City profile · Texas · Census ACS 2023

Rowlett, TX

Population, income, housing, safety, climate and schools for Rowlett - drawn straight from Census ACS, FBI UCR, NOAA, NCES, HUD and FEMA, refreshed on the 2024–2025 release cycle.

64,139
Residents
$113,600
Median income
$342,400
Median home
$1,931
Median rent (state)

Rowlett - the verdict

Rowlett ranks in the 85th percentile for household income and the 47th percentile for safety nationally, out of every US city with at least 1,000 residents. Source: Census ACS + FBI UCR.

85th
percentile, household income
71st
percentile, home value
80th
percentile, median rent
47th
percentile, safety
📝 How we sourced this

Population, income, and housing-cost figures come from the U.S. Census Bureau American Community Survey 5-year estimates (B-series tables). Crime data uses FBI UCR; climate uses NOAA Climate Normals; school counts come from NCES Common Core of Data; permits use the Census Building Permits Survey (BPS). See our methodology page for the full ETL pipeline and OMB / FIPS join keys.

Data Snapshot: Rowlett, TX

Rowlett is a small city in Texas, home to 64,139 residents per U.S. Census Bureau ACS 2023 estimates. Rowlett households earn a median of $113,600 annually, placing it in the top quartile of U.S. cities for household income, with a poverty rate of 5.7%. Rowlett's housing stock carries a median value of $342,400, and the median resident age is 37.9 years. About 38.2% of adults hold a bachelor's degree or higher, while 68.8% of working-age residents are in the labor force.

In 2024, 155 residential building permits were authorized in Rowlett (Construction Slowdown), down 75% from five years earlier, per Census BPS data. Rowlett reports a comparatively low crime rate: FBI UCR reporting places total crime at 1456.6 incidents per 100,000 residents, below the national average (voluntary agency reporting, reflects reporting activity, not a definitive danger score).

Texas tracks close to the national cost-of-living baseline: the state registers 97.1 on a 100-equals-national-average index (Near Average) per BEA Regional Price Parities 2024. Statewide, HUD pegs Fair Market Rent for a two-bedroom unit at $1,931 monthly. Statewide, average monthly utility bills in Texas run around $223, per EIA 2023 residential energy data. On FEMA's National Risk Index, this area rates 70.7 out of 100 for natural-hazard exposure (High).

Population

64,139 residents

Census ACS 2023 - Texas

Median Household Income

$113,600 /yr

Poverty 5.7%

Cost of Living Index (state)

97.1 (US=100)

Near Average - BEA RPP 2024, Texas average

How does Rowlett compare to other US cities?

Here's how Rowlett stacks up against the full field of US cities (population 1,000+), computed live from Census and FBI data.

Household income 85% higher than other cities
Home value 71% pricier than other cities
Median rent 80% pricier than other cities
Safety 47% safer than other cities

"Safer than" reflects total crime rate from FBI UCR; the others use Census ACS estimates.

A national percentile can hide a lot of local variation: narrowed to Texas alone, Rowlett ranks #333 of 624 Texas cities by lowest crime rate - a different, more locally useful comparison than stacking it against the entire country.

How we calculate these percentiles & ranks

Each percentile compares Rowlett against every qualifying US city; each in-state rank narrows that to Texas only. Full formula and direction notes: methodology.

Texas-relative analysis

Median Gross Rent is Rowlett's strongest outlier among Texas cities

Among the 1,663 Texas cities PlainCities tracks with reported median gross rent data, Rowlett ranks #1 - the 92nd percentile within the state. This is a different, narrower cut than the nationwide percentiles above: it compares Rowlett only against its own state's cities, not the full US field.

Median Household Income
#170 of 1,520
89th percentile in Texas
Median Gross Rent
#1 of 1,663
92nd percentile in Texas
Median Home Value
#199 of 1,505
87th percentile in Texas
Poverty Rate
#1,056 of 1,663
36th percentile in Texas
Bachelor's Degree or Higher
#246 of 1,663
85th percentile in Texas

Ranked by raw value (highest first); a higher rank is not automatically "better" for every measure, see each metric's own context above. This is a comparison within Texas only, not a livability score. See the methodology for the source and calculation.

85thIncome percentile
47thSafety percentile

85th percentile nationally for median household income · 47th percentile for safety (lower crime rate). Source: Census ACS 2023 / FBI UCR 2023.

Rowlett's profile vs. every US city

Income, affordability, and safety percentile

Rowlett's percentile rank on 3 favorable-direction measures (income, affordability, safety) vs. every tracked US city -- higher on every axis is more favorable. Not a composite quality score, just the arithmetic mean of the axes shown. 3-axis radar comparing 1 series across Income, Affordability, Safety. IncomeAffordabilitySafety 52 Avg. percentile National median
Rowlett's percentile rank on 3 favorable-direction measures (income, affordability, safety) vs. every tracked US city -- higher on every axis is more favorable. Not a composite quality score, just the arithmetic mean of the axes shown.

How Rowlett's home value compares nationally

Median home value vs. every US city (population 1,000+)

$342,400 29th percentile more affordable than 29% of 15,600 US cities

$0–$25,000: 5 US cities (0%). Below this entry. $25,000–$50,000: 54 US cities (0%). Below this entry. $50,000–$75,000: 352 US cities (2%). Below this entry. $75,000–$100,000: 1,086 US cities (7%). Below this entry. $100,000–$125,000: 1,516 US cities (10%). Below this entry. $125,000–$150,000: 1,170 US cities (8%). Below this entry. $150,000–$175,000: 1,278 US cities (8%). Below this entry. $175,000–$200,000: 1,229 US cities (8%). Below this entry. $200,000–$225,000: 1,035 US cities (7%). Below this entry. $225,000–$250,000: 976 US cities (6%). Below this entry. $250,000–$275,000: 754 US cities (5%). Below this entry. $275,000–$300,000: 712 US cities (5%). Below this entry. $300,000–$325,000: 521 US cities (3%). Below this entry. $325,000–$350,000: 526 US cities (3%). This entry sits in this band. $350,000–$375,000: 465 US cities (3%). Above this entry. $375,000–$400,000: 393 US cities (3%). Above this entry. $400,000–$425,000: 317 US cities (2%). Above this entry. $425,000–$450,000: 300 US cities (2%). Above this entry. $450,000–$475,000: 307 US cities (2%). Above this entry. $475,000–$500,000: 250 US cities (2%). Above this entry. $500,000–$525,000: 160 US cities (1%). Above this entry. $525,000–$550,000: 156 US cities (1%). Above this entry. $550,000–$575,000: 172 US cities (1%). Above this entry. $575,000–$600,000: 172 US cities (1%). Above this entry. $600,000–$625,000: 163 US cities (1%). Above this entry. $625,000–$650,000: 167 US cities (1%). Above this entry. $650,000–$675,000: 135 US cities (1%). Above this entry. $675,000–$700,000: 101 US cities (1%). Above this entry. $700,000–$725,000: 95 US cities (1%). Above this entry. $725,000–$750,000: 71 US cities (0%). Above this entry. $750,000–$775,000: 65 US cities (0%). Above this entry. $775,000–$800,000: 70 US cities (0%). Above this entry. $800,000–$825,000: 57 US cities (0%). Above this entry. $825,000–$850,000: 67 US cities (0%). Above this entry. $850,000–$875,000: 60 US cities (0%). Above this entry. $875,000–$900,000: 58 US cities (0%). Above this entry. $900,000–$925,000: 47 US cities (0%). Above this entry. $925,000–$950,000: 37 US cities (0%). Above this entry. $950,000–$975,000: 31 US cities (0%). Above this entry. $975,000–$1,000,000: 470 US cities (3%). Above this entry. $1,000,000–$1,025,000: 0 US cities (0%). Above this entry. Rowlett $0 $1,025,000 every US city, bucketed by value

Each bar is a $25K-wide band; taller bars hold more US cities. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau ACS 5-Year Estimates · 2023

Income distribution context

Household income distribution - Rowlett, TX Rowlett, TX's reported median household income shown against the U.S. national quintile-share pattern (not Rowlett, TX-specific quintile data). The Lorenz curve traces the national cumulative income share against cumulative population share, perfect equality is the diagonal; observed inequality bows below. $ Household Income Distribution Rowlett, TX median $113,600/yr, vs. U.S. national quintile pattern QUINTILE SHARE OF AGGREGATE INCOME Lowest 20% 3.4% Second 20% 9.2% Middle 20% 15.1% Fourth 20% 23.2% Top 20% 49.1% LORENZ CURVE cumulative income vs. population 100% 0% 100% pop. 0%
Rowlett, TX's median household income (Census ACS 5-year estimate) plotted against the U.S. national income-quintile distribution pattern for context; the quintile shares and Lorenz curve are national figures, not computed specifically for Rowlett, TX. Diagonal = perfect equality.

Key socioeconomic indicators

Bachelor's degree or higher (adults 25+) 38.2%

Census ACS S1501, educational attainment

Poverty rate (households below FPL) 5.7%

Census ACS S1701, poverty status

Labor force participation (adults 16+) 68.8%

Census ACS S2301, share of working-age residents in the labor force

Population
64,139
Median Income
$113,600
Median Home Value
$342,400
Median Age
37.9
Poverty Rate
5.7%
Labor force participation
68.8%
Bachelor's Degree+
38.2%

Safety & Crime

Total Crime Rate
1456.6
per 100,000 residents
Violent Crime
151.9
per 100,000 residents
Property Crime
1304.7
per 100,000 residents

Reflects incidents reported to the FBI's Uniform Crime Reporting program — agency participation is voluntary and reporting completeness varies by jurisdiction and year, so this reflects reporting activity, not a definitive danger score. Not adjusted for tourism, commuter, or daytime population.

Schools

Total Schools
15
Public schools in this city

Population Change

Annual U.S. Census Bureau Population Estimates Program (PEP) estimates, 2020–2025

See the fastest-growing cities →
62,000 residents64,000 residents66,000 residents68,000 residents70,000 residents 202020212022202320242025 62,754 residents 67,890 residents ▲ +8.2%
Rowlett's Census PEP population estimates, 2020–2025.

Housing Supply

Census Bureau Building Permits Survey (BPS) - annual residential permits authorized

📉 Construction Slowdown
Total Permits (2024)
155
housing units authorized
Single-Family
127
detached homes
Multifamily
28
apartments & condos
Supply Intensity
2.4
permits per 1,000 residents

5-Year Permit Trend (2019–2024)

Year Total
2019 628
2020 698
2021 738
2022 888
2023 286
2024 155

Permit volume decreased 75% from 2019 to 2024.

Commute Patterns

How workers travel to work, Census ACS 2023

Drive Alone
75.2%
Carpool
7.2%
Public Transit
1.4%
Walk
0.4%
Work from Home
15.4%

Based on 34,136 workers 16 and over.

Monthly Utility Costs

State-average estimates for Texas - EIA 2023 residential energy data

Electricity
$130
avg/month
Natural Gas
$45
avg/month
Water & Sewer
$48
avg/month
Total Utilities
$223
estimated/month

Estimates reflect Texas state averages. Actual costs vary by home size, usage, and local rates. Source: U.S. Energy Information Administration (EIA) 2023.

Living Costs & Risk

Cost of living is a Texas state average from BEA; rent and hazard risk are county-level figures from HUD and FEMA for the county Rowlett sits in

Cost of Living Index
97.1
Near Average
US average = 100 · BEA RPP 2024
Typical 2-BR Rent
$1,931/mo
HUD Fair Market Rent
County-level FMR estimate
Natural Hazard Risk
70.7 / 100
High
FEMA NRI composite score (county)

Similar Cities in Texas

Pflugerville
65,162 people
Victoria
65,514 people
Spring
67,103 people
Leander
67,880 people
Euless
60,373 people
San Marcos
68,920 people

Cities of a Similar Size Nationwide

Population-matched peers from other states, closest to Rowlett's 64,139 residents (Census ACS 5-Year 2023).

Greenwood, IN
64,237 people
Laguna Niguel, CA
64,023 people
Burnsville, MN
64,295 people
Bellevue, NE
64,355 people
Utica, NY
64,440 people
Port Orange, FL
63,818 people

Cities with a Similar Household Income Nationwide

Median-household-income-matched peers from other states, closest to Rowlett's $113,600 (Census ACS 5-Year 2023, table B19013).

Somerset, NJ
$113,603 median income
Mount Tabor, NJ
$113,594 median income
Omena, MI
$113,611 median income
Kayak Point, WA
$113,611 median income
Suamico, WI
$113,614 median income
Nanuet, NY
$113,582 median income

Race & Ethnicity Composition

Race and ethnicity - Rowlett, TX Race categories sum to one hundred percent per Census methodology. Hispanic or Latino is shown separately as an ethnicity overlay; it cuts across all race categories per OMB Directive 15. Race & Ethnicity Composition Rowlett, TX - Census ACS, OMB race + ethnicity categories RACE, sums to 100% 55.6% 22.6% 6.9% 11.4% ETHNICITY, Hispanic or Latino (any race) 19.7% White 55.6% Black or African American 22.6% Asian 6.9% American Indian 0.3% Native Hawaiian 0.0% Some other race 3.1% Two or more races 11.4% Per OMB Directive 15: Hispanic/Latino ethnicity is reported separately from the race categories.
Race categories sum to 100%. Hispanic or Latino ethnicity is reported separately and cuts across race per Census/OMB methodology.

City-level race and ethnicity, Census ACS 5-year 2023 (tables B02001, B03001), OMB Directive 15 categories.

How Rowlett compares to nearby Texas cities

Population + median household income, sourced from Census Bureau ACS 5-year B01001 (population) and B19013 (median household income).

City Population Median Household Income
Rowlett (this city) 64,139 $113,600
Pflugerville 65,162 $112,656
Victoria 65,514 $68,233
Spring 67,103 $86,888
Census ACS 5-year FIPS TX FBI UCR NCES CCD Census BPS 2024 OMB Bulletin 23-01

What do people ask about Rowlett, TX?

What is the population of Rowlett, TX? +

Rowlett, TX counts 64,139 residents according to U.S. Census Bureau ACS 2023 estimates.

What is the median household income in Rowlett, TX? +

Rowlett households earn a median of $113,600 annually, based on Census ACS 2023 data.

What is the cost of living in Rowlett? +

BEA does not publish a city-level cost-of-living figure for Rowlett; the closest available measure is the Texas state average, a cost of living index of 97.1 (U.S. average = 100), rated "Near Average" based on BEA Regional Price Parities 2024 data. Costs within Texas vary by metro area.

Is Rowlett, TX safe? +

Rowlett has a total crime rate of 1456.6 per 100,000 residents, which is below the national average. This reflects incidents reported to the FBI UCR program, not a definitive safety score -- agency reporting is voluntary and completeness varies by jurisdiction.

What is the median home value in Rowlett, TX? +

Homes in Rowlett carry a median value of $342,400, according to Census ACS 2023 estimates.

Source: U.S. Census Bureau ACS 5-Year 2023, FBI UCR, NCES CCD, Census BPS 2024, Census ACS B08301/B08136, U.S. Energy Information Administration (EIA) 2023, BEA Regional Price Parities 2024, HUD Fair Market Rents 2026, FEMA National Risk Index.

Read our methodology - how this data is sourced, computed, and verified.

Primary sources: Census ACS, FBI UCR, NOAA Climate Normals, NCES.

Citation & verification links Data sourced from the U.S. Census Bureau. See our methodology for details. Retrieved and formatted by PlainCities

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Every figure on PlainCities is rendered directly from Census ACS source data, no number is typed in by an editor. This page draws directly on Census ACS source data, no figure is typed in by an editor. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error.