City · Wisconsin
Nekoosa, Wisconsin
Nekoosa, city, in Wood County, Wisconsin. Nekoosa had 2,402 residents on July 1, 2025 by the Census Bureau's estimate, down 1.8% since 2020; the 2020 Census counted 2,449 and the ACS 2020-2024 5-year estimates put it at 2,420 (±282). GEOID 5555875.
Residents, July 2025 estimate
2,402
Census Bureau estimate (no margin published)
2020 Census count: 2,449 · ACS 2020-2024: 2,420 ±282
Median household income
$46,458
±$16,509 (90% margin)
Wisconsin: $77,485
Median home value
$116,900
±$6,207 (90% margin)
Wisconsin: $266,500
Median gross rent
$699
±$132 (90% margin)
Wisconsin: $1,087
Where is Nekoosa and what county is it in?
Nekoosa is a city in Wood County, Wisconsin. It covers 3.4 square miles of land, 724 residents per square mile in 2020.
Nekoosa is in the Wisconsin Rapids-Marshfield, WI micropolitan statistical area (Census Bureau delineation, July 2023).
Source: 2024 Gazetteer and 2020 place-by-county files, U.S. Census Bureau · Census reference files
How many people live in Nekoosa, and is it growing?
The Census Bureau estimates that 2,402 people lived in Nekoosa on July 1, 2025, down 1.8% since 2020, while Wisconsin grew 1.3%. The 2020 Census counted 2,449 residents. The 2020-2024 American Community Survey, a five-year sample, puts the population at 2,420 (±282).
| Measure | Nekoosa | Wood County | Change since 2015-2019 |
|---|---|---|---|
| Total population | 2,420 ±282 | 74,004 | no clear change |
| Households | 1,058 ±152 | 32,253 | no clear change |
| Average household size | 2.28 ±0.31 | 2.26 | no clear change |
| Housing units | 1,109 ±152 | 34,755 | no clear change |
Nekoosa's population since 2000
From 2,590 in 2000 to 2,402 in 2025: down 7.3%. The 2000, 2010 and 2020 figures are census counts, each for Nekoosa as it was drawn that year: a place that annexed land, or a community that has since incorporated, covered a different area then. The 2005 figure is the Census Bureau's intercensal estimate, revised to fit the 2000 and 2010 counts and drawn on 2010 boundaries; 2015 and 2025 are July 1 estimates made from the census before them.
Source: The 2000, 2010 and 2020 Census counts and the Census Bureau's population estimates (intercensal 2000-2010, Vintage 2020, Vintage 2025) · Census population estimates
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026); Census PEP Vintage 2025 (SUB-EST2025, CO-EST2025); 2020 Census P.L. 94-171 · Check it at data.census.gov
Who lives in Nekoosa?
The median resident of Nekoosa is 43.1 years old; 26.6% are under 18 and 25.1% are 65 or older. The largest group is non-Hispanic white residents at 83.8%, then non-Hispanic Asian residents at 7.1%.
| Measure | Nekoosa | Wood County | Change since 2015-2019 |
|---|---|---|---|
| Median age | 43.1 ±5.8 | 43.8 | no clear change |
| Under 18 years | 26.6% ±5.0 pts | 21.4% | – |
| 65 years and over | 25.1% ±6.5 pts | 21.8% | – |
| Male | 47.0% ±4.9 pts | 49.9% | – |
| Hispanic or Latino (any race) | 3.3% ±4.0 pts | 3.7% | – |
| White alone, not Hispanic | 83.8% ±8.0 pts | 90.2% | −11.6 pts |
| Black or African American alone, not Hispanic | 0.7% ±0.8 pts | 0.6% | – |
| Asian alone, not Hispanic | 7.1% ±7.5 pts | 1.7% | – |
| American Indian and Alaska Native alone, not Hispanic | 0.7% ±0.7 pts | 0.2% | – |
| Native Hawaiian and Other Pacific Islander alone, not Hispanic | 0.0% ±0.9 pts | 0.0% | – |
| Two or more races, not Hispanic | 1.5% ±1.3 pts | 3.1% | – |
| Some other race alone, not Hispanic | 2.8% ±4.4 pts | 0.3% | – |
| Born outside the United States | 2.7% ±2.6 pts | 2.2% | – |
| Speak a language other than English at home (age 5+) | 6.0% ±5.1 pts | 3.8% | – |
| Civilian veterans (age 18+) | 8.6% ±3.3 pts | 8.4% | – |
| With a disability | 23.3% ±5.3 pts | 14.9% | – |
| No health insurance coverage | 3.7% ±1.8 pts | 4.5% | −4.8 pts |
| High school graduate or higher (age 25+) | 83.9% ±6.1 pts | 94.5% | – |
| Bachelor's degree or higher (age 25+) | 10.0% ±2.8 pts | 21.4% | no clear change |
| Graduate or professional degree (age 25+) | 2.9% ±1.4 pts | 6.5% | – |
| Lived in the same house a year earlier | 91.1% ±5.6 pts | 88.7% | – |
| Moved from another state in the past year | 0.4% ±0.5 pts | 1.4% | – |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profiles DP02, DP05) · Check it at data.census.gov
What do households in Nekoosa earn?
Half of Nekoosa's 1,058 households earn less than $46,458 a year (±$16,509), against $67,989 in Wood County and $77,485 in Wisconsin. In 2015-2019 the median was $66,551 in 2024 dollars, so it fell by $20,093 after inflation. 16.6% of residents live below the poverty line.
| Measure | Nekoosa | Wood County | Change since 2015-2019 |
|---|---|---|---|
| Median household income | $46,458 ±$16,509 | $67,989 | −$20,093 |
| Mean household income | $63,564 ±$7,400 | $86,117 | – |
| Per capita income | $28,814 ±$2,758 | $37,943 | −$5,797 |
| People below the poverty line | 16.6% ±6.7 pts | 10.8% | +7.6 pts |
| Children under 18 below the poverty line | 25.5% ±14.2 pts | 11.5% | no clear change |
| Households receiving SNAP | 32.9% ±8.6 pts | 13.2% | – |
| Households with a computer | 87.2% ±7.5 pts | 93.3% | – |
| Households with a broadband subscription | 81.8% ±8.2 pts | 89.8% | – |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP03) · Check it at data.census.gov
What does housing cost in Nekoosa?
Owners occupy 63.6% of Nekoosa's occupied homes and renters 36.4%. The median owner-occupied home is valued at $116,900 by its owner (±$6,207). The median renter pays $699 a month including utilities, and 26.3% of renters pay 35% or more of their income on rent.
| Measure | Nekoosa | Wood County | Change since 2015-2019 |
|---|---|---|---|
| Median home value (owner-occupied) | $116,900 ±$6,207 | $175,600 | +$12,414 |
| Median gross rent | $699 ±$132 | $856 | −$268 |
| Renters paying 35% or more of income on rent | 26.3% ±14.0 pts | 30.2% | no clear change |
| Median monthly owner costs, with a mortgage | $1,223 ±$159 | $1,331 | – |
| Owner-occupied homes | 63.6% ±9.5 pts | 72.6% | no clear change |
| Renter-occupied homes | 36.4% ±9.5 pts | 27.4% | – |
| Housing units | 1,109 ±152 | 34,755 | no clear change |
| Homeowner vacancy rate | 0.0% ±3.3 pts | 0.3% | – |
| Rental vacancy rate | 3.5% ±5.5 pts | 5.4% | – |
| Single-family detached homes | 72.4% ±9.2 pts | 73.2% | – |
| Mobile homes | 2.2% ±2.1 pts | 4.5% | – |
| Built 2020 or later | 0.0% ±2.0 pts | 1.2% | – |
| Built 2010 to 2019 | 2.3% ±1.1 pts | 5.5% | – |
| Built 1939 or earlier | 26.7% ±6.7 pts | 17.5% | – |
| Households with no vehicle | 7.9% ±3.6 pts | 5.5% | – |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP04) · Check it at data.census.gov
How many new homes is Nekoosa building?
Builders took permits for 1 new housing units in Nekoosa in 2025 (1 in single-family houses), 0.4 per 1,000 residents against 4.3 across Wisconsin.
Counts of units in permits a local office issued; not every permitted unit is built. A year marked with months was reported for part of the year.
Source: Building Permits Survey, annual place files 2019-2025, U.S. Census Bureau · Census Building Permits Survey
How do people in Nekoosa work and get to work?
75.7% of Nekoosa's workers drive alone and 9.6% work from home. The average trip to work takes 23.4 minutes.
| Measure | Nekoosa | Wood County | Change since 2015-2019 |
|---|---|---|---|
| In the labor force (age 16+) | 53.2% ±6.4 pts | 61.9% | – |
| Unemployment rate | 5.2% ±4.5 pts | 4.0% | – |
| Drove alone to work | 75.7% ±8.1 pts | 77.4% | – |
| Carpooled | 4.6% ±4.1 pts | 8.3% | – |
| Public transportation | 0.5% ±0.8 pts | 0.2% | – |
| Walked | 3.8% ±2.0 pts | 2.2% | – |
| Worked from home | 9.6% ±5.8 pts | 10.1% | – |
| Mean travel time to work | 23.4 min ±3.1 | 20.7 min | no clear change |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP03) · Check it at data.census.gov
What census tracts are in Nekoosa?
No census tract lies mostly in Nekoosa; 1 tract reaches into it (2020 census blocks).
| Tract | Residents, 2020-2024 | Median household income |
|---|---|---|
| Tract 117Wood County | 4,474 | $55,000 |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026); 2020 block assignment files (tract share = share of the tract's census blocks in Nekoosa) · Census block assignment files
How does Nekoosa compare with other places in Wisconsin?
By the Census Bureau's July 2025 estimates, Nekoosa is the 7,037th-most populous of the 19,476 U.S. incorporated places that have one and the 245th-most populous of 608 in Wisconsin.
Nekoosa ranks 901st of 914 places in Wisconsin with 1,000 or more residents and a reliable estimate, by median household income.
| Measure | Rank | Of |
|---|---|---|
| Population, July 2025 estimate | 245th | 608 |
| Growth 2020-2025 (PEP) | 776th | 884 |
| Residents per square mile | 296th | 914 |
| Median household income | 901st | 914 |
| Per capita income | 883rd | 911 |
| Median home value | 901st | 913 |
| Median gross rent | 771st | 825 |
| Poverty rate | 70th | 706 |
| Bachelor's degree or higher | 900th | 914 |
| Median age | 524th | 914 |
| Owner-occupied share | 770th | 914 |
| Work from home | 549th | 827 |
| Travel time to work | 481st | 914 |
Nekoosa's figures with every place in Wisconsin (CSV)
Every place in Wisconsin, sortable · Compare Nekoosa with other places
Source: PlainCities ranks computed from the American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) and PEP Vintage 2025 · How ranks are computed
How reliable are the figures for Nekoosa?
17 of the 57 figures for Nekoosa on this page carry a coefficient of variation over 40% and are marked with a ring: they come from a small sample, so read them as rough.
The American Community Survey samples about one household in eight over five years, so every figure is an estimate with a 90% margin of error (shown under each value). A ring marks an estimate whose coefficient of variation is over 40%. A change is called only when the gap between the two periods is larger than their combined 90% margin (the square root of the sum of the two squared margins), the Census Bureau's test. How to read a margin of error.
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026): margins of error as published · ACS technical documentation
How these figures are made: methodology and release checks · reading a margin of error · every state · corrections
Not on this page: crime, weather and schools for Nekoosa are other agencies' records. Crime: the FBI's Crime Data Explorer · climate: NOAA's U.S. Climate Normals · schools: the National Center for Education Statistics' public schools in Nekoosa.