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Place dossier plate
SheetWI-SHOREWOOD-WI · Shorewood, WI 13,682 pop · income 70th pct
Instrument codes from this place’s ACS population and household income, BEA state COL, FBI safety, national income percentile, photo-finish peer city, home-value band, and matched Census-tract book - not a moving recommendation.
Income neighbourhood around Shorewood
Lowest/highest poles plus peers nearest Shorewood on median household income. Full ladder: /browse and /rankings.
median HH income
Bardstown · lowest
49,781
Bardstown · lowest
49,781 median HH income
33.9% of the leader · rank #1
Mandeville · near
89,122
Mandeville · near
89,122 median HH income
60.7% of the leader · rank #2
Shaw Heights · near
89,125
Shaw Heights · near
89,125 median HH income
60.7% of the leader · rank #3
Shorewood · this city
89,135
Shorewood · this city
89,135 median HH income
60.7% of the leader · rank #4
Norwood · near
89,135
Norwood · near
89,135 median HH income
60.7% of the leader · rank #5
Destin · near
89,141
Destin · near
89,141 median HH income
60.7% of the leader · rank #6
East Islip · highest
146,890
East Islip · highest
146,890 median HH income
100.0% of the leader · rank #7
What this shows Neighbourhood peers only - not a full nationwide city board. Open a near peer when the gap is small; open the poles when the spread is wide.
Compare beyond this state
Nationwide peers by population, income, and FBI crime rate
Out-of-state nearest neighbors for Shorewood on ACS population and median household income
, plus FBI UCR reporting rate when the extract covers this place. Link sets are deduped so each column is a distinct comparison path, not a forecast that peers share a labor market or climate.
Similar population
Nearest out-of-state cities by ACS population. This city: 13,682.
Agency-reported UCR totals per 100,000 population, not a neighborhood safety grade or a prediction of personal risk.
Shorewood - the verdict
Nationally, Shorewood sits in the 70th percentile for household income and the 39th percentile for safety among US cities with a population of 1,000 or more. Source: Census ACS + FBI UCR.
70th
percentile, household income
79th
percentile, home value
29th
percentile, median rent
39th
percentile, safety
📝 How we sourced this
Population, income, and housing-cost figures come from the U.S. Census Bureau American Community Survey 5-year estimates (B-series tables). Crime data uses FBI UCR; climate uses NOAA Climate Normals; school counts come from NCES Common Core of Data; permits use the Census Building Permits Survey (BPS). See our methodology page for the full ETL pipeline and OMB / FIPS join keys.
Data Snapshot: Shorewood, WI
13,682 people live in Shorewood, Wisconsin - a small town by U.S. Census Bureau ACS 2023 estimates. Shorewood households earn a median of $89,135 annually, above the median for U.S. cities on this measure, with a poverty rate of 6.3%. Shorewood's housing stock carries a median value of $423,600, and the median resident age is 38.0 years. 78.5% of adults here have a bachelor's degree or higher; 70.3% of working-age residents are in the labor force.
Housing supply pressure shows in Census Building Permit Survey data: 2 residential units were authorized in 2024 (Low Activity). Shorewood reports a comparatively low crime rate: FBI UCR reporting places total crime at 1724.3 incidents per 100,000 residents, below the national average (voluntary agency reporting, reflects reporting activity, not a definitive danger score).
Living costs in Wisconsin run below the national norm: the state registers 94.1 on a 100-equals-national-average index (Below Average) per BEA Regional Price Parities 2024. Statewide, HUD pegs Fair Market Rent for a two-bedroom unit at $1,097 monthly. EIA 2023 residential energy data puts Wisconsin's average monthly utility costs around $225 (state average). FEMA's National Risk Index rates natural-hazard exposure at 59.1 out of 100 (Moderate).
A decision-led reading path
Useful questions to ask of Shorewood's data
How this reading path is ordered
This is not a composite city score. It is a city-specific route through the available public records, ordered for this profile so the page starts with questions the joined data can actually answer. The route here runs from housing and income to schools and households to comparison shortlist to reported crime to work and mobility to population change; another city can have a different sequence or fewer supported layers because the source joins are not uniform.
For Shorewood, city-specific coverage includes matched public-school count, annual population history, commute-mode shares, FBI reported-crime rates, local building permits.
No matched row is reported here for within-city Census tract profiles; the page leaves those layers out instead of substituting a statewide or national value.
1. Housing and income
How far does income reach against housing in Shorewood?
This is a citywide price-to-income reference, not a mortgage-affordability test; it does not include interest rates, taxes, insurance, household size, or an individual buyer's down payment. Housing value is high relative to the citywide income median. That flags a question for comparison, not a verdict: tenure, household composition, financing costs, and the age of the ACS estimate can all change what a resident actually pays.
The home-value-to-income reference is comparatively stretched: the ACS median home value is 4.8 times median household income. The ACS poverty estimate is 6.3%, which keeps the citywide median from describing every household.
What does the education layer cover for Shorewood?
The city has a broader matched school footprint, but count alone does not describe performance, capacity, program availability, or attendance boundaries. This profile deliberately avoids converting it into an unsupported family-friendliness score.
The NCES join finds 5 public schools within the city match. 78.5% of adults age 25+ hold a bachelor's degree or higher in the ACS estimate. These measures answer different questions: the school count describes local institutions, while adult attainment describes residents and cannot be used as a school-quality rating.
Which cities make useful reference points for Shorewood?
Use the in-state set to hold state policy and broad price conditions more nearly constant. Use the nationwide size set to ask whether cities with a similar resident count produce different housing, income, or commute outcomes. The income set is a third lens, deliberately separate from population matching. The nationwide peer panel below adds a fourth FBI UCR reporting-rate lens, not personal risk.
Within Wisconsin, the closest population matches are Plover (13,713 residents, $83,139 income); Harrison (13,345 residents, $118,047 income); Allouez (14,023 residents, $90,035 income). Outside the state, the closest population matches in this dataset are St. James, NY (13,680 residents); Royal Kunia, HI (13,687 residents); East Islip, NY (13,687 residents). A third, income-matched reference set of 6 out-of-state cities sits in the income neighbourhood chart near the Place Dossier plate. These are mechanical peer sets, not claims that the places share a labor market, climate, culture, or metro context.
What can the FBI record say about safety in Shorewood?
The joined FBI UCR record reports 1724.3 violent and property crimes per 100,000 residents, below the 2280.5 national reference used here. The difference is 24% lower in arithmetic terms, but agency participation is voluntary and reporting completeness varies.
Treat this as a reporting-rate comparison, not a prediction of personal risk or a neighborhood-level safety grade. Tourism, daytime population, reporting practices, and variation inside the city are not adjusted away. The state rank and same-state peer table are the narrower comparisons available on this page.
These joined records add useful context, but they do not need another full-size panel. Each remains a separate measure with its own geography and source boundary.
Work and mobility
What does the journey to work look like in Shorewood?
Driving alone is the largest reported mode at 59.9%. A reliable mean commute time is not available for this row, so the mode shares carry the comparison.
Mode share answers how workers usually travel; it does not measure congestion, reliability, distance to a particular job, or the quality of transit service. Remote work has a visible role in the local pattern. That can reduce commute exposure for some workers, but it says nothing about job availability or broadband quality; read it alongside income and housing rather than as a stand-alone lifestyle score.
Drive alone
59.9%
Work from home
21.3%
Public transit
3.7%
City-level Census ACS commuting estimates covering 7,899 workers age 16+.
Is Shorewood growing, shrinking, or holding steady?
Census PEP estimates show the population declined by -359 residents from 2020 to 2025, a -2.6% change. Separately, Census BPS recorded 2 housing units authorized in 2024. PEP and ACS are different Census series, so the trend is kept separate from the headline ACS population.
Recent estimates point downward. A falling count can reflect migration, household size, annexation boundaries, or estimation noise, so it is a prompt to inspect the full series rather than a claim about local economic health.
2020 estimate
13,833
2025 estimate
13,474
Period change
-2.6%
Census Population Estimates Program, 2020–2025; permit context uses Census BPS.
Above median income · poverty 6.3% (Below-median poverty)
Cost of Living Index (state)
94.1 (US=100)
Near national cost · BEA RPP 2024, Wisconsin average
B+
City profile score · Shorewood, WI
75/100
5 published dimensions · ACS/FBI 2023
Comparative score against U.S. cities with population of 1,000 or more on Census ACS medians
(income, poverty, bachelor's share, cost of living) and FBI UCR violent-crime rates when
published. Higher means a stronger standing on those published figures, not a livability
rating, not a recommendation to move, buy, or pick a "best" city. Missing inputs drop out
and redistribute weight.
How it is calculated.
Bachelor's+ share A+
78.5%
Adults with a bachelor's degree or higher; ACS.
Violent crime A+
22 /100k
FBI UCR violent offenses per 100,000 residents; lower is stronger on this axis.
Household income B-
$89,135
Median household income vs U.S. cities (pop ≥1,000); ACS.
Cost of living B-
94.1 index
BEA state Regional Price Parities index (100 ≈ national average); lower is stronger on this axis. Same value for every city in the state.
Poverty rate C
6.3%
Share of residents below the poverty line; lower scores better on this axis.
Shorewood profile (scored ACS/FBI dimensions)Read the chart values
Bachelor's+ share: 100/100 (A+) · 78.5%
Violent crime: 91/100 (A+) · 22 /100k
Household income: 68/100 (B-) · $89,135
Cost of living: 68/100 (B-) · 94.1 index
Poverty rate: 57/100 (C) · 6.3%
Where Shorewood sits on home value vs crime among peer cities
Shorewood's median home value and FBI crime rate plotted with similar-size and
same-state peers (padded with large cities when the peer set is thin). The second
read: pricey does not always mean safer, check which quadrant this city lands in.
Census ACS median home value vs FBI UCR crime rate - Shorewood highlighted among 25 peers.Read the chart values
Shorewood, WI (this city): home $423,600, crime 1,724/100k
Bardstown, KY : home $190,800, crime 1,559/100k
Plover, WI : home $244,500, crime 1,118/100k
Glendale, WI : home $260,300, crime 4,481/100k
Stoughton, WI : home $283,900, crime 1,454/100k
New York, NY : home $751,700, crime 3,039/100k
Los Angeles, CA : home $879,500, crime 2,212/100k
Chicago, IL : home $315,200, crime 4,012/100k
Houston, TX : home $253,400, crime 5,442/100k
Phoenix, AZ : home $381,900, crime 3,125/100k
Philadelphia, PA : home $232,400, crime 5,457/100k
San Antonio, TX : home $219,700, crime 5,218/100k
San Diego, CA : home $848,500, crime 2,082/100k
Dallas, TX : home $295,300, crime 4,010/100k
San Jose, CA : home $1,187,800, crime 3,195/100k
Austin, TX : home $512,700, crime 3,709/100k
Fort Worth, TX : home $277,300, crime 3,158/100k
Columbus, OH : home $234,500, crime 3,088/100k
Indianapolis, IN : home $207,000, crime 4,214/100k
San Francisco, CA : home $1,380,500, crime 4,526/100k
Seattle, WA : home $912,100, crime 5,783/100k
Denver, CO : home $586,700, crime 5,755/100k
Oklahoma City, OK : home $215,100, crime 3,570/100k
El Paso, TX : home $171,700, crime 1,772/100k
Washington, DC : home $724,600, crime 4,514/100k
How does Shorewood compare to other US cities?
Where Shorewood sits among all US cities (population 1,000+) on each measure, computed live from Census and FBI data.
Household income70% higher than other cities
Home value79% pricier than other cities
Median rent29% pricier than other cities
Safety39% safer than other cities
"Safer than" reflects total crime rate from FBI UCR; the others use Census ACS estimates.
Zoom in to just Wisconsin and the picture shifts: Shorewood ranks #159 of 202 Wisconsin cities by lowest crime rate, a different read than the national percentile above.
How we calculate these percentiles & ranks
Each percentile compares Shorewood against every qualifying US city; each in-state rank narrows that to Wisconsin only. Full formula and direction notes: methodology.
Wisconsin-relative analysis
Median Gross Rent places Shorewood near the bottom of Wisconsin's cities
Among the 761 Wisconsin cities PlainCities tracks with reported median gross rent data, Shorewood ranks #1 - the 0th percentile within the state. This is a different, narrower cut than the nationwide percentiles above: it compares Shorewood only against its own state's cities, not the full US field.
Median Household Income
#141 of 753
81st percentile in Wisconsin
Median Gross Rent
#1 of 761
0th percentile in Wisconsin
Median Home Value
#25 of 754
97th percentile in Wisconsin
Poverty Rate
#337 of 761
55th percentile in Wisconsin
Bachelor's Degree or Higher
#6 of 761
99th percentile in Wisconsin
How in-state ranks are ordered
Ranked by raw value (highest first); a higher rank is not automatically "better" for every measure, see each metric's own context above. This is a comparison within Wisconsin only, not a livability score. See the methodology for the source and calculation.
Gauge source note
70th percentile nationally for median household income · 39th percentile for safety (lower crime rate). Source: Census ACS 2023 / FBI UCR 2023.
Shorewood's profile vs. every US city
Income, affordability, and safety percentile
Shorewood's percentile rank on 3 favorable-direction measures (income, affordability, safety) vs. every tracked US city -- higher on every axis is more favorable. Not a composite quality score, just the arithmetic mean of the axes shown.
How Shorewood's home value compares nationally
Median home value vs. every US city (population 1,000+)
$423,60021st percentilemore affordable than 21% of 15,600 US cities
Show national distribution
Each bar is a $25K-wide band; taller bars hold more US cities. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Census Bureau ACS 5-Year Estimates · 2023
Shorewood's home-value-to-income ratio: 4.8×
ACS median home value divided by median household income.
Band
moderate
3.0–5.0×
National rank
#12,467 of 15,516
More affordable than 20% of tracked cities (pop. 1,000+)
Size class
#2,492 of 3,317
Small cities (10,000–49,999)
At 4.8×, Shorewood sits in the moderate band:
national rank #12,467 of 15,516 and #2,492 of 3,317small cities (10,000–49,999).
Income and home value move in the same broad scale; check same-state peers before treating the multiple as an advantage or a warning.
How this ratio is calculated
Ratio = Census ACS 2023 median home value ÷ median household income for cities with both fields and population ≥ 1,000.
Rank 1 = lowest ratio (most compact). Bands match the fleet affordability thresholds used on guides (<3.0 / 3.0–5.0 / >5.0).
This is not a mortgage payment estimate and does not include rates, taxes, insurance, or down payment.
Income distribution context
$89,135Shorewood, WI median household income (Census ACS)
Show U.S. national quintile / Lorenz context Shorewood, WI median household income (Census ACS 5-year) with U.S. national quintile shares for context. Diagonal = equality; the curve is national, not computed for Shorewood, WI.
Key socioeconomic indicators
Bachelor's degree or higher (adults 25+)78.5%
Census ACS S1501, educational attainment
Poverty rate (households below FPL)6.3%
Census ACS S1701, poverty status
Labor force participation (adults 16+)70.3%
Census ACS S2301, share of working-age residents in the labor force
Population
13,682
Median Income
$89,135
Median Home Value
$423,600
Median Age
38.0
Poverty Rate
6.3%
Labor force participation
70.3%
Bachelor's Degree+
78.5%
Safety & Crime
Total Crime Rate
1724.3
per 100,000 residents
Violent Crime
22.0
per 100,000 residents
Property Crime
1702.3
per 100,000 residents
Crime reporting caveat
Reflects incidents reported to the FBI's Uniform Crime Reporting program — agency participation is voluntary and reporting completeness varies by jurisdiction and year, so this reflects reporting activity, not a definitive danger score. Not adjusted for tourism, commuter, or daytime population.
Schools
Total Schools
5
Public schools in this city
Population Change
PEP vintage
Annual U.S. Census Bureau Population Estimates Program (PEP) estimates, 2020–2025
Shorewood's Census PEP population estimates, 2020–2025.Read the chart as text
Period
Population
2020
13,833 residents
2021
13,677 residents
2022
13,518 residents
2023
13,527 residents
2024
13,511 residents
2025
13,474 residents
Housing Supply
BPS source
Census Bureau Building Permits Survey (BPS) - annual residential permits authorized
🏗️ Low Activity
Total Permits (2024)
2
housing units authorized
Single-Family
2
detached homes
Multifamily
0
apartments & condos
Supply Intensity
0.1
permits per 1,000 residents
5-Year Permit Trend (2019–2024)
Year
Total
Single-Family
Multifamily
Est. Value
2019
0
0
0
-
2020
1
1
0
$0.6M
2021
0
0
0
-
2022
82
0
82
$18.5M
2023
0
0
0
-
2024
2
2
0
$1.0M
Commute Patterns
Commute source
How workers travel to work, Census ACS 2023
Drive Alone
59.9%
Carpool
4.6%
Public Transit
3.7%
Walk
8.2%
Work from Home
21.3%
Other
2.3%
Based on 7,899 workers 16 and over.
Monthly Utility Costs
Wisconsin statewide monthly utility average (EIA 2023): $225
EIA 2023 residential energy data puts average monthly utilities across Wisconsin at $225 (electricity about $100 , water and sewer about $45 ).
These are Wisconsin statewide averages, not a meter reading for Shorewood. Actual bills vary by home size, usage, and local rates. Source: U.S. Energy Information Administration (EIA) 2023.
Living Costs & Risk
Wisconsin's BEA cost-of-living index is 94.1 (Below Average; US average = 100, RPP 2024). HUD Fair Market Rent for a typical two-bedroom in the county around Shorewood is $1,097/mo. FEMA's National Risk Index, averaged to Wisconsin statewide on PlainCities, rates natural-hazard exposure at 59.1 / 100 (Moderate).
Cost/risk geography note
Cost of living is a Wisconsin statewide BEA average; rent is a county-level HUD Fair Market Rent for the county Shorewood sits in; the FEMA hazard score shown here is a statewide average of county NRI inputs, not a parcel-level reading.
How Shorewood compares to similar-size Wisconsin cities
Same-state peer method
Closest same-state population matches, not geographic neighbors. Population + median household income come from Census Bureau ACS 5-year B01001 and B19013.
Source: U.S. Census Bureau ACS 5-Year 2023, FBI UCR, NCES CCD, Census BPS 2024, Census ACS B08301/B08136, U.S. Energy Information Administration (EIA) 2023, BEA Regional Price Parities 2024, HUD Fair Market Rents 2026, FEMA National Risk Index.