Village · Wisconsin
Auburndale, Wisconsin
Auburndale, village, in Wood County, Wisconsin. Auburndale had 724 residents on July 1, 2025 by the Census Bureau's estimate, up 3.4% since 2020; the 2020 Census counted 702 and the ACS 2020-2024 5-year estimates put it at 837 (±239). GEOID 5503775.
Residents, July 2025 estimate
724
Census Bureau estimate (no margin published)
2020 Census count: 702 · ACS 2020-2024: 837 ±239
Median household income
$83,133
±$6,418 (90% margin)
Wisconsin: $77,485
Median home value
$212,700
±$22,030 (90% margin)
Wisconsin: $266,500
Median gross rent
$683
±$83 (90% margin)
Wisconsin: $1,087
Where is Auburndale and what county is it in?
Auburndale is a village in Wood County, Wisconsin. It covers 2.1 square miles of land, 339 residents per square mile in 2020.
Auburndale is in the Wisconsin Rapids-Marshfield, WI micropolitan statistical area (Census Bureau delineation, July 2023).
Source: 2024 Gazetteer and 2020 place-by-county files, U.S. Census Bureau · Census reference files
How many people live in Auburndale, and is it growing?
The Census Bureau estimates that 724 people lived in Auburndale on July 1, 2025, up 3.4% since 2020, faster than Wisconsin (+1.3%). The 2020 Census counted 702 residents. The 2020-2024 American Community Survey, a five-year sample, puts the population at 837 (±239).
| Measure | Auburndale | Wood County | Change since 2015-2019 |
|---|---|---|---|
| Total population | 837 ±239 | 74,004 | no clear change |
| Households | 350 ±135 | 32,253 | no clear change |
| Average household size | 2.39 ±0.37 | 2.26 | no clear change |
| Housing units | 385 ±134 | 34,755 | no clear change |
Auburndale's population since 2000
From 738 in 2000 to 724 in 2025: down 1.9%. The 2000, 2010 and 2020 figures are census counts, each for Auburndale as it was drawn that year: a place that annexed land, or a community that has since incorporated, covered a different area then. The 2005 figure is the Census Bureau's intercensal estimate, revised to fit the 2000 and 2010 counts and drawn on 2010 boundaries; 2015 and 2025 are July 1 estimates made from the census before them.
Source: The 2000, 2010 and 2020 Census counts and the Census Bureau's population estimates (intercensal 2000-2010, Vintage 2020, Vintage 2025) · Census population estimates
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026); Census PEP Vintage 2025 (SUB-EST2025, CO-EST2025); 2020 Census P.L. 94-171 · Check it at data.census.gov
Who lives in Auburndale?
The median resident of Auburndale is 51.1 years old; 21.3% are under 18 and 29.3% are 65 or older. The largest group is non-Hispanic white residents at 89.8%, then Hispanic or Latino residents (of any race) at 9.9%.
| Measure | Auburndale | Wood County | Change since 2015-2019 |
|---|---|---|---|
| Median age | 51.1 ±16.2 | 43.8 | no clear change |
| Under 18 years | 21.3% ±6.9 pts | 21.4% | – |
| 65 years and over | 29.3% ±19.0 pts | 21.8% | – |
| Male | 49.1% ±5.5 pts | 49.9% | – |
| Hispanic or Latino (any race) | 9.9% ±9.7 pts | 3.7% | – |
| White alone, not Hispanic | 89.8% ±9.7 pts | 90.2% | no clear change |
| Black or African American alone, not Hispanic | 0.0% ±2.6 pts | 0.6% | – |
| Asian alone, not Hispanic | 0.1% ±0.3 pts | 1.7% | – |
| American Indian and Alaska Native alone, not Hispanic | 0.1% ±0.5 pts | 0.2% | – |
| Native Hawaiian and Other Pacific Islander alone, not Hispanic | 0.0% ±2.6 pts | 0.0% | – |
| Two or more races, not Hispanic | 0.0% ±2.6 pts | 3.1% | – |
| Some other race alone, not Hispanic | 0.0% ±2.6 pts | 0.3% | – |
| Born outside the United States | 7.9% ±9.3 pts | 2.2% | – |
| Speak a language other than English at home (age 5+) | 7.3% ±7.6 pts | 3.8% | – |
| Civilian veterans (age 18+) | 5.3% ±2.7 pts | 8.4% | – |
| With a disability | 29.2% ±19.1 pts | 14.9% | – |
| No health insurance coverage | 7.8% ±9.2 pts | 4.5% | – |
| High school graduate or higher (age 25+) | 94.2% ±3.8 pts | 94.5% | – |
| Bachelor's degree or higher (age 25+) | 10.7% ±4.5 pts | 21.4% | −12.2 pts |
| Graduate or professional degree (age 25+) | 2.9% ±1.9 pts | 6.5% | – |
| Lived in the same house a year earlier | 87.1% ±10.2 pts | 88.7% | – |
| Moved from another state in the past year | 0.9% ±1.4 pts | 1.4% | – |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profiles DP02, DP05) · Check it at data.census.gov
What do households in Auburndale earn?
Half of Auburndale's 350 households earn less than $83,133 a year (±$6,418), against $67,989 in Wood County and $77,485 in Wisconsin. In 2015-2019 it was $69,227 in 2024 dollars; the margins of error cannot tell the two periods apart.
| Measure | Auburndale | Wood County | Change since 2015-2019 |
|---|---|---|---|
| Median household income | $83,133 ±$6,418 | $67,989 | no clear change |
| Mean household income | $85,224 ±$10,249 | $86,117 | – |
| Per capita income | $35,708 ±$6,785 | $37,943 | no clear change |
| People below the poverty line | 9.6% ±9.1 pts | 10.8% | – |
| Children under 18 below the poverty line | 15.8% ±20.3 pts | 11.5% | – |
| Households receiving SNAP | 3.7% ±2.5 pts | 13.2% | – |
| Households with a computer | 94.9% ±5.2 pts | 93.3% | – |
| Households with a broadband subscription | 86.6% ±9.7 pts | 89.8% | – |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP03) · Check it at data.census.gov
What does housing cost in Auburndale?
Owners occupy 78.6% of Auburndale's occupied homes and renters 21.4%. The median owner-occupied home is valued at $212,700 by its owner (±$22,030). The median renter pays $683 a month including utilities.
| Measure | Auburndale | Wood County | Change since 2015-2019 |
|---|---|---|---|
| Median home value (owner-occupied) | $212,700 ±$22,030 | $175,600 | no clear change |
| Median gross rent | $683 ±$83 | $856 | no clear change |
| Renters paying 35% or more of income on rent | 5.4% ±7.8 pts | 30.2% | – |
| Median monthly owner costs, with a mortgage | $1,207 ±$115 | $1,331 | – |
| Owner-occupied homes | 78.6% ±11.6 pts | 72.6% | no clear change |
| Renter-occupied homes | 21.4% ±11.6 pts | 27.4% | – |
| Housing units | 385 ±134 | 34,755 | no clear change |
| Homeowner vacancy rate | 0.0% ±7.9 pts | 0.3% | – |
| Rental vacancy rate | 7.4% ±11.4 pts | 5.4% | – |
| Single-family detached homes | 82.1% ±8.5 pts | 73.2% | – |
| Mobile homes | 6.8% ±5.0 pts | 4.5% | – |
| Built 2020 or later | 0.0% ±5.7 pts | 1.2% | – |
| Built 2010 to 2019 | 2.9% ±2.9 pts | 5.5% | – |
| Built 1939 or earlier | 5.7% ±4.0 pts | 17.5% | – |
| Households with no vehicle | 5.1% ±5.2 pts | 5.5% | – |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP04) · Check it at data.census.gov
How many new homes is Auburndale building?
Builders took permits for 0 new housing units in Auburndale in 2025 (0 in single-family houses), 0.0 per 1,000 residents against 4.3 across Wisconsin.
Counts of units in permits a local office issued; not every permitted unit is built. A year marked with months was reported for part of the year.
Source: Building Permits Survey, annual place files 2019-2025, U.S. Census Bureau · Census Building Permits Survey
How do people in Auburndale work and get to work?
73.2% of Auburndale's workers drive alone and 8.5% work from home. The average trip to work takes 19.0 minutes.
| Measure | Auburndale | Wood County | Change since 2015-2019 |
|---|---|---|---|
| In the labor force (age 16+) | 56.3% ±19.4 pts | 61.9% | – |
| Unemployment rate | 3.7% ±3.9 pts | 4.0% | – |
| Drove alone to work | 73.2% ±7.5 pts | 77.4% | – |
| Carpooled | 6.8% ±5.1 pts | 8.3% | – |
| Public transportation | 0.0% ±6.2 pts | 0.2% | – |
| Walked | 3.1% ±2.6 pts | 2.2% | – |
| Worked from home | 8.5% ±3.6 pts | 10.1% | no clear change |
| Mean travel time to work | 19.0 min ±2.2 | 20.7 min | no clear change |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP03) · Check it at data.census.gov
What census tracts are in Auburndale?
No census tract lies mostly in Auburndale; 1 tract reaches into it (2020 census blocks).
| Tract | Residents, 2020-2024 | Median household income |
|---|---|---|
| Tract 101Wood County | 4,887 | $83,610 |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026); 2020 block assignment files (tract share = share of the tract's census blocks in Auburndale) · Census block assignment files
How does Auburndale compare with other places in Wisconsin?
By the Census Bureau's July 2025 estimates, Auburndale is the 11,675th-most populous of the 19,476 U.S. incorporated places that have one and the 421st-most populous of 608 in Wisconsin.
Auburndale is not ranked by income or the other survey measures: those rankings include places of 1,000 or more residents (2020 Census) with a reliable estimate.
| Measure | Rank | Of |
|---|---|---|
| Population, July 2025 estimate | 421st | 608 |
Auburndale's figures with every place in Wisconsin (CSV)
Every place in Wisconsin, sortable · Compare Auburndale with other places
Source: PlainCities ranks computed from the American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) and PEP Vintage 2025 · How ranks are computed
How reliable are the figures for Auburndale?
26 of the 57 figures for Auburndale on this page carry a coefficient of variation over 40% and are marked with a ring: they come from a small sample, so read them as rough.
The American Community Survey samples about one household in eight over five years, so every figure is an estimate with a 90% margin of error (shown under each value). A ring marks an estimate whose coefficient of variation is over 40%. A change is called only when the gap between the two periods is larger than their combined 90% margin (the square root of the sum of the two squared margins), the Census Bureau's test. How to read a margin of error.
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026): margins of error as published · ACS technical documentation
How these figures are made: methodology and release checks · reading a margin of error · every state · corrections
Not on this page: crime, weather and schools for Auburndale are other agencies' records. Crime: the FBI's Crime Data Explorer · climate: NOAA's U.S. Climate Normals · schools: the National Center for Education Statistics' public schools in Auburndale.