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Place dossier plate
SheetNM-SANTA-ROSA-NM · Santa Rosa, NM 2,447 pop · income 10th pct · 1 tracts
Instrument codes from this place’s ACS population and household income, BEA state COL, FBI safety, national income percentile, photo-finish peer city, home-value band, and matched Census-tract book - not a moving recommendation.
Income neighbourhood around Santa Rosa
Lowest/highest poles plus peers nearest Santa Rosa on median household income. Full ladder: /browse and /rankings.
median HH income
Bayard · lowest
33,269
Bayard · lowest
33,269 median HH income
44.7% of the leader · rank #1
Bassett · near
41,992
Bassett · near
41,992 median HH income
56.5% of the leader · rank #2
Santa Rosa · this city
41,995
Santa Rosa · this city
41,995 median HH income
56.5% of the leader · rank #3
Winslow · near
42,000
Winslow · near
42,000 median HH income
56.5% of the leader · rank #4
Airport · near
42,000
Airport · near
42,000 median HH income
56.5% of the leader · rank #5
Patten · near
42,000
Patten · near
42,000 median HH income
56.5% of the leader · rank #6
La Mesilla · highest
74,385
La Mesilla · highest
74,385 median HH income
100.0% of the leader · rank #7
What this shows Neighbourhood peers only - not a full nationwide city board. Open a near peer when the gap is small; open the poles when the spread is wide.
Compare beyond this state
Nationwide peers by population, income, and FBI crime rate
Out-of-state nearest neighbors for Santa Rosa on ACS population and median household income
, plus FBI UCR reporting rate when the extract covers this place. Link sets are deduped so each column is a distinct comparison path, not a forecast that peers share a labor market or climate.
Similar population
Nearest out-of-state cities by ACS population. This city: 2,447.
Agency-reported UCR totals per 100,000 population, not a neighborhood safety grade or a prediction of personal risk.
Santa Rosa - the verdict
Nationally, Santa Rosa sits in the 10th percentile for household income and the 50th percentile for safety among US cities with a population of 1,000 or more. Source: Census ACS + FBI UCR.
10th
percentile, household income
10th
percentile, home value
39th
percentile, median rent
50th
percentile, safety
📝 How we sourced this
Population, income, and housing-cost figures come from the U.S. Census Bureau American Community Survey 5-year estimates (B-series tables). Crime data uses FBI UCR; climate uses NOAA Climate Normals; school counts come from NCES Common Core of Data; permits use the Census Building Permits Survey (BPS). See our methodology page for the full ETL pipeline and OMB / FIPS join keys.
Data Snapshot: Santa Rosa, NM
Census ACS 2023 estimates count 2,447 residents in Santa Rosa, a small town within New Mexico. Median household income here is $41,995 per year, in the lower quartile of U.S. cities for household income, with a poverty rate of 15.4%. Home values in Santa Rosa run a median of $101,800, and the median resident age is 38.6 years. Educational attainment runs 15.4% of adults with a bachelor's degree or higher. Separately, 42.1% of working-age residents are in the labor force.
Santa Rosa reports a comparatively low crime rate: FBI UCR figures show 1385.3 crimes per 100,000 residents, below the national average (reporting is voluntary across agencies, so treat this as reporting activity rather than a definitive danger score). The annual average temperature per NOAA climate normals runs 58.4°F with 15.0 inches of precipitation per year and 11.3 inches of snowfall.
Living costs in New Mexico run below the national norm: the state registers 92.2 on a 100-equals-national-average index (Below Average) per BEA Regional Price Parities 2024. Statewide, HUD pegs Fair Market Rent for a two-bedroom unit at $1,129 monthly. Statewide, average monthly utility bills in New Mexico run around $167, per EIA 2023 residential energy data. FEMA's National Risk Index rates natural-hazard exposure at 58.9 out of 100 (Moderate).
A decision-led reading path
Useful questions to ask of Santa Rosa's data
How this reading path is ordered
This is not a composite city score. It is a city-specific route through the available public records, ordered for this profile so the page starts with questions the joined data can actually answer. The route here runs from reported crime to population change to housing and income to schools and households to work and mobility to climate and hazard context to comparison shortlist to within-city variation; another city can have a different sequence or fewer supported layers because the source joins are not uniform.
For Santa Rosa, city-specific coverage includes commute-mode shares, annual population history, within-city Census tract profiles, FBI reported-crime rates, matched public-school count.
No matched row is reported here for local building permits; the page leaves those layers out instead of substituting a statewide or national value.
Question 1
What can the FBI record say about safety in Santa Rosa?
The joined FBI UCR record reports 1385.3 violent and property crimes per 100,000 residents, below the 2280.5 national reference used here. The difference is 39% lower in arithmetic terms, but agency participation is voluntary and reporting completeness varies.
Treat this as a reporting-rate comparison, not a prediction of personal risk or a neighborhood-level safety grade. Tourism, daytime population, reporting practices, and variation inside the city are not adjusted away. The state rank and same-state peer table are the narrower comparisons available on this page.
Is Santa Rosa growing, shrinking, or holding steady?
Census PEP estimates show the population declined by -49 residents from 2020 to 2025, a -1.7% change. No comparable local building-permit series is available here, so population change should not be read as a housing-supply measure. PEP and ACS are different Census series, so the trend is kept separate from the headline ACS population.
Recent estimates point downward. A falling count can reflect migration, household size, annexation boundaries, or estimation noise, so it is a prompt to inspect the full series rather than a claim about local economic health.
Which cities make useful reference points for Santa Rosa?
Use the in-state set to hold state policy and broad price conditions more nearly constant. Use the nationwide size set to ask whether cities with a similar resident count produce different housing, income, or commute outcomes. The income set is a third lens, deliberately separate from population matching. The nationwide peer panel below adds a fourth FBI UCR reporting-rate lens, not personal risk.
Within New Mexico, the closest population matches are Milan (2,473 residents, $37,551 income); West Hammond (2,519 residents, $49,795 income); Bayard (2,370 residents, $33,269 income). Outside the state, the closest population matches in this dataset are Janesville, CA (2,447 residents); Louisville, GA (2,448 residents); Mayodan, NC (2,446 residents). A third, income-matched reference set of 6 out-of-state cities sits in the income neighbourhood chart near the Place Dossier plate. These are mechanical peer sets, not claims that the places share a labor market, climate, culture, or metro context.
What can 1 Census tracts reveal inside Santa Rosa?
PlainCities matches 1 Census tracts to this city.
That layer breaks the citywide income, rent, and home-value medians into smaller Census geographies, which can reveal differences that one municipal median necessarily hides. A tract is a statistical area, not a locally defined neighborhood or a promise about conditions on a particular block. Start with the city profile for the broad comparison, then use the tract layer to test whether the same housing and income pattern is consistent across the city. Large within-city spreads are a reason to avoid treating any citywide median as a universal resident experience.
These joined records add useful context, but they do not need another full-size panel. Each remains a separate measure with its own geography and source boundary.
Housing and income
How far does income reach against housing in Santa Rosa?
This is a citywide price-to-income reference, not a mortgage-affordability test; it does not include interest rates, taxes, insurance, household size, or an individual buyer's down payment. The ratio makes housing the clearest place to start this profile, but a low multiple can coexist with slow demand, older stock, or household-level hardship. Compare the home-value distribution and same-state peer table before treating it as an advantage.
The home-value-to-income reference is relatively compact: the ACS median home value is 2.4 times median household income. The ACS poverty estimate is 15.4%, which keeps the citywide median from describing every household.
Value / income
2.4×
Home value
$101,800
Household income
$41,995
City-level Census ACS 2023 medians. The ratio divides two separate medians and is descriptive only.
What does the education layer cover for Santa Rosa?
The city has a broader matched school footprint, but count alone does not describe performance, capacity, program availability, or attendance boundaries. This profile deliberately avoids converting it into an unsupported family-friendliness score.
The NCES join finds 4 public schools within the city match. 15.4% of adults age 25+ hold a bachelor's degree or higher in the ACS estimate. These measures answer different questions: the school count describes local institutions, while adult attainment describes residents and cannot be used as a school-quality rating.
Poverty estimate
15.4%
Bachelor's degree+
15.4%
Matched public schools
4
NCES Common Core of Data school locations plus Census ACS resident characteristics.
What does the journey to work look like in Santa Rosa?
Driving alone is the largest reported mode at 85.9%. A reliable mean commute time is not available for this row, so the mode shares carry the comparison.
Mode share answers how workers usually travel; it does not measure congestion, reliability, distance to a particular job, or the quality of transit service. The profile is strongly car-oriented, so a relocation comparison should put trip distance, vehicle access, and household fuel costs ahead of a citywide commute average. The same-state peer links offer a more relevant benchmark than a national label.
Drive alone
85.9%
Work from home
1.6%
Public transit
0.0%
City-level Census ACS commuting estimates covering 817 workers age 16+.
What physical conditions frame life in Santa Rosa?
The two sources should not be blended into one comfort or safety score. Use the climate values for baseline conditions and the risk index as a prompt to inspect specific hazards, insurance, and local emergency guidance for a particular address.
NOAA normals put the annual mean temperature at 58.4°F, with 15.0 inches of precipitation and 11.3 inches of annual snowfall. FEMA's state-averaged National Risk Index score for New Mexico is 58.9 out of 100. Climate normals describe long-run weather; the FEMA score on PlainCities is a state average of county NRI inputs and combines hazards, exposure, vulnerability, and resilience.
FEMA risk index (state avg)
58.9
Annual precipitation
15.0 in
Mean temperature
58.4°F
NOAA Climate Normals and FEMA National Risk Index (state-averaged on PlainCities). Hazard context is not address-level.
Lowest-decile income · poverty 15.4% (High poverty)
Cost of Living Index (state)
92.2 (US=100)
Affordable · BEA RPP 2024, New Mexico average
F
City profile score · Santa Rosa, NM
29/100
5 published dimensions · ACS/FBI 2023
Comparative score against U.S. cities with population of 1,000 or more on Census ACS medians
(income, poverty, bachelor's share, cost of living) and FBI UCR violent-crime rates when
published. Higher means a stronger standing on those published figures, not a livability
rating, not a recommendation to move, buy, or pick a "best" city. Missing inputs drop out
and redistribute weight.
How it is calculated.
Cost of living B+
92.2 index
BEA state Regional Price Parities index (100 ≈ national average); lower is stronger on this axis. Same value for every city in the state.
Poverty rate F
15.4%
Share of residents below the poverty line; lower scores better on this axis.
Bachelor's+ share F
15.4%
Adults with a bachelor's degree or higher; ACS.
Violent crime F
474 /100k
FBI UCR violent offenses per 100,000 residents; lower is stronger on this axis.
Household income F
$41,995
Median household income vs U.S. cities (pop ≥1,000); ACS.
Santa Rosa profile (scored ACS/FBI dimensions)Read the chart values
Cost of living: 77/100 (B+) · 92.2 index
Poverty rate: 22/100 (F) · 15.4%
Bachelor's+ share: 21/100 (F) · 15.4%
Violent crime: 18/100 (F) · 474 /100k
Household income: 9/100 (F) · $41,995
Where Santa Rosa sits on home value vs crime among peer cities
Santa Rosa's median home value and FBI crime rate plotted with similar-size and
same-state peers (padded with large cities when the peer set is thin). The second
read: pricey does not always mean safer, check which quadrant this city lands in.
Census ACS median home value vs FBI UCR crime rate - Santa Rosa highlighted among 24 peers.Read the chart values
Santa Rosa, NM (this city): home $101,800, crime 1,385/100k
Mayodan, NC : home $116,100, crime 7,914/100k
Milan, NM : home $71,300, crime 1,140/100k
Bayard, NM : home $118,100, crime 2,493/100k
New York, NY : home $751,700, crime 3,039/100k
Los Angeles, CA : home $879,500, crime 2,212/100k
Chicago, IL : home $315,200, crime 4,012/100k
Houston, TX : home $253,400, crime 5,442/100k
Phoenix, AZ : home $381,900, crime 3,125/100k
Philadelphia, PA : home $232,400, crime 5,457/100k
San Antonio, TX : home $219,700, crime 5,218/100k
San Diego, CA : home $848,500, crime 2,082/100k
Dallas, TX : home $295,300, crime 4,010/100k
San Jose, CA : home $1,187,800, crime 3,195/100k
Austin, TX : home $512,700, crime 3,709/100k
Fort Worth, TX : home $277,300, crime 3,158/100k
Columbus, OH : home $234,500, crime 3,088/100k
Indianapolis, IN : home $207,000, crime 4,214/100k
San Francisco, CA : home $1,380,500, crime 4,526/100k
Seattle, WA : home $912,100, crime 5,783/100k
Denver, CO : home $586,700, crime 5,755/100k
Oklahoma City, OK : home $215,100, crime 3,570/100k
El Paso, TX : home $171,700, crime 1,772/100k
Washington, DC : home $724,600, crime 4,514/100k
How does Santa Rosa compare to other US cities?
Here's how Santa Rosa stacks up against the full field of US cities (population 1,000+), computed live from Census and FBI data.
Household income10% higher than other cities
Home value10% pricier than other cities
Median rent39% pricier than other cities
Safety50% safer than other cities
"Safer than" reflects total crime rate from FBI UCR; the others use Census ACS estimates.
Zoom in to just New Mexico and the picture shifts: Santa Rosa ranks #15 of 42 New Mexico cities by lowest crime rate, a different read than the national percentile above.
How we calculate these percentiles & ranks
Each percentile compares Santa Rosa against every qualifying US city; each in-state rank narrows that to New Mexico only. Full formula and direction notes: methodology.
New Mexico-relative analysis
Median Gross Rent places Santa Rosa near the bottom of New Mexico's cities
Among the 409 New Mexico cities PlainCities tracks with reported median gross rent data, Santa Rosa ranks #1 - the 0th percentile within the state. This is a different, narrower cut than the nationwide percentiles above: it compares Santa Rosa only against its own state's cities, not the full US field.
Median Household Income
#232 of 324
28th percentile in New Mexico
Median Gross Rent
#1 of 409
0th percentile in New Mexico
Median Home Value
#254 of 324
22nd percentile in New Mexico
Poverty Rate
#174 of 408
57th percentile in New Mexico
Bachelor's Degree or Higher
#220 of 409
46th percentile in New Mexico
How in-state ranks are ordered
Ranked by raw value (highest first); a higher rank is not automatically "better" for every measure, see each metric's own context above. This is a comparison within New Mexico only, not a livability score. See the methodology for the source and calculation.
Gauge source note
10th percentile nationally for median household income · 50th percentile for safety (lower crime rate). Source: Census ACS 2023 / FBI UCR 2023.
Santa Rosa's profile vs. every US city
Income, affordability, and safety percentile
Santa Rosa's percentile rank on 3 favorable-direction measures (income, affordability, safety) vs. every tracked US city -- higher on every axis is more favorable. Not a composite quality score, just the arithmetic mean of the axes shown.
How Santa Rosa's home value compares nationally
Median home value vs. every US city (population 1,000+)
$101,800Among the most affordablemore affordable than 90% of 15,600 US cities
Show national distribution
Each bar is a $25K-wide band; taller bars hold more US cities. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Census Bureau ACS 5-Year Estimates · 2023
Santa Rosa's home-value-to-income ratio: 2.4×
ACS median home value divided by median household income.
Band
affordable
< 3.0×
National rank
#3,621 of 15,516
More affordable than 77% of tracked cities (pop. 1,000+)
Size class
#3,290 of 11,323
Micro cities (under 10,000)
At 2.4×, Santa Rosa sits in the affordable band:
national rank #3,621 of 15,516 and #3,290 of 11,323micro cities (under 10,000).
The multiple is comparatively compact among tracked cities, but a low ratio can still coexist with slow demand or household-level hardship.
How this ratio is calculated
Ratio = Census ACS 2023 median home value ÷ median household income for cities with both fields and population ≥ 1,000.
Rank 1 = lowest ratio (most compact). Bands match the fleet affordability thresholds used on guides (<3.0 / 3.0–5.0 / >5.0).
This is not a mortgage payment estimate and does not include rates, taxes, insurance, or down payment.
Income distribution context
$41,995Santa Rosa, NM median household income (Census ACS)
Show U.S. national quintile / Lorenz context Santa Rosa, NM median household income (Census ACS 5-year) with U.S. national quintile shares for context. Diagonal = equality; the curve is national, not computed for Santa Rosa, NM.
Key socioeconomic indicators
Bachelor's degree or higher (adults 25+)15.4%
Census ACS S1501, educational attainment
Poverty rate (households below FPL)15.4%
Census ACS S1701, poverty status
Labor force participation (adults 16+)42.1%
Census ACS S2301, share of working-age residents in the labor force
Population
2,447
Median Income
$41,995
Median Home Value
$101,800
Median Age
38.6
Poverty Rate
15.4%
Labor force participation
42.1%
Bachelor's Degree+
15.4%
Safety & Crime
Total Crime Rate
1385.3
per 100,000 residents
Violent Crime
473.9
per 100,000 residents
Property Crime
911.4
per 100,000 residents
Crime reporting caveat
Reflects incidents reported to the FBI's Uniform Crime Reporting program — agency participation is voluntary and reporting completeness varies by jurisdiction and year, so this reflects reporting activity, not a definitive danger score. Not adjusted for tourism, commuter, or daytime population.
Climate
Avg Temperature
58.4°F
Annual Precipitation
15.0"
Annual Snowfall
11.3"
Schools
Total Schools
4
Public schools in this city
Population Change
PEP vintage
Annual U.S. Census Bureau Population Estimates Program (PEP) estimates, 2020–2025
Santa Rosa's Census PEP population estimates, 2020–2025.Read the chart as text
Period
Population
2020
2,851 residents
2021
2,844 residents
2022
2,794 residents
2023
2,791 residents
2024
2,812 residents
2025
2,802 residents
Commute Patterns
Commute source
How workers travel to work, Census ACS 2023
Drive Alone
85.9%
Carpool
8.9%
Public Transit
0.0%
Walk
3.5%
Work from Home
1.6%
Based on 817 workers 16 and over.
Monthly Utility Costs
New Mexico statewide monthly utility average (EIA 2023): $167
EIA 2023 residential energy data puts average monthly utilities across New Mexico at $167 (electricity about $85 , water and sewer about $42 ).
These are New Mexico statewide averages, not a meter reading for Santa Rosa. Actual bills vary by home size, usage, and local rates. Source: U.S. Energy Information Administration (EIA) 2023.
Living Costs & Risk
New Mexico's BEA cost-of-living index is 92.2 (Below Average; US average = 100, RPP 2024). HUD Fair Market Rent for a typical two-bedroom in the county around Santa Rosa is $1,129/mo. FEMA's National Risk Index, averaged to New Mexico statewide on PlainCities, rates natural-hazard exposure at 58.9 / 100 (Moderate).
Cost/risk geography note
Cost of living is a New Mexico statewide BEA average; rent is a county-level HUD Fair Market Rent for the county Santa Rosa sits in; the FEMA hazard score shown here is a statewide average of county NRI inputs, not a parcel-level reading.
How Santa Rosa compares to similar-size New Mexico cities
Same-state peer method
Closest same-state population matches, not geographic neighbors. Population + median household income come from Census Bureau ACS 5-year B01001 and B19013.
Source: U.S. Census Bureau ACS 5-Year 2023, FBI UCR, NOAA Climate Normals, NCES CCD, Census ACS B08301/B08136, U.S. Energy Information Administration (EIA) 2023, BEA Regional Price Parities 2024, HUD Fair Market Rents 2026, FEMA National Risk Index.