City profile · Mississippi · Census ACS 2023

Brandon, MS

Population, income, housing, safety, climate and schools for Brandon - drawn straight from Census ACS, FBI UCR, NOAA, NCES, HUD and FEMA, refreshed on the 2024–2025 release cycle.

25,352
Residents
$93,073
Median income
$255,900
Median home
$1,288
Median rent (state)

Brandon - the verdict

Brandon ranks in the 73rd percentile for household income and the 87th percentile for safety nationally, out of every US city with at least 1,000 residents. Source: Census ACS + FBI UCR.

73rd
percentile, household income
57th
percentile, home value
45th
percentile, median rent
87th
percentile, safety
📝 How we sourced this

Population, income, and housing-cost figures come from the U.S. Census Bureau American Community Survey 5-year estimates (B-series tables). Crime data uses FBI UCR; climate uses NOAA Climate Normals; school counts come from NCES Common Core of Data; permits use the Census Building Permits Survey (BPS). See our methodology page for the full ETL pipeline and OMB / FIPS join keys.

Data Snapshot: Brandon, MS

Census ACS 2023 estimates count 25,352 residents in Brandon, a small city within Mississippi. Median household income here is $93,073 per year, above the median for U.S. cities on this measure, with a poverty rate of 5.1%. Home values in Brandon run a median of $255,900, and the median resident age is 42.5 years. 41.8% of adults here have a bachelor's degree or higher; 58.7% of working-age residents are in the labor force.

In 2024, 91 residential building permits were authorized in Brandon (Growing), up 18% from five years earlier, per Census BPS data. Brandon reports a comparatively low crime rate: FBI UCR reporting places total crime at 463.2 incidents per 100,000 residents, below the national average (voluntary agency reporting, reflects reporting activity, not a definitive danger score).

Living costs in Mississippi run below the national norm: on BEA's 100-equals-national-average cost index, Mississippi scores 87.0 (Well Below Average), per the 2024 Regional Price Parities release. Statewide, HUD pegs Fair Market Rent for a two-bedroom unit at $1,288 monthly. EIA 2023 residential energy data puts Mississippi's average monthly utility costs around $223 (state average). Commute times here average 25.7 minutes, with 82.6% driving alone and 6.3% working from home, per Census ACS commuting data. Natural-hazard exposure scores 85.0 out of 100 on FEMA's National Risk Index (Very High).

Population

25,352 residents

Census ACS 2023 - Mississippi

Median Household Income

$93,073 /yr

Poverty 5.1%

Cost of Living Index (state)

87.0 (US=100)

Well Below Average - BEA RPP 2024, Mississippi average

How does Brandon compare to other US cities?

Here's how Brandon stacks up against the full field of US cities (population 1,000+), computed live from Census and FBI data.

Household income 73% higher than other cities
Home value 57% pricier than other cities
Median rent 45% pricier than other cities
Safety 87% safer than other cities

"Safer than" reflects total crime rate from FBI UCR; the others use Census ACS estimates.

Zoom in to just Mississippi and the picture shifts: Brandon ranks #2 of 56 Mississippi cities by lowest crime rate, a different read than the national percentile above.

How we calculate these percentiles & ranks

Each percentile compares Brandon against every qualifying US city; each in-state rank narrows that to Mississippi only. Full formula and direction notes: methodology.

Mississippi-relative analysis

Median Home Value is Brandon's strongest outlier among Mississippi cities

Among the 348 Mississippi cities PlainCities tracks with reported median home value data, Brandon ranks #16 - the 95th percentile within the state. This is a different, narrower cut than the nationwide percentiles above: it compares Brandon only against its own state's cities, not the full US field.

Median Household Income
#17 of 345
95th percentile in Mississippi
Median Gross Rent
#1 of 395
94th percentile in Mississippi
Median Home Value
#16 of 348
95th percentile in Mississippi
Poverty Rate
#308 of 393
22nd percentile in Mississippi
Bachelor's Degree or Higher
#24 of 394
94th percentile in Mississippi

Ranked by raw value (highest first); a higher rank is not automatically "better" for every measure, see each metric's own context above. This is a comparison within Mississippi only, not a livability score. See the methodology for the source and calculation.

73rdIncome percentile
87thSafety percentile

73rd percentile nationally for median household income · 87th percentile for safety (lower crime rate). Source: Census ACS 2023 / FBI UCR 2023.

Brandon's profile vs. every US city

Income, affordability, and safety percentile

Brandon's percentile rank on 3 favorable-direction measures (income, affordability, safety) vs. every tracked US city -- higher on every axis is more favorable. Not a composite quality score, just the arithmetic mean of the axes shown. 3-axis radar comparing 1 series across Income, Affordability, Safety. IncomeAffordabilitySafety 70 Avg. percentile National median
Brandon's percentile rank on 3 favorable-direction measures (income, affordability, safety) vs. every tracked US city -- higher on every axis is more favorable. Not a composite quality score, just the arithmetic mean of the axes shown.

How Brandon's home value compares nationally

Median home value vs. every US city (population 1,000+)

$255,900 43rd percentile more affordable than 43% of 15,600 US cities

$0–$25,000: 5 US cities (0%). Below this entry. $25,000–$50,000: 54 US cities (0%). Below this entry. $50,000–$75,000: 352 US cities (2%). Below this entry. $75,000–$100,000: 1,086 US cities (7%). Below this entry. $100,000–$125,000: 1,516 US cities (10%). Below this entry. $125,000–$150,000: 1,170 US cities (8%). Below this entry. $150,000–$175,000: 1,278 US cities (8%). Below this entry. $175,000–$200,000: 1,229 US cities (8%). Below this entry. $200,000–$225,000: 1,035 US cities (7%). Below this entry. $225,000–$250,000: 976 US cities (6%). Below this entry. $250,000–$275,000: 754 US cities (5%). This entry sits in this band. $275,000–$300,000: 712 US cities (5%). Above this entry. $300,000–$325,000: 521 US cities (3%). Above this entry. $325,000–$350,000: 526 US cities (3%). Above this entry. $350,000–$375,000: 465 US cities (3%). Above this entry. $375,000–$400,000: 393 US cities (3%). Above this entry. $400,000–$425,000: 317 US cities (2%). Above this entry. $425,000–$450,000: 300 US cities (2%). Above this entry. $450,000–$475,000: 307 US cities (2%). Above this entry. $475,000–$500,000: 250 US cities (2%). Above this entry. $500,000–$525,000: 160 US cities (1%). Above this entry. $525,000–$550,000: 156 US cities (1%). Above this entry. $550,000–$575,000: 172 US cities (1%). Above this entry. $575,000–$600,000: 172 US cities (1%). Above this entry. $600,000–$625,000: 163 US cities (1%). Above this entry. $625,000–$650,000: 167 US cities (1%). Above this entry. $650,000–$675,000: 135 US cities (1%). Above this entry. $675,000–$700,000: 101 US cities (1%). Above this entry. $700,000–$725,000: 95 US cities (1%). Above this entry. $725,000–$750,000: 71 US cities (0%). Above this entry. $750,000–$775,000: 65 US cities (0%). Above this entry. $775,000–$800,000: 70 US cities (0%). Above this entry. $800,000–$825,000: 57 US cities (0%). Above this entry. $825,000–$850,000: 67 US cities (0%). Above this entry. $850,000–$875,000: 60 US cities (0%). Above this entry. $875,000–$900,000: 58 US cities (0%). Above this entry. $900,000–$925,000: 47 US cities (0%). Above this entry. $925,000–$950,000: 37 US cities (0%). Above this entry. $950,000–$975,000: 31 US cities (0%). Above this entry. $975,000–$1,000,000: 470 US cities (3%). Above this entry. $1,000,000–$1,025,000: 0 US cities (0%). Above this entry. Brandon $0 $1,025,000 every US city, bucketed by value

Each bar is a $25K-wide band; taller bars hold more US cities. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau ACS 5-Year Estimates · 2023

Income distribution context

Household income distribution - Brandon, MS Brandon, MS's reported median household income shown against the U.S. national quintile-share pattern (not Brandon, MS-specific quintile data). The Lorenz curve traces the national cumulative income share against cumulative population share, perfect equality is the diagonal; observed inequality bows below. $ Household Income Distribution Brandon, MS median $93,073/yr, vs. U.S. national quintile pattern QUINTILE SHARE OF AGGREGATE INCOME Lowest 20% 3.4% Second 20% 9.2% Middle 20% 15.1% Fourth 20% 23.2% Top 20% 49.1% LORENZ CURVE cumulative income vs. population 100% 0% 100% pop. 0%
Brandon, MS's median household income (Census ACS 5-year estimate) plotted against the U.S. national income-quintile distribution pattern for context; the quintile shares and Lorenz curve are national figures, not computed specifically for Brandon, MS. Diagonal = perfect equality.

Key socioeconomic indicators

Bachelor's degree or higher (adults 25+) 41.8%

Census ACS S1501, educational attainment

Poverty rate (households below FPL) 5.1%

Census ACS S1701, poverty status

Labor force participation (adults 16+) 58.7%

Census ACS S2301, share of working-age residents in the labor force

Population
25,352
Median Income
$93,073
Median Home Value
$255,900
Median Age
42.5
Poverty Rate
5.1%
Labor force participation
58.7%
Bachelor's Degree+
41.8%

Safety & Crime

Total Crime Rate
463.2
per 100,000 residents
Violent Crime
88.8
per 100,000 residents
Property Crime
374.4
per 100,000 residents

Reflects incidents reported to the FBI's Uniform Crime Reporting program — agency participation is voluntary and reporting completeness varies by jurisdiction and year, so this reflects reporting activity, not a definitive danger score. Not adjusted for tourism, commuter, or daytime population.

Schools

Total Schools
10
Public schools in this city

Population Change

Annual U.S. Census Bureau Population Estimates Program (PEP) estimates, 2020–2025

See the fastest-growing cities →
25,000 residents25,500 residents26,000 residents26,500 residents 202020212022202320242025 25,144 residents 26,122 residents ▲ +3.9%
Brandon's Census PEP population estimates, 2020–2025.

Housing Supply

Census Bureau Building Permits Survey (BPS) - annual residential permits authorized

🏗️ Growing
Total Permits (2024)
91
housing units authorized
Single-Family
91
detached homes
Multifamily
0
apartments & condos
Supply Intensity
3.6
permits per 1,000 residents

5-Year Permit Trend (2019–2024)

Year Total
2019 77
2020 109
2021 67
2022 45
2023 55
2024 91

Permit volume increased 18% from 2019 to 2024.

Commute Patterns

How workers travel to work, Census ACS 2023

Average Commute Time
25.7 minutes
Drive Alone
82.6%
Carpool
9.9%
Public Transit
0.0%
Walk
0.4%
Work from Home
6.3%
Other
0.8%

Based on 11,605 workers 16 and over.

Monthly Utility Costs

State-average estimates for Mississippi - EIA 2023 residential energy data

Electricity
$135
avg/month
Natural Gas
$50
avg/month
Water & Sewer
$38
avg/month
Total Utilities
$223
estimated/month

Estimates reflect Mississippi state averages. Actual costs vary by home size, usage, and local rates. Source: U.S. Energy Information Administration (EIA) 2023.

Living Costs & Risk

Cost of living is a Mississippi state average from BEA; rent and hazard risk are county-level figures from HUD and FEMA for the county Brandon sits in

Cost of Living Index
87.0
Well Below Average
US average = 100 · BEA RPP 2024
Typical 2-BR Rent
$1,288/mo
HUD Fair Market Rent
County-level FMR estimate
Natural Hazard Risk
85.0 / 100
Very High
FEMA NRI composite score (county)

Similar Cities in Mississippi

Starkville
25,611 people
Oxford
26,086 people
Ridgeland
24,548 people
Horn Lake
26,622 people
Columbus
23,616 people
Clinton
27,418 people

Cities of a Similar Size Nationwide

Population-matched peers from other states, closest to Brandon's 25,352 residents (Census ACS 5-Year 2023).

Ottumwa, IA
25,352 people
Denison, TX
25,347 people
Corsicana, TX
25,344 people
De Pere, WI
25,368 people
Caledonia, WI
25,292 people
Sugar Hill, GA
25,285 people

Cities with a Similar Household Income Nationwide

Median-household-income-matched peers from other states, closest to Brandon's $93,073 (Census ACS 5-Year 2023, table B19013).

Newfield, NY
$93,079 median income
Danville, IN
$93,080 median income
Santa Clara, UT
$93,083 median income
Hudson Bend, TX
$93,086 median income
Mount Kisco, NY
$93,057 median income
Salisbury, MA
$93,052 median income

Race & Ethnicity Composition

Race and ethnicity - Brandon, MS Race categories sum to one hundred percent per Census methodology. Hispanic or Latino is shown separately as an ethnicity overlay; it cuts across all race categories per OMB Directive 15. Race & Ethnicity Composition Brandon, MS - Census ACS, OMB race + ethnicity categories RACE, sums to 100% 74.7% 22.8% ETHNICITY, Hispanic or Latino (any race) 2.2% White 74.7% Black or African American 22.8% Asian 0.1% American Indian 0.1% Native Hawaiian 0.0% Some other race 0.7% Two or more races 1.6% Per OMB Directive 15: Hispanic/Latino ethnicity is reported separately from the race categories.
Race categories sum to 100%. Hispanic or Latino ethnicity is reported separately and cuts across race per Census/OMB methodology.

City-level race and ethnicity, Census ACS 5-year 2023 (tables B02001, B03001), OMB Directive 15 categories.

How Brandon compares to nearby Mississippi cities

Population + median household income, sourced from Census Bureau ACS 5-year B01001 (population) and B19013 (median household income).

City Population Median Household Income
Brandon (this city) 25,352 $93,073
Starkville 25,611 $39,751
Oxford 26,086 $59,901
Ridgeland 24,548 $63,470
Census ACS 5-year FIPS MS FBI UCR NCES CCD Census BPS 2024 OMB Bulletin 23-01

What do people ask about Brandon, MS?

What is the population of Brandon, MS? +

Brandon, MS has a population of 25,352 according to U.S. Census Bureau ACS 2023 estimates.

What is the median household income in Brandon, MS? +

Median annual household income in Brandon runs $93,073, based on Census ACS 2023 data.

What is the cost of living in Brandon? +

BEA does not publish a city-level cost-of-living figure for Brandon; the closest available measure is the Mississippi state average, a cost of living index of 87.0 (U.S. average = 100), rated "Well Below Average" based on BEA Regional Price Parities 2024 data. Costs within Mississippi vary by metro area.

Is Brandon, MS safe? +

Brandon has a total crime rate of 463.2 per 100,000 residents, which is below the national average. This reflects incidents reported to the FBI UCR program, not a definitive safety score -- agency reporting is voluntary and completeness varies by jurisdiction.

What is the median home value in Brandon, MS? +

Brandon's median home value sits at $255,900, according to Census ACS 2023 estimates.

Source: U.S. Census Bureau ACS 5-Year 2023, FBI UCR, NCES CCD, Census BPS 2024, Census ACS B08301/B08136, U.S. Energy Information Administration (EIA) 2023, BEA Regional Price Parities 2024, HUD Fair Market Rents 2026, FEMA National Risk Index.

Read our methodology - how this data is sourced, computed, and verified.

Primary sources: Census ACS, FBI UCR, NOAA Climate Normals, NCES.

Citation & verification links Data sourced from the U.S. Census Bureau. See our methodology for details. Retrieved and formatted by PlainCities

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Every figure on PlainCities is rendered directly from Census ACS source data, no number is typed in by an editor. This page draws directly on Census ACS source data, no figure is typed in by an editor. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error.