over | 18.7% ±7.1 pts | 14.9% | – |
| Male | 49.4% ±5.6 pts | 51.0% | – |
| Hispanic or Latino (any race) | 42.6% ±14.5 pts | 61.6% | no clear change |
| White alone, not Hispanic | 50.2% ±14.7 pts | 26.9% | no clear change |
| Black or African American alone, not Hispanic | 0.4% ±0.6 pts | 2.0% | – |
| Asian alone, not Hispanic | 0.0% ±1.3 pts | 5.5% | – |
| American Indian and Alaska Native alone, not Hispanic | 0.0% ±1.3 pts | 0.1% | – |
| Native Hawaiian and Other Pacific Islander alone, not Hispanic | 0.0% ±1.3 pts | 0.4% | – |
| Two or more races, not Hispanic | 6.8% ±4.6 pts | 3.0% | – |
| Some other race alone, not Hispanic | 0.0% ±1.3 pts | 0.4% | – |
| Born outside the United States | 18.0% ±7.9 pts | 29.6% | no clear change |
| Speak a language other than English at home (age 5+) | 34.1% ±16.2 pts | 56.3% | – |
| Civilian veterans (age 18+) | 5.7% ±3.9 pts | 4.2% | – |
| With a disability | 6.6% ±3.8 pts | 9.3% | – |
| No health insurance coverage | 4.3% ±3.9 pts | 9.6% | – |
| High school graduate or higher (age 25+) | 87.4% ±7.8 pts | 73.3% | – |
| Bachelor's degree or higher (age 25+) | 42.4% ±11.6 pts | 28.2% | no clear change |
| Graduate or professional degree (age 25+) | 14.0% ±7.3 pts | 11.5% | – |
| Lived in the same house a year earlier | 95.3% ±4.6 pts | 89.7% | – |
| Moved from another state in the past year | 1.5% ±2.2 pts | 1.8% | – |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profiles DP02, DP05) · Check it at data.census.gov
What do households in Aromas earn?
Half of Aromas's 1,113 households earn less than $148,438 a year (±$66,260), against $97,230 in Monterey County and $99,122 in California. In 2015-2019 it was $134,654 in 2024 dollars; the margins of error cannot tell the two periods apart.
| Measure | Aromas | Monterey County | Change since 2015-2019 |
|---|---|---|---|
| Median household income | $148,438 ±$66,260 | $97,230 | no clear change |
| Mean household income | $169,993 ±$27,466 | $131,486 | – |
| Per capita income | $58,543 ±$11,812 | $40,422 | no clear change |
| People below the poverty line | 3.1% ±4.0 pts | 12.7% | – |
| Children under 18 below the poverty line | 5.3% ±8.3 pts | 17.7% | – |
| Households receiving SNAP | 1.7% ±2.9 pts | 9.6% | – |
| Households with a computer | 97.1% ±3.8 pts | 97.3% | – |
| Households with a broadband subscription | 90.1% ±8.0 pts | 93.8% | – |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP03) · Check it at data.census.gov
What does housing cost in Aromas?
Owners occupy 73.3% of Aromas's occupied homes and renters 26.7%. The median owner-occupied home is valued at $863,500 by its owner (±$68,159). The median renter pays $2,638 a month including utilities.
| Measure | Aromas | Monterey County | Change since 2015-2019 |
|---|---|---|---|
| Median home value (owner-occupied) | $863,500 ±$68,159 | $781,000 | no clear change |
| Median gross rent | $2,638 ±$445 | $2,055 | +$676 |
| Renters paying 35% or more of income on rent | 4.0% ±8.0 pts | 45.0% | – |
| Median monthly owner costs, with a mortgage | $3,675 ±$190 | $2,832 | – |
| Owner-occupied homes | 73.3% ±12.9 pts | 52.1% | no clear change |
| Renter-occupied homes | 26.7% ±12.9 pts | 47.9% | – |
| Housing units | 1,155 ±295 | 145,469 | no clear change |
| Homeowner vacancy rate | 0.0% ±5.1 pts | 0.7% | – |
| Rental vacancy rate | 0.0% ±13.3 pts | 2.1% | – |
| Single-family detached homes | 92.1% ±5.8 pts | 63.0% | – |
| Mobile homes | 3.5% ±4.0 pts | 4.0% | – |
| Built 2020 or later | 0.0% ±3.6 pts | 0.6% | – |
| Built 2010 to 2019 | 1.1% ±1.9 pts | 5.5% | – |
| Built 1939 or earlier | 20.4% ±14.2 pts | 7.0% | – |
| Households with no vehicle | 0.8% ±1.4 pts | 4.7% | – |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP04) · Check it at data.census.gov
How do people in Aromas work and get to work?
73.1% of Aromas's workers drive alone. The average trip to work takes 26.0 minutes.
| Measure | Aromas | Monterey County | Change since 2015-2019 |
|---|---|---|---|
| In the labor force (age 16+) | 63.9% ±9.1 pts | 60.1% | – |
| Unemployment rate | 2.1% ±2.4 pts | 5.2% | – |
| Drove alone to work | 73.1% ±12.7 pts | 70.3% | – |
| Carpooled | 0.0% ±2.5 pts | 9.9% | – |
| Public transportation | 0.0% ±2.5 pts | 1.1% | – |
| Walked | 3.3% ±4.9 pts | 2.9% | – |
| Worked from home | 20.8% ±13.7 pts | 9.8% | – |
| Mean travel time to work | 26.0 min ±8.2 | 25.4 min | no clear change |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP03) · Check it at data.census.gov
What census tracts are in Aromas?
No census tract lies mostly in Aromas; 2 tracts reach into it (2020 census blocks).
| Tract | Residents, 2020-2024 | Median household income |
|---|---|---|
| Tract 101.02Monterey County | 2,509 | $172,083 |
| Tract 2San Benito County | 6,748 | $110,427 |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026); 2020 block assignment files (tract share = share of the tract's census blocks in Aromas) · Census block assignment files
How does Aromas compare with other places in California?
Aromas ranks 148th of 1,037 places in California with 1,000 or more residents and a reliable estimate, by median household income.
| Measure | Rank | Of |
|---|---|---|
| Population (ACS 2020-2024) | 772nd | 1,076 |
| Residents per square mile | 848th | 1,077 |
| Median household income | 148th | 1,037 |
| Per capita income | 279th | 1,073 |
| Median home value | 298th | 1,054 |
| Median gross rent | 166th | 987 |
| Bachelor's degree or higher | 321st | 988 |
| Median age | 448th | 1,075 |
| Owner-occupied share | 377th | 1,064 |
| Travel time to work | 659th | 1,069 |
Aromas's figures with every place in California (CSV)
Every place in California, sortable · Compare Aromas with other places
Source: PlainCities ranks computed from the American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) and PEP Vintage 2025 · How ranks are computed
How reliable are the figures for Aromas?
25 of the 57 figures for Aromas on this page carry a coefficient of variation over 40% and are marked with a ring: they come from a small sample, so read them as rough.
The American Community Survey samples about one household in eight over five years, so every figure is an estimate with a 90% margin of error (shown under each value). A ring marks an estimate whose coefficient of variation is over 40%. A change is called only when the gap between the two periods is larger than their combined 90% margin (the square root of the sum of the two squared margins), the Census Bureau's test. How to read a margin of error.
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026): margins of error as published · ACS technical documentation
How these figures are made: methodology and release checks · reading a margin of error · every state · corrections
Not on this page: crime, weather and schools for Aromas are other agencies' records. Crime: the FBI's Crime Data Explorer · climate: NOAA's U.S. Climate Normals · schools: the National Center for Education Statistics' school search.