Census tract · Rankin County
Census Tract 208.01, Rankin County, Mississippi
Census Tract 208.01, GEOID 28121020801, in Rankin County, Mississippi, entirely within Brandon. 2,643 residents in the ACS 2020-2024 5-year estimates (±403); the 2020 Census counted 2,622.
Residents, 2020-2024
2,643
±403 (90% margin)
2020 Census count: 2,622
Median household income
$97,049
±$19,790 (90% margin)
Rankin County: $79,357
Median home value
$336,600
±$54,910 (90% margin)
Rankin County: $237,400
Median gross rent
$1,071
±$133 (90% margin)
Rankin County: $1,270
Where is Census Tract 208.01?
Census Tract 208.01 is one of 37 census tracts in Rankin County, Mississippi. It covers 3.78 square miles of land, 694 residents per square mile in 2020. Its GEOID, 28121020801, names it uniquely (how tract numbers and GEOIDs work).
| Place | Share of the tract |
|---|---|
| Brandon | 100% |
5 census tracts border Census Tract 208.01: Tract 201.03 ($127,159), Tract 201.04 ($78,403), Tract 202.13 ($79,135), Tract 208.05 and Tract 208.06 ($105,574). The figure in brackets is each tract's median household income.
Whether a tract counts as low- or moderate-income for bank lending (the Community Reinvestment Act) is set by the FFIEC against its metro area's family income: look it up in the FFIEC census geocoder.
Source: 2024 Gazetteer and 2020 block assignment files, U.S. Census Bureau · Census reference files
How many people live in Census Tract 208.01?
The 2020-2024 American Community Survey puts Census Tract 208.01's population at 2,643 (±403) in 829 households; the 2020 Census counted 2,622 residents and 903 housing units.
| Measure | Tract 208.01 | Brandon |
|---|---|---|
| Total population | 2,643 ±403 | 25,542 |
| Households | 829 ±159 | 9,269 |
| Average household size | 2.66 ±0.26 | 2.66 |
| Housing units | 872 ±158 | 9,699 |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026); 2020 Census P.L. 94-171 · Check it at data.census.gov
Who lives in Census Tract 208.01?
The median resident of Census Tract 208.01 is 44.9 years old; 17.8% are under 18 and 21.6% are 65 or older. The largest group is non-Hispanic white residents at 71.0%, then non-Hispanic Black residents at 23.6%.
| Measure | Tract 208.01 | Brandon |
|---|---|---|
| Median age | 44.9 ±4.1 | 40.6 |
| Under 18 years | 17.8% ±4.5 pts | 25.2% |
| 65 years and over | 21.6% ±9.0 pts | 17.6% |
| Hispanic or Latino (any race) | 4.3% ±4.0 pts | 1.7% |
| White alone, not Hispanic | 71.0% ±10.0 pts | 69.5% |
| Black or African American alone, not Hispanic | 23.6% ±9.8 pts | 27.1% |
| Asian alone, not Hispanic | 0.0% ±1.7 pts | 0.4% |
| American Indian and Alaska Native alone, not Hispanic | 0.3% ±0.6 pts | 0.3% |
| Native Hawaiian and Other Pacific Islander alone, not Hispanic | 0.0% ±1.7 pts | 0.0% |
| Two or more races, not Hispanic | 0.8% ±1.0 pts | 0.7% |
| Some other race alone, not Hispanic | 0.0% ±1.7 pts | 0.3% |
| Born outside the United States | 3.4% ±3.0 pts | 1.8% |
| Speak a language other than English at home (age 5+) | 6.5% ±5.0 pts | 2.7% |
| Civilian veterans (age 18+) | 10.5% ±5.8 pts | 8.5% |
| With a disability | 17.6% ±6.2 pts | 17.4% |
| No health insurance coverage | 6.1% ±3.5 pts | 5.1% |
| High school graduate or higher (age 25+) | 89.8% ±4.9 pts | 96.4% |
| Bachelor's degree or higher (age 25+) | 33.4% ±6.2 pts | 41.3% |
| Graduate or professional degree (age 25+) | 18.9% ±6.3 pts | 14.1% |
| Lived in the same house a year earlier | 86.4% ±4.9 pts | 86.1% |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profiles DP02, DP05) · Check it at data.census.gov
What do households in Census Tract 208.01 earn?
Half of the 829 households in Census Tract 208.01 earn less than $97,049 a year (±$19,790), against $79,357 across Rankin County: 11th highest of the county's 35 tracts with a reliable estimate.
| Measure | Tract 208.01 | Brandon |
|---|---|---|
| Median household income | $97,049 ±$19,790 | $92,783 |
| Mean household income | $147,352 ±$28,243 | $106,846 |
| Per capita income | $49,798 ±$9,630 | $40,305 |
| People below the poverty line | 2.2% ±1.7 pts | 8.5% |
| Children under 18 below the poverty line | 2.5% ±2.7 pts | 11.5% |
| Households receiving SNAP | 5.2% ±3.6 pts | 6.0% |
| Households with a computer | 97.9% ±1.9 pts | 96.2% |
| Households with a broadband subscription | 95.9% ±3.3 pts | 94.0% |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP03) · Check it at data.census.gov
What does housing cost in Census Tract 208.01?
Owners occupy 87.0% of Census Tract 208.01's occupied homes and renters 13.0%. The median owner-occupied home is valued at $336,600 by its owner (±$54,910). The median renter pays $1,071 a month including utilities.
| Measure | Tract 208.01 | Brandon |
|---|---|---|
| Median home value (owner-occupied) | $336,600 ±$54,910 | $278,900 |
| Median gross rent | $1,071 ±$133 | $1,382 |
| Renters paying 35% or more of income on rent | 32.0% ±24.7 pts | 27.5% |
| Median monthly owner costs, with a mortgage | $2,057 ±$204 | $1,825 |
| Owner-occupied homes | 87.0% ±6.7 pts | 78.3% |
| Renter-occupied homes | 13.0% ±6.7 pts | 21.7% |
| Housing units | 872 ±158 | 9,699 |
| Single-family detached homes | 96.1% ±3.3 pts | 79.8% |
| Mobile homes | 0.0% ±5.0 pts | 0.9% |
| Built 2020 or later | 2.2% ±2.0 pts | 1.3% |
| Built 2010 to 2019 | 7.5% ±3.9 pts | 17.5% |
| Built 1939 or earlier | 0.0% ±5.0 pts | 0.5% |
| Households with no vehicle | 0.0% ±5.3 pts | 0.9% |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP04) · Check it at data.census.gov
How do people in Census Tract 208.01 get to work?
70.2% of Census Tract 208.01's workers drive alone and 15.4% work from home. The average trip to work takes 26.5 minutes.
| Measure | Tract 208.01 | Brandon |
|---|---|---|
| In the labor force (age 16+) | 45.7% ±8.5 pts | 64.5% |
| Unemployment rate | 0.9% ±1.8 pts | 5.2% |
| Drove alone to work | 70.2% ±8.6 pts | 82.9% |
| Carpooled | 11.1% ±5.1 pts | 8.9% |
| Public transportation | 0.0% ±4.3 pts | 0.0% |
| Walked | 2.2% ±2.9 pts | 0.5% |
| Worked from home | 15.4% ±7.2 pts | 7.2% |
| Mean travel time to work | 26.5 min ±6.8 | 27.6 min |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP03) · Check it at data.census.gov
How does Census Tract 208.01 compare with the other tracts in Rankin County?
Among Rankin County's tracts with a reliable estimate, Census Tract 208.01 ranks as shown below (1 = highest).
| Measure | In Rankin County | In Brandon |
|---|---|---|
| Population | 29th of 36 | 6th of 8 |
| Residents per square mile | 18th of 37 | 4th of 8 |
| Median household income | 11th of 35 | 3rd of 7 |
| Per capita income | 7th of 37 | 2nd of 8 |
| Median home value | 4th of 36 | 2nd of 8 |
| Median gross rent | 23rd of 32 | 6th of 7 |
| Bachelor's degree or higher | 16th of 36 | 6th of 8 |
| Median age | 8th of 37 | 2nd of 8 |
| Owner-occupied share | 12th of 35 | 5th of 8 |
The tracts next to it on Rankin County's income ladder
| Tract | Rank | Median household income |
|---|---|---|
| Tract 202.15 | 8th | $100,207±$22,524 · within the margin of this tract |
| Tract 202.16 | 9th | $99,561±$31,061 · within the margin of this tract |
| Tract 210.04 | 10th | $97,500±$17,874 · within the margin of this tract |
| Tract 208.01 | 11th | $97,049±$19,790 |
| Tract 202.09 | 12th | $97,043±$20,404 · within the margin of this tract |
| Tract 202.19 | 13th | $96,179±$20,071 · within the margin of this tract |
| Tract 202.08 | 14th | $92,105±$10,507 · within the margin of this tract |
"Within the margin": the two incomes differ by less than their combined 90% margins, so the survey cannot say which is higher and the ranks between them are not firm.
Source: PlainCities ranks computed from the American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) · How ranks are computed
How reliable are the figures for Census Tract 208.01?
3 of the 18 figures for Census Tract 208.01 on this page carry a coefficient of variation over 40% and are marked with a ring: they come from a small sample, so read them as rough.
A census tract's figures rest on a few hundred sampled households over five years, so its margins are wider than a city's. Two tracts differ only when the gap between them is larger than their combined 90% margin (the square root of the sum of the two squared margins). How to read a margin of error.
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026): margins of error as published · Check it at data.census.gov
How these figures are made: methodology and release checks · reading a margin of error · every state · corrections