City · Mississippi
Olive Branch, Mississippi
Olive Branch, city, in DeSoto County, Mississippi. Olive Branch had 47,563 residents on July 1, 2025 by the Census Bureau's estimate, up 2.5% from the Bureau's April 2020 estimates base of 46,403; the 2020 Census counted 39,711 on the place as it was defined then and the ACS 2020-2024 5-year estimates put it at 47,019 (±37). GEOID 2854040.
Residents, July 2025 estimate
47,563
Census Bureau estimate (no margin published)
2020 Census count: 39,711 · ACS 2020-2024: 47,019 ±37
Median household income
$100,606
±$8,563 (90% margin)
Mississippi: $56,447
Median home value
$290,000
±$10,504 (90% margin)
Mississippi: $169,800
Median gross rent
$1,829
±$153 (90% margin)
Mississippi: $954
Where is Olive Branch and what county is it in?
Olive Branch is a city in DeSoto County, Mississippi. It covers 55.8 square miles of land, 711 residents per square mile in 2020.
Olive Branch is in the Memphis, TN-MS-AR metropolitan statistical area, which takes in 9 counties (Census Bureau delineation, July 2023).
Source: 2024 Gazetteer and 2020 place-by-county files, U.S. Census Bureau · Census reference files
How many people live in Olive Branch, and is it growing?
The Census Bureau estimates that 47,563 people lived in Olive Branch on July 1, 2025, up 2.5% since 2020, while Mississippi shrank 0.2%. The Census Bureau's yearly estimates start from its own April 2020 base for Olive Branch, 46,403, which differs from the 2020 Census count of 39,711: the estimates follow the place as the estimates program defines it today (its present boundaries, and for a consolidated city-county the area the program assigns it), so the change since 2020 is measured from that base. The 2020-2024 American Community Survey, a five-year sample, puts the population at 47,019 (±37).
| Measure | Olive Branch | DeSoto County | Change since 2015-2019 |
|---|---|---|---|
| Total population | 47,019 ±37 | 191,301 | +9,558 |
| Households | 17,181 ±584 | 70,986 | +3,929 |
| Average household size | 2.73 ±0.09 | 2.68 | no clear change |
| Housing units | 17,793 ±601 | 75,437 | +3,658 |
Olive Branch's population since 2000
From 21,054 in 2000 to 47,563 in 2025: up 125.9%. The 2000, 2010 and 2020 figures are census counts, each for Olive Branch as it was drawn that year: a place that annexed land, or a community that has since incorporated, covered a different area then. The 2005 figure is the Census Bureau's intercensal estimate, revised to fit the 2000 and 2010 counts and drawn on 2010 boundaries; 2015 and 2025 are July 1 estimates made from the census before them.
Source: The 2000, 2010 and 2020 Census counts and the Census Bureau's population estimates (intercensal 2000-2010, Vintage 2020, Vintage 2025) · Census population estimates
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026); Census PEP Vintage 2025 (SUB-EST2025, CO-EST2025); 2020 Census P.L. 94-171 · Check it at data.census.gov
Who lives in Olive Branch?
The median resident of Olive Branch is 38.0 years old; 23.4% are under 18 and 13.4% are 65 or older. The largest group is non-Hispanic white residents at 52.7%, then non-Hispanic Black residents at 35.7%. 5.6% of residents were born outside the United States.
| Measure | Olive Branch | DeSoto County | Change since 2015-2019 |
|---|---|---|---|
| Median age | 38.0 ±1.1 | 37.3 | no clear change |
| Under 18 years | 23.4% ±1.6 pts | 25.0% | – |
| 65 years and over | 13.4% ±1.1 pts | 13.5% | – |
| Male | 47.8% ±1.6 pts | 48.1% | – |
| Hispanic or Latino (any race) | 6.3% ±1.6 pts | 5.8% | no clear change |
| White alone, not Hispanic | 52.7% ±3.0 pts | 56.4% | −6.9 pts |
| Black or African American alone, not Hispanic | 35.7% ±2.8 pts | 32.6% | +5.4 pts |
| Asian alone, not Hispanic | 2.1% ±0.6 pts | 1.3% | no clear change |
| American Indian and Alaska Native alone, not Hispanic | 0.1% ±0.1 pts | 0.1% | – |
| Native Hawaiian and Other Pacific Islander alone, not Hispanic | 0.0% ±0.1 pts | 0.0% | – |
| Two or more races, not Hispanic | 2.9% ±0.7 pts | 3.3% | – |
| Some other race alone, not Hispanic | 0.2% ±0.2 pts | 0.5% | – |
| Born outside the United States | 5.6% ±1.2 pts | 4.0% | +1.5 pts |
| Speak a language other than English at home (age 5+) | 8.2% ±1.8 pts | 6.2% | – |
| Civilian veterans (age 18+) | 7.7% ±1.1 pts | 7.3% | – |
| With a disability | 13.0% ±2.0 pts | 12.6% | – |
| No health insurance coverage | 7.0% ±1.4 pts | 8.3% | no clear change |
| High school graduate or higher (age 25+) | 93.7% ±1.5 pts | 91.7% | – |
| Bachelor's degree or higher (age 25+) | 31.4% ±2.9 pts | 29.0% | +4.1 pts |
| Graduate or professional degree (age 25+) | 10.3% ±1.8 pts | 10.4% | – |
| Lived in the same house a year earlier | 91.3% ±1.9 pts | 90.8% | – |
| Moved from another state in the past year | 3.7% ±1.1 pts | 3.2% | – |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profiles DP02, DP05) · Check it at data.census.gov
What do households in Olive Branch earn?
Half of Olive Branch's 17,181 households earn less than $100,606 a year (±$8,563), against $85,297 in DeSoto County and $56,447 in Mississippi. In 2015-2019 it was $91,908 in 2024 dollars; the margins of error cannot tell the two periods apart. 4.6% of residents live below the poverty line.
| Measure | Olive Branch | DeSoto County | Change since 2015-2019 |
|---|---|---|---|
| Median household income | $100,606 ±$8,563 | $85,297 | no clear change |
| Mean household income | $117,743 ±$6,544 | $101,760 | – |
| Per capita income | $43,248 ±$2,501 | $38,113 | +$4,125 |
| People below the poverty line | 4.6% ±1.6 pts | 9.7% | no clear change |
| Children under 18 below the poverty line | 5.2% ±3.3 pts | 13.4% | no clear change |
| Households receiving SNAP | 3.5% ±1.2 pts | 7.5% | – |
| Households with a computer | 97.9% ±0.9 pts | 96.9% | – |
| Households with a broadband subscription | 94.5% ±1.6 pts | 92.1% | – |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP03) · Check it at data.census.gov
What does housing cost in Olive Branch?
Owners occupy 82.3% of Olive Branch's occupied homes and renters 17.7%. The median owner-occupied home is valued at $290,000 by its owner (±$10,504). The median renter pays $1,829 a month including utilities, and 35.5% of renters pay 35% or more of their income on rent.
| Measure | Olive Branch | DeSoto County | Change since 2015-2019 |
|---|---|---|---|
| Median home value (owner-occupied) | $290,000 ±$10,504 | $269,600 | +$73,890 |
| Median gross rent | $1,829 ±$153 | $1,451 | +$396 |
| Renters paying 35% or more of income on rent | 35.5% ±9.3 pts | 41.5% | no clear change |
| Median monthly owner costs, with a mortgage | $1,634 ±$60 | $1,638 | – |
| Owner-occupied homes | 82.3% ±3.1 pts | 77.9% | no clear change |
| Renter-occupied homes | 17.7% ±3.1 pts | 22.1% | – |
| Housing units | 17,793 ±601 | 75,437 | +3,658 |
| Homeowner vacancy rate | 0.0% ±0.3 pts | 0.3% | – |
| Rental vacancy rate | 5.2% ±3.6 pts | 12.8% | – |
| Single-family detached homes | 89.4% ±2.1 pts | 83.2% | – |
| Mobile homes | 0.9% ±0.7 pts | 3.9% | – |
| Built 2020 or later | 2.9% ±1.1 pts | 3.8% | – |
| Built 2010 to 2019 | 15.1% ±2.6 pts | 16.5% | – |
| Built 1939 or earlier | 1.2% ±0.7 pts | 1.1% | – |
| Households with no vehicle | 3.3% ±1.1 pts | 3.8% | – |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP04) · Check it at data.census.gov
How many new homes is Olive Branch building?
Builders took permits for 200 new housing units in Olive Branch in 2025 (200 in single-family houses), 4.2 per 1,000 residents against 2.8 across Mississippi.
Counts of units in permits a local office issued; not every permitted unit is built. A year marked with months was reported for part of the year.
Source: Building Permits Survey, annual place files 2019-2025, U.S. Census Bureau · Census Building Permits Survey
How do people in Olive Branch work and get to work?
81.7% of Olive Branch's workers drive alone and 7.6% work from home. The average trip to work takes 24.5 minutes. The unemployment rate in 2020-2024 averaged 2.4%.
| Measure | Olive Branch | DeSoto County | Change since 2015-2019 |
|---|---|---|---|
| In the labor force (age 16+) | 68.9% ±1.9 pts | 67.2% | – |
| Unemployment rate | 2.4% ±0.7 pts | 3.2% | −1.9 pts |
| Drove alone to work | 81.7% ±2.3 pts | 81.4% | – |
| Carpooled | 8.7% ±2.3 pts | 9.0% | – |
| Public transportation | 0.0% ±0.2 pts | 0.0% | – |
| Walked | 0.4% ±0.3 pts | 0.4% | – |
| Worked from home | 7.6% ±1.4 pts | 8.2% | +4.9 pts |
| Mean travel time to work | 24.5 min ±1.7 | 26.2 min | no clear change |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP03) · Check it at data.census.gov
What census tracts are in Olive Branch?
8 census tracts lie mostly in Olive Branch, and 3 more reach into it (2020 census blocks). Their median household incomes run from $82,409 (Tract 705.24) to $117,382 (Tract 707.21).
| Tract | Residents, 2020-2024 | Median household income |
|---|---|---|
| Tract 708.11DeSoto County | 6,011 | $90,208 |
| Tract 708.12DeSoto County | 5,802 | $82,745 |
| Tract 707.21DeSoto County | 7,018 | $117,382 |
| Tract 708.22DeSoto County | 5,099 | $85,741 |
| Tract 707.23DeSoto County | 4,734 | $107,779 |
| Tract 708.21DeSoto County | 4,645 | $97,426 |
| Tract 707.24DeSoto County | 2,888 | $91,750 |
| Tract 705.24DeSoto County | 3,204 | $82,409 |
| Tract 706.31DeSoto County | 5,701 | $148,081 |
| Tract 708.30DeSoto County | 8,559 | $106,327 |
| Tract 707.22DeSoto County | 6,735 | $154,518 |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026); 2020 block assignment files (tract share = share of the tract's census blocks in Olive Branch) · Census block assignment files
How does Olive Branch compare with other places in Mississippi?
By the Census Bureau's July 2025 estimates, Olive Branch is the 865th-most populous of the 19,476 U.S. incorporated places that have one and the 6th-most populous of 299 in Mississippi.
Olive Branch ranks 6th of 172 places in Mississippi with 1,000 or more residents and a reliable estimate, by median household income.
| Measure | Rank | Of |
|---|---|---|
| Population, July 2025 estimate | 6th | 299 |
| Growth 2020-2025 (PEP) | 28th | 148 |
| Residents per square mile | 71st | 187 |
| Median household income | 6th | 172 |
| Per capita income | 10th | 183 |
| Median home value | 8th | 178 |
| Median gross rent | 4th | 161 |
| Poverty rate | 159th | 160 |
| Bachelor's degree or higher | 33rd | 171 |
| Median age | 84th | 186 |
| Owner-occupied share | 25th | 182 |
| Work from home | 24th | 57 |
| Travel time to work | 77th | 185 |
Olive Branch's figures with every place in Mississippi (CSV)
Every place in Mississippi, sortable · Compare Olive Branch with other places
Source: PlainCities ranks computed from the American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) and PEP Vintage 2025 · How ranks are computed
How reliable are the figures for Olive Branch?
8 of the 57 figures for Olive Branch on this page carry a coefficient of variation over 40% and are marked with a ring: they come from a small sample, so read them as rough.
The American Community Survey samples about one household in eight over five years, so every figure is an estimate with a 90% margin of error (shown under each value). A ring marks an estimate whose coefficient of variation is over 40%. A change is called only when the gap between the two periods is larger than their combined 90% margin (the square root of the sum of the two squared margins), the Census Bureau's test. How to read a margin of error.
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026): margins of error as published · ACS technical documentation
How these figures are made: methodology and release checks · reading a margin of error · every state · corrections
Not on this page: crime, weather and schools for Olive Branch are other agencies' records. Crime: the FBI's Crime Data Explorer · climate: NOAA's U.S. Climate Normals · schools: the National Center for Education Statistics' public schools in Olive Branch.