Census tract · Gaston County
Census Tract 301.04, Gaston County, North Carolina
Census Tract 301.04, GEOID 37071030104, in Gaston County, North Carolina, partly within Mount Holly. 2,661 residents in the ACS 2020-2024 5-year estimates (±339); the 2020 Census counted 2,307.
Residents, 2020-2024
2,661
±339 (90% margin)
2020 Census count: 2,307
Median household income
$118,333
±$15,966 (90% margin)
Gaston County: $67,478
Median home value
$566,100
±$38,668 (90% margin)
Gaston County: $266,000
Median gross rent
$1,346
±$250 (90% margin)
Gaston County: $1,153
Where is Census Tract 301.04?
Census Tract 301.04 is one of 85 census tracts in Gaston County, North Carolina. It covers 7.21 square miles of land, 320 residents per square mile in 2020. Its GEOID, 37071030104, names it uniquely (how tract numbers and GEOIDs work).
| Place | Share of the tract |
|---|---|
| Mount Holly | 25% |
5 census tracts border Census Tract 301.04: Tract 301.03 ($49,444), Tract 301.06 ($85,000), Tract 711.02 in Lincoln County ($125,053), Tract 61.03 in Mecklenburg County ($80,995) and Tract 62.22 in Mecklenburg County ($150,954). The figure in brackets is each tract's median household income.
Whether a tract counts as low- or moderate-income for bank lending (the Community Reinvestment Act) is set by the FFIEC against its metro area's family income: look it up in the FFIEC census geocoder.
Source: 2024 Gazetteer and 2020 block assignment files, U.S. Census Bureau · Census reference files
How many people live in Census Tract 301.04?
The 2020-2024 American Community Survey puts Census Tract 301.04's population at 2,661 (±339) in 1,044 households; the 2020 Census counted 2,307 residents and 999 housing units.
| Measure | Tract 301.04 | Gaston County |
|---|---|---|
| Total population | 2,661 ±339 | 234,881 |
| Households | 1,044 ±127 | 93,576 |
| Average household size | 2.55 ±0.19 | 2.48 |
| Housing units | 1,198 ±127 | 101,671 |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026); 2020 Census P.L. 94-171 · Check it at data.census.gov
Who lives in Census Tract 301.04?
The median resident of Census Tract 301.04 is 45.4 years old; 22.5% are under 18 and 20.2% are 65 or older. The largest group is non-Hispanic white residents at 83.4%, then non-Hispanic residents of some other race at 5.5%. 8.3% of residents were born outside the United States.
| Measure | Tract 301.04 | Gaston County |
|---|---|---|
| Median age | 45.4 ±4.2 | 39.1 |
| Under 18 years | 22.5% ±3.5 pts | 22.4% |
| 65 years and over | 20.2% ±3.2 pts | 16.5% |
| Hispanic or Latino (any race) | 4.5% ±4.3 pts | 9.9% |
| White alone, not Hispanic | 83.4% ±7.5 pts | 66.4% |
| Black or African American alone, not Hispanic | 0.7% ±0.8 pts | 17.1% |
| Asian alone, not Hispanic | 4.5% ±3.6 pts | 1.6% |
| American Indian and Alaska Native alone, not Hispanic | 0.2% ±0.4 pts | 0.1% |
| Native Hawaiian and Other Pacific Islander alone, not Hispanic | 0.0% ±1.6 pts | 0.0% |
| Two or more races, not Hispanic | 1.2% ±1.4 pts | 4.2% |
| Some other race alone, not Hispanic | 5.5% ±5.0 pts | 0.6% |
| Born outside the United States | 8.3% ±5.3 pts | 6.4% |
| Speak a language other than English at home (age 5+) | 9.2% ±5.6 pts | 10.0% |
| Civilian veterans (age 18+) | 9.5% ±4.5 pts | 6.7% |
| With a disability | 10.3% ±3.5 pts | 14.5% |
| No health insurance coverage | 12.1% ±5.8 pts | 10.7% |
| High school graduate or higher (age 25+) | 90.5% ±4.6 pts | 88.3% |
| Bachelor's degree or higher (age 25+) | 48.9% ±7.7 pts | 26.5% |
| Graduate or professional degree (age 25+) | 17.2% ±6.3 pts | 8.4% |
| Lived in the same house a year earlier | 89.7% ±4.9 pts | 89.8% |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profiles DP02, DP05) · Check it at data.census.gov
What do households in Census Tract 301.04 earn?
Half of the 1,044 households in Census Tract 301.04 earn less than $118,333 a year (±$15,966), against $67,478 across Gaston County: 9th highest of the county's 81 tracts with a reliable estimate.
| Measure | Tract 301.04 | Gaston County |
|---|---|---|
| Median household income | $118,333 ±$15,966 | $67,478 |
| Mean household income | $173,137 ±$35,129 | $91,074 |
| Per capita income | $68,292 ±$13,853 | $37,058 |
| People below the poverty line | 4.8% ±3.8 pts | 13.5% |
| Children under 18 below the poverty line | 4.5% ±6.2 pts | 18.4% |
| Households receiving SNAP | 5.8% ±4.9 pts | 16.1% |
| Households with a computer | 95.5% ±4.2 pts | 94.2% |
| Households with a broadband subscription | 92.5% ±5.5 pts | 89.0% |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP03) · Check it at data.census.gov
What does housing cost in Census Tract 301.04?
Owners occupy 90.9% of Census Tract 301.04's occupied homes and renters 9.1%. The median owner-occupied home is valued at $566,100 by its owner (±$38,668). The median renter pays $1,346 a month including utilities, and 83.2% of renters pay 35% or more of their income on rent.
| Measure | Tract 301.04 | Gaston County |
|---|---|---|
| Median home value (owner-occupied) | $566,100 ±$38,668 | $266,000 |
| Median gross rent | $1,346 ±$250 | $1,153 |
| Renters paying 35% or more of income on rent | 83.2% ±19.6 pts | 40.8% |
| Median monthly owner costs, with a mortgage | $2,616 ±$190 | $1,493 |
| Owner-occupied homes | 90.9% ±5.8 pts | 66.8% |
| Renter-occupied homes | 9.1% ±5.8 pts | 33.2% |
| Housing units | 1,198 ±127 | 101,671 |
| Single-family detached homes | 92.3% ±4.9 pts | 73.4% |
| Mobile homes | 7.5% ±4.9 pts | 8.6% |
| Built 2020 or later | 13.1% ±4.4 pts | 2.8% |
| Built 2010 to 2019 | 21.1% ±5.7 pts | 10.7% |
| Built 1939 or earlier | 0.8% ±1.2 pts | 7.7% |
| Households with no vehicle | 2.1% ±2.5 pts | 5.1% |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP04) · Check it at data.census.gov
How do people in Census Tract 301.04 get to work?
68.5% of Census Tract 301.04's workers drive alone and 29.8% work from home. The average trip to work takes 32.4 minutes.
| Measure | Tract 301.04 | Gaston County |
|---|---|---|
| In the labor force (age 16+) | 53.6% ±5.8 pts | 62.6% |
| Unemployment rate | 4.1% ±5.9 pts | 4.8% |
| Drove alone to work | 68.5% ±8.6 pts | 76.7% |
| Carpooled | 1.8% ±2.0 pts | 8.7% |
| Public transportation | 0.0% ±3.9 pts | 0.4% |
| Walked | 0.0% ±3.9 pts | 0.9% |
| Worked from home | 29.8% ±8.5 pts | 12.4% |
| Mean travel time to work | 32.4 min ±3.3 | 27.0 min |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP03) · Check it at data.census.gov
How does Census Tract 301.04 compare with the other tracts in Gaston County?
Among Gaston County's tracts with a reliable estimate, Census Tract 301.04 ranks as shown below (1 = highest).
| Measure | In Gaston County |
|---|---|
| Population | 47th of 85 |
| Residents per square mile | 68th of 85 |
| Median household income | 9th of 81 |
| Per capita income | 3rd of 85 |
| Median home value | 1st of 84 |
| Median gross rent | 18th of 76 |
| Bachelor's degree or higher | 9th of 82 |
| Median age | 18th of 85 |
| Owner-occupied share | 10th of 84 |
The tracts next to it on Gaston County's income ladder
| Tract | Rank | Median household income |
|---|---|---|
| Tract 333.13 | 6th | $128,446±$29,009 · within the margin of this tract |
| Tract 325.07 | 7th | $122,422±$30,352 · within the margin of this tract |
| Tract 324.06 | 8th | $118,773±$20,037 · within the margin of this tract |
| Tract 301.04 | 9th | $118,333±$15,966 |
| Tract 333.12 | 10th | $117,250±$21,127 · within the margin of this tract |
| Tract 333.03 | 11th | $116,324±$13,348 · within the margin of this tract |
| Tract 333.06 | 12th | $106,650±$14,783 · within the margin of this tract |
"Within the margin": the two incomes differ by less than their combined 90% margins, so the survey cannot say which is higher and the ranks between them are not firm.
Source: PlainCities ranks computed from the American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) · How ranks are computed
How reliable are the figures for Census Tract 301.04?
4 of the 18 figures for Census Tract 301.04 on this page carry a coefficient of variation over 40% and are marked with a ring: they come from a small sample, so read them as rough.
A census tract's figures rest on a few hundred sampled households over five years, so its margins are wider than a city's. Two tracts differ only when the gap between them is larger than their combined 90% margin (the square root of the sum of the two squared margins). How to read a margin of error.
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026): margins of error as published · Check it at data.census.gov
How these figures are made: methodology and release checks · reading a margin of error · every state · corrections