County · Wisconsin
Price County, Wisconsin
Price County, Wisconsin. Price County had 13,988 residents in 2025 by the Census Bureau's estimate, down 0.5% since 2020, while Wisconsin grew 1.3%. It holds 23 places (5 cities, villages and boroughs, 17 towns and townships and 1 census-designated) and 6 census tracts. GEOID 55099.
Residents, July 2025 estimate
13,988
Census Bureau estimate (no margin published)
2020 Census count: 14,054 · ACS 2020-2024: 14,092
Median household income
$60,546
±$1,673 (90% margin)
Wisconsin: $77,485
Median home value
$162,500
±$5,238 (90% margin)
Wisconsin: $266,500
Median gross rent
$786
±$41 (90% margin)
Wisconsin: $1,087
How many people live in Price County, and is it growing?
The 2020 Census counted 14,054 residents in Price County. The Census Bureau estimates 13,988 for July 1, 2025, down 0.5% since 2020, while Wisconsin grew 1.3%. The 2020-2024 American Community Survey puts the population at 14,092 over 1,254 square miles of land.
| Measure | Price County | Wisconsin | Change since 2015-2019 |
|---|---|---|---|
| Total population | 14,092 | 5,914,872 | +676 |
| Households | 6,539±150 | 2,479,480 | no clear change |
| Average household size | 2.13±0.05 | 2.33 | no clear change |
| Housing units | 10,819±37 | 2,778,572 | no clear change |
Price County's population since 2000
From 15,822 in 2000 to 13,988 in 2025: down 11.6%. The 2000, 2010 and 2020 figures are census counts. The 2005 figure is the Census Bureau's intercensal estimate, revised to fit the 2000 and 2010 counts and drawn on 2010 boundaries; 2015 and 2025 are July 1 estimates made from the census before them.
Source: The 2000, 2010 and 2020 Census counts and the Census Bureau's population estimates (intercensal 2000-2010, Vintage 2020, Vintage 2025) · Census population estimates
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026); PEP Vintage 2025 (CO-EST2025); 2020 Census · Check it at data.census.gov
What cities and towns are in Price County?
Price County holds 23 places: 5 cities, villages and boroughs (incorporated places), 17 towns and townships (county subdivisions with their own government) and 1 census-designated place. The largest is Park Falls with 2,359 residents (2025 estimate). Places that cross a county line are listed with the share of their 2020 residents who live in this county.
| Park Falls | 2,410 | $54,643 |
|---|---|---|
| Worcester (town) | 1,543 | $68,438 |
| Phillips | 1,533 | $47,059 |
| Lake (town), Price County | 1,106 | $69,875 |
| Elk (town) | 960 | $70,000 |
| Fifield (town) | 905 | $59,205 |
| Ogema (town) | 727 | $64,625 |
| Eisenstein (town) | 625 | $63,194 |
| Prentice | 563 | $50,833 |
| Flambeau (town), Price County | 488 | $59,167 |
| Prentice (town) | 440 | $58,750 |
| Hill (town) | 366 | $59,511 |
| Kennan (town) | 365 | $52,500 |
| Knox (town) | 311 | $61,719 |
| Emery (town) | 308 | $60,500 |
| Spirit (town) | 292 | $77,500 |
| Catawba (town) | 247 | $54,688 |
| Harmony (town), Price County | 220 | $56,500 |
| Hackett (town) | 189 | $64,100 |
| OgemaGEOID 5559500 | 188 | $58,641 |
| Georgetown (town), Price CountyGEOID 5509928750 | 172 | $75,882 |
| Kennan | 143 | $69,375 |
| CatawbaGEOID 5513175 | 141 | $67,955 |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026); 2020 place-by-county parts · Check it at data.census.gov
Who lives in Price County?
The median resident of Price County is 52.6 years old; 17.5% are under 18 and 28.5% are 65 or older. The largest group is non-Hispanic white residents at 93.1%, then non-Hispanic residents of two or more races at 3.6%. 1.2% of residents were born outside the United States.
| Measure | Price County | Wisconsin | Change since 2015-2019 |
|---|---|---|---|
| Median age | 52.6±0.3 | 40.2 | +1.0 |
| Under 18 years | 17.5%±0.2 pts | 21.4% | – |
| 65 years and over | 28.5%±0.1 pts | 18.5% | – |
| Hispanic or Latino (any race) | 1.8% | 8.0% | no clear change |
| White alone, not Hispanic | 93.1%±0.2 pts | 78.6% | −1.0 pts |
| Black or African American alone, not Hispanic | 0.1%±0.2 pts | 5.9% | – |
| Asian alone, not Hispanic | 0.6%±0.2 pts | 2.9% | no clear change |
| American Indian and Alaska Native alone, not Hispanic | 0.5%±0.2 pts | 0.5% | – |
| Native Hawaiian and Other Pacific Islander alone, not Hispanic | 0.1%±0.1 pts | 0.0% | – |
| Two or more races, not Hispanic | 3.6%±0.4 pts | 3.7% | – |
| Some other race alone, not Hispanic | 0.2%±0.1 pts | 0.3% | – |
| Born outside the United States | 1.2%±0.3 pts | 5.2% | −0.6 pts |
| Speak a language other than English at home (age 5+) | 2.1%±0.4 pts | 9.0% | – |
| Civilian veterans (age 18+) | 9.8%±0.8 pts | 6.2% | – |
| With a disability | 16.9%±1.2 pts | 12.3% | – |
| No health insurance coverage | 5.8%±0.9 pts | 5.2% | no clear change |
| High school graduate or higher (age 25+) | 93.9%±0.8 pts | 93.6% | – |
| Bachelor's degree or higher (age 25+) | 17.9%±1.3 pts | 33.4% | no clear change |
| Graduate or professional degree (age 25+) | 5.5%±0.9 pts | 11.4% | – |
| Moved from another state in the past year | 1.7%±0.5 pts | 2.0% | – |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profiles DP02, DP05) · Check it at data.census.gov
What do households in Price County earn?
Half of Price County's 6,539 households earn less than $60,546 a year (±$1,673), against $77,485 in Wisconsin. In 2015-2019 it was $59,019 in 2024 dollars; the margins of error cannot tell the two periods apart. 11.9% of residents live below the poverty line.
| Measure | Price County | Wisconsin | Change since 2015-2019 |
|---|---|---|---|
| Median household income | $60,546±$1,673 | $77,485 | no clear change |
| Mean household income | $76,630±$2,559 | $101,466 | – |
| Per capita income | $36,099±$1,148 | $43,373 | no clear change |
| People below the poverty line | 11.9%±1.2 pts | 10.6% | no clear change |
| Children under 18 below the poverty line | 19.1%±3.3 pts | 12.8% | no clear change |
| Households receiving SNAP | 13.2%±1.6 pts | 11.1% | – |
| Households with a broadband subscription | 84.2%±1.9 pts | 90.3% | – |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP03) · Check it at data.census.gov
What does housing cost in Price County?
Owners occupy 81.9% of Price County's occupied homes and renters 18.1%. The median owner-occupied home is valued at $162,500 by its owner (±$5,238). The median renter pays $786 a month including utilities, and 28.1% of renters pay 35% or more of their income on rent.
| Measure | Price County | Wisconsin | Change since 2015-2019 |
|---|---|---|---|
| Median home value (owner-occupied) | $162,500±$5,238 | $266,500 | +$11,740 |
| Median gross rent | $786±$41 | $1,087 | −$73 |
| Renters paying 35% or more of income on rent | 28.1%±6.0 pts | 35.0% | no clear change |
| Median monthly owner costs, with a mortgage | $1,254±$50 | $1,689 | – |
| Owner-occupied homes | 81.9%±2.0 pts | 67.8% | +4.1 pts |
| Housing units | 10,819±37 | 2,778,572 | no clear change |
| Homeowner vacancy rate | 1.3%±0.8 pts | 0.5% | – |
| Rental vacancy rate | 7.2%±3.5 pts | 4.5% | – |
| Single-family detached homes | 83.5%±1.5 pts | 66.2% | – |
| Mobile homes | 8.5%±1.2 pts | 3.1% | – |
| Built 2020 or later | 0.8%±0.3 pts | 1.4% | – |
| Built 1939 or earlier | 18.3%±1.6 pts | 17.8% | – |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP04) · Check it at data.census.gov
How many new homes is Price County building?
Builders took permits for 42 new housing units across Price County in 2025 (42 single-family), 3.0 per 1,000 residents.
Source: Building Permits Survey, annual county files 2019-2025, U.S. Census Bureau · Census Building Permits Survey
How do people in Price County get to work?
77.8% of Price County's workers drive alone and 7.9% work from home. The average trip to work takes 24.1 minutes. The unemployment rate in 2020-2024 averaged 2.9%.
| Measure | Price County | Wisconsin | Change since 2015-2019 |
|---|---|---|---|
| In the labor force (age 16+) | 52.4%±1.2 pts | 65.3% | – |
| Unemployment rate | 2.9%±0.6 pts | 3.2% | no clear change |
| Drove alone to work | 77.8%±2.4 pts | 74.4% | – |
| Carpooled | 9.2%±1.4 pts | 7.3% | – |
| Public transportation | 0.0%±0.1 pts | 1.1% | – |
| Walked | 3.5%±0.9 pts | 2.6% | – |
| Worked from home | 7.9%±1.3 pts | 13.1% | +2.4 pts |
| Mean travel time to work | 24.1 min±1.2 | 22.2 min | +3.8 min |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) (Data Profile DP03) · Check it at data.census.gov
What are Price County's census tracts?
Price County is divided into 6 census tracts. Among those with a reliable estimate, median household income runs from $53,667 (Tract 9705) to $66,458 (Tract 9701).
| Tract 970155099970100 | 2,569±191 | $66,458 |
|---|---|---|
| Tract 970255099970200 | 2,546±181 | $56,750 |
| Tract 970455099970400 | 1,937±156 | $61,944 |
| Tract 970555099970500 | 2,172±138 | $53,667 |
| Tract 970655099970600 | 2,273±124 | $63,912 |
| Tract 970755099970700 | 2,595±163 | $58,098 |
Source: American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) · Check it at data.census.gov
How does Price County compare with Wisconsin's other counties?
| Measure | Rank |
|---|---|
| Population | 66th of 72 |
| Growth 2020-2025 | 63rd of 72 |
| Residents per square mile | 68th of 72 |
| Median household income | 69th of 72 |
| Median home value | 69th of 72 |
| Median gross rent | 62nd of 72 |
| Poverty rate | 20th of 72 |
| Bachelor's degree or higher | 62nd of 72 |
| Median age | 11th of 72 |
Source: PlainCities ranks from the American Community Survey 2020-2024 5-year estimates, U.S. Census Bureau (released January 2026) and PEP Vintage 2025 · How ranks are computed
How these figures are made: methodology and release checks · reading a margin of error · every state · corrections
Not on this page: crime, weather and schools for Price County are other agencies' records. Crime: the FBI's Crime Data Explorer · climate: NOAA's U.S. Climate Normals · schools: the National Center for Education Statistics' school search.