Census tract · Oneida County
Census Tract 9706.04, Oneida County, Wisconsin
Census Tract 9706.04, GEOID 55085970604, in Oneida County, Wisconsin, mostly within Newbold (town) (54% of its census blocks). 1,971 residents in the ACS 2020-2024 5-year estimates (±236); the 2020 Census counted 1,842.
Residents, 2020-2024
1,971
±236 (90% margin)
2020 Census count: 1,842
Median household income
$63,824
±$13,097 (90% margin)
Oneida County: $69,371
Median home value
$285,000
±$38,039 (90% margin)
Oneida County: $238,400
Median gross rent
$904
±$393 (90% margin)
Oneida County: $885
Where is Census Tract 9706.04?
Census Tract 9706.04 is one of 16 census tracts in Oneida County, Wisconsin. It covers 106.80 square miles of land, 17 residents per square mile in 2020. Its GEOID, 55085970604, names it uniquely (how tract numbers and GEOIDs work).
| Place | Share of the tract |
|---|---|
| Newbold (town) | 54% |
| Sugar Camp (town) | 39% |
| Lake Tomahawk (town) | 3% |
| Pine Lake (town) | 2% |
| Woodruff (town) | 2% |
8 census tracts border Census Tract 9706.04: Tract 9701.04 ($78,787), Tract 9706.01 ($85,250), Tract 9706.03 ($77,639), Tract 9708 ($69,516), Tract 9709 ($82,546), Tract 9505.01 in Vilas County ($68,512), Tract 9505.02 in Vilas County ($72,625) and Tract 9507 in Vilas County ($62,340). The figure in brackets is each tract's median household income.
Whether a tract counts as low- or moderate-income for bank lending (the Community Reinvestment Act) is set by the FFIEC against its metro area's family income: look it up in the FFIEC census geocoder.
Source: 2024 Gazetteer and 2020 block assignment files, U.S. Census Bureau · Census reference files
How many people live in Census Tract 9706.04?
The 2020-2024 American Community Survey puts Census Tract 9706.04's population at 1,971 (±236) in 892 households; the 2020 Census counted 1,842 residents and 2,055 housing units.
| Measure | Tract 9706.04 | Newbold (town) |
|---|---|---|
| Total population | 1,971 ±236 | 2,866 |
| Households | 892 ±114 | 1,343 |
| Average household size | 2.21 ±0.20 | 2.13 |
| Housing units | 2,279 ±140 | 2,596 |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026); 2020 Census P.L. 94-171 · Check it at data.census.gov
Who lives in Census Tract 9706.04?
The median resident of Census Tract 9706.04 is 56.5 years old; 15.8% are under 18 and 33.4% are 65 or older. The largest group is non-Hispanic white residents at 95.8%, then non-Hispanic residents of two or more races at 3.2%.
| Measure | Tract 9706.04 | Newbold (town) |
|---|---|---|
| Median age | 56.5 ±4.9 | 56.4 |
| Under 18 years | 15.8% ±4.7 pts | 15.6% |
| 65 years and over | 33.4% ±5.0 pts | 30.5% |
| Hispanic or Latino (any race) | 0.9% ±0.9 pts | 0.7% |
| White alone, not Hispanic | 95.8% ±3.1 pts | 98.0% |
| Black or African American alone, not Hispanic | 0.0% ±1.1 pts | 0.0% |
| Asian alone, not Hispanic | 0.1% ±0.2 pts | 0.0% |
| American Indian and Alaska Native alone, not Hispanic | 0.0% ±1.1 pts | 0.0% |
| Native Hawaiian and Other Pacific Islander alone, not Hispanic | 0.0% ±1.1 pts | 0.0% |
| Two or more races, not Hispanic | 3.2% ±2.9 pts | 1.4% |
| Some other race alone, not Hispanic | 0.0% ±1.1 pts | 0.0% |
| Born outside the United States | 0.8% ±0.8 pts | 1.2% |
| Speak a language other than English at home (age 5+) | 1.6% ±1.0 pts | 2.2% |
| Civilian veterans (age 18+) | 5.2% ±2.1 pts | 7.7% |
| With a disability | 12.6% ±3.8 pts | 11.5% |
| No health insurance coverage | 6.4% ±3.9 pts | 3.3% |
| High school graduate or higher (age 25+) | 95.5% ±2.7 pts | 95.6% |
| Bachelor's degree or higher (age 25+) | 29.9% ±4.5 pts | 36.9% |
| Graduate or professional degree (age 25+) | 8.4% ±2.7 pts | 8.3% |
| Lived in the same house a year earlier | 94.4% ±2.1 pts | 92.2% |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profiles DP02, DP05) · Check it at data.census.gov
What do households in Census Tract 9706.04 earn?
Half of the 892 households in Census Tract 9706.04 earn less than $63,824 a year (±$13,097), against $69,371 across Oneida County: 13th highest of the county's 16 tracts with a reliable estimate. 7.8% of residents live below the poverty line.
| Measure | Tract 9706.04 | Newbold (town) |
|---|---|---|
| Median household income | $63,824 ±$13,097 | $75,847 |
| Mean household income | $91,567 ±$17,443 | $97,074 |
| Per capita income | $39,663 ±$7,160 | $44,714 |
| People below the poverty line | 7.8% ±4.0 pts | 5.0% |
| Children under 18 below the poverty line | 1.0% ±1.6 pts | 0.0% |
| Households receiving SNAP | 4.0% ±2.3 pts | 1.4% |
| Households with a computer | 95.0% ±2.4 pts | 95.7% |
| Households with a broadband subscription | 88.6% ±3.8 pts | 90.2% |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP03) · Check it at data.census.gov
What does housing cost in Census Tract 9706.04?
Owners occupy 93.4% of Census Tract 9706.04's occupied homes and renters 6.6%. The median owner-occupied home is valued at $285,000 by its owner (±$38,039). The median renter pays $904 a month including utilities.
| Measure | Tract 9706.04 | Newbold (town) |
|---|---|---|
| Median home value (owner-occupied) | $285,000 ±$38,039 | $274,000 |
| Median gross rent | $904 ±$393 | not published |
| Renters paying 35% or more of income on rent | 5.7% ±11.8 pts | 0.0% |
| Median monthly owner costs, with a mortgage | $1,559 ±$117 | $1,477 |
| Owner-occupied homes | 93.4% ±4.6 pts | 97.6% |
| Renter-occupied homes | 6.6% ±4.6 pts | 2.4% |
| Housing units | 2,279 ±140 | 2,596 |
| Single-family detached homes | 88.9% ±4.6 pts | 89.4% |
| Mobile homes | 9.2% ±4.3 pts | 9.1% |
| Built 2020 or later | 1.2% ±0.7 pts | 0.9% |
| Built 2010 to 2019 | 2.6% ±1.4 pts | 2.2% |
| Built 1939 or earlier | 6.1% ±2.8 pts | 2.9% |
| Households with no vehicle | 0.4% ±0.6 pts | 2.0% |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP04) · Check it at data.census.gov
How do people in Census Tract 9706.04 get to work?
81.0% of Census Tract 9706.04's workers drive alone and 6.7% work from home. The average trip to work takes 24.4 minutes.
| Measure | Tract 9706.04 | Newbold (town) |
|---|---|---|
| In the labor force (age 16+) | 50.3% ±5.1 pts | 53.6% |
| Unemployment rate | 1.9% ±1.4 pts | 0.2% |
| Drove alone to work | 81.0% ±4.8 pts | 72.7% |
| Carpooled | 4.9% ±2.6 pts | 8.0% |
| Public transportation | 0.0% ±2.7 pts | 0.0% |
| Walked | 4.2% ±3.3 pts | 2.1% |
| Worked from home | 6.7% ±3.2 pts | 12.7% |
| Mean travel time to work | 24.4 min ±4.1 | 21.3 min |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP03) · Check it at data.census.gov
How does Census Tract 9706.04 compare with the other tracts in Oneida County?
Among Oneida County's tracts with a reliable estimate, Census Tract 9706.04 ranks as shown below (1 = highest).
| Measure | In Oneida County |
|---|---|
| Population | 11th of 16 |
| Residents per square mile | 13th of 16 |
| Median household income | 13th of 16 |
| Per capita income | 13th of 16 |
| Median home value | 5th of 16 |
| Median gross rent | 7th of 16 |
| Poverty rate | 6th of 12 |
| Bachelor's degree or higher | 9th of 16 |
| Median age | 6th of 16 |
| Owner-occupied share | 4th of 16 |
The tracts next to it on Oneida County's income ladder
| Tract | Rank | Median household income |
|---|---|---|
| Tract 9710.02 | 10th | $69,565±$5,381 · within the margin of this tract |
| Tract 9708 | 11th | $69,516±$11,645 · within the margin of this tract |
| Tract 9704 | 12th | $68,333±$12,922 · within the margin of this tract |
| Tract 9706.04 | 13th | $63,824±$13,097 |
| Tract 9701.03 | 14th | $57,946±$10,077 · within the margin of this tract |
| Tract 9714 | 15th | $56,250±$4,860 · within the margin of this tract |
| Tract 9715 | 16th | $50,399±$14,162 · within the margin of this tract |
"Within the margin": the two incomes differ by less than their combined 90% margins, so the survey cannot say which is higher and the ranks between them are not firm.
Source: PlainCities ranks computed from the American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) · How ranks are computed
How reliable are the figures for Census Tract 9706.04?
3 of the 18 figures for Census Tract 9706.04 on this page carry a coefficient of variation over 40% and are marked with a ring: they come from a small sample, so read them as rough.
A census tract's figures rest on a few hundred sampled households over five years, so its margins are wider than a city's. Two tracts differ only when the gap between them is larger than their combined 90% margin (the square root of the sum of the two squared margins). How to read a margin of error.
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026): margins of error as published · Check it at data.census.gov
How these figures are made: methodology and release checks · reading a margin of error · every state · corrections